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I found two interesting online banner ads. One from Seattle’s Union Gospel Mission, the other from UNICEF USA. Each ad is half brilliant. And half not-so-brilliant. Sean and I talked about these ads and the easy step each of them…
Dan Pallotta couldn’t have been more right with his TED talk ‘The Way We Think About Charity is Dead Wrong.’ But he wasn’t just trying to explain the importance and good that ‘overhead’ does for charities to the public and media. It’s also the charity staff who really need to…
Many charities shy away from the ‘bad’ their organisation tries to fix. This is not facing reality, not telling the truth and not giving people the opportunity to make bad good. Here is a cracking example from Concern Worldwide of…
…And Build Awesome Relationships With Major Donors I have a little story about Jason Smith, a quiet and unassuming Quebecois guy living in Melbourne, Australia. He works as the fundraising manager at Burnet Institute. The Institute is a charity dedicated…
You know how we all worry about overheads? Well, Josh O’Rourke, a relationship fundraiser from Amnesty International Australia had a good approach with one of his mid-value donors. Having met up with a mid-value donor who had ‘only’ ever given…
