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The Not Really a Newsletter Newsletter That Can Supercharge Your Donor Retention

The Not-Really-a-Newsletter Newsletter That Can Supercharge Your Donor Retention

Donor Care, Newsletters
Almost all fundraisers understand the value of a donor newsletter: They improve donor retention by showing donors that their giving makes a difference. Newsletters can also raise net revenue on their own. It’s a major win-win for fundraisers. Here’s some…
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Pop Art Hands make heart shape e1555141575718

20 Donor-Centric Things You Can Do to Raise More Money — Now and for Years to Come

Donor Love, Newsletters
I know everyone says you should be “donor centric.” It’s obvious, right? But what exactly does it mean to be donor-centric? Well, it’s not just a touchy-feely attitude. It’s a lot of actions — most of them seemingly quite small…
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Pop Art Thank you

7 Common-Sense Ways to Love Your Donors

Donor Love, Newsletters
Thanking donors is the best and easiest way to improve your overall fundraising results. Here are some ways you can show your donors the love by thanking them: Thank donors promptly. Don’t let weeks (or hours if it’s online) go…
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Pop Art Woman letter e1517205020284

A Great Way to REALLY Thank Your Donors

Donor Love, Newsletters
I want to show you one of the best examples of donor care that I’ve ever seen. I got it more than 10 years ago, from the Children’s Cancer Institute in Australia. To read the whole thing, click here. We…
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Pop Art Mailbox e1525660495176

3 Things You Could Do to Totally Ruin Your Donor Newsletter

Newsletters
I’m pretty obsessed with donor newsletters.  I’ve planned, written, and directed a lot of them.  (A few years back I tried to count how many … it was around a thousand issues at the time. It’s much more today.) There…
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