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Fundamentals of Fundraising Courses

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Get the fundamentals of fundraising training you need to succeed! We know fundraising can feel so confusing. So overwhelming. New fundraisers and experienced professionals alike struggle with the fundamentals. When you take our in-depth and experience-based introduction to fundraising courses and workshops, you will be able to build a strong foundation that will give your fundraising activities a boost! You’ll discover the secrets of donor care and the proven strategies that will make your fundraising program scalable and sustainable.

Many go-getters zoom right past the fundraising fundamentals. But that’s a mistake! When you do the basics well and focus on donor care, you will see a big impact on your bottom line. Inside The Fundraisingology Lab by Moceanic, you’ll get all the essential tools right at your fingertips, 24/7.

Access the full catalog of fundraising courses and ongoing support from the experts. Plus: connect with the most generous community of fundraisers.

You’ll get lots of practical training… from introduction to fundraising courses that focus on the fundamentals and best practices, to workshops that dig into more specific topics of nonprofit communications such as metrics and measures, nonprofit storytelling, donor care letters, integrated campaigns, and much, much more! It’s all yours when you become a member of The Fundraisingology Lab by Moceanic.

Get the essential training and support you need to connect with your donors… grow your income… and master your career. Check out The Fundraisingology Lab by Moceanic and start reaching your fundraising goals today.

Courses

Fundraising with AI Logo

AI and Your Fundraising

Master ethical AI fundraising with practical ChatGPT prompts, donor-centric workflows, and time-saving tools—exclusive to The Fundraisingology Lab.

AI fundraising feels like tomorrow, yet it’s already reshaping fundraising today. In this no-coding, no-drama workshop, Sean Triner shows you how to turn large language models and image generators into time-saving AI tools for nonprofits — without losing your warm, donor-centred voice.

You’ll discover:

  • Five high-impact tasks AI can handle in minutes — lightning-fast summaries, outline or idea starters, eye-catching images, and board-ready reports… perfect for small nonprofit teams.
  • Prompt engineering for fundraisers that helps generate donor-loving copy while keeping hallucinations at bay.
  • A repeatable, human-first workflow that adds heart, checks facts, and finishes strong — ethical AI fundraising in action.
  • Fast donor care wins such as thank-you emails, welcome sequences, and social posts — all powered by donor engagement AI and time-saving AI tools.
  • Conversation-starters and checklists you can use with bosses, boards, and colleagues to shape a clear, trusted nonprofit AI policy for your organization.

Bonus — the PDF guide “5 Essential Tools for AI-Assisted Fundraising” — packed with practical AI fundraising tips, a prompt library, an ethical-use framework, a fallacy/fail checklist, sample transparency statements, and a quick-start guide to ChatGPT and other AI models for fundraising.

This self-paced workshop is exclusively available to members of The Fundraisingology Lab by Moceanic — home of the world’s best fundraising training.

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Modules: 1
CFRE Points: 1
Beginner-Intermediate
sean triner
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Moceanic Course Logo Money Mindset

The Money Mindset Workshop

Break through limiting beliefs, build an abundance mindset, and unlock confident fundraising with this psychology-rich workshop.

Fundraising success starts with the way you think about money. In this uplifting and practical workshop, fundraising expert Rhea Wong helps you break through mental barriers that may be quietly holding you back.

If you’ve ever struggled with confidence, discomfort around asking, or a sense that you’re “not good with money,” this course will give you new clarity and control.

You’ll learn how to:

  • Recognize and shift limiting beliefs about money
  • Develop self-coaching habits that build confidence and resilience
  • Understand the emotional patterns behind your fundraising fears
  • Move from scarcity thinking to an abundance mindset
  • Stay grounded and effective no matter the outcome of your ask

Whether you’re cultivating major donors, launching a campaign, or growing your career, this course will help you show up with purpose and power.

PLUS — Bonuses include:

  • Money Mindset Affirmation Cards
  • The Money Mindset Workbook
  • A free chapter from Rhea’s book Get That Money, Honey!

This self-paced course is available exclusively to members of The Fundraisingology Lab by Moceanic. It’s the best fundraising training for fundraisers ready to shift their mindset and raise more with confidence.

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Modules: 1
CFRE Points: 1
Beginner-Advanced
rhea
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Small Nonprofit Fundraising Hub Logo

Small Nonprofit Fundraising Hub

Practical small nonprofit fundraising training for small shops & solo fundraisers. Learn to win grants, host donor events, and grow income with limited resources.

Small nonprofit fundraising success is possible — even when you’re the entire team. This curated resource hub is designed especially for fundraisers in small nonprofits, solo shops, or one-person development teams. If you’re juggling it all — appeals, grants, events, stewardship, donor care — this hub will give you the skills, structure, and encouragement you need to thrive.

Led by seasoned small nonprofit fundraising experts who’ve walked the same path, this self-paced training offers practical strategies that deliver results without big budgets or big teams.

Here’s what you’ll learn:

  • How to identify and build relationships with the right grant funders
  • Common grant writing mistakes — and how to avoid them
  • Two high-return fundraising activities you can launch right now
  • How to host intimate donor events that grow income and engagement
  • Donor stewardship strategies that build lasting relationships without exhausting your capacity
  • How to tap into skilled volunteers for nonprofits and free local resources to amplify your work without adding to your budget
  • Smart use of tools like case for support templates, grant reporting materials, and mission-driven fundraising goals

Workshops and contributors include:

  • Preparing to Win Grant Awards with Barbara Cecil
  • Elbow Grease: Fundraising on the Smell of an Oily Rag with Dr. Erica Myers-Davis
  • Additional tips, tools, and templates to make your solo fundraising smarter — not harder

PLUS — bonus downloads for small nonprofit fundraising include:

  • 40 Questions to Ask Foundation Staff
  • U.S. 990 Tax Form Analysis
  • Event Planning Template and Debrief Forms

This hub is part of The Fundraisingology Lab by Moceanic. Join now for access to the best fundraising training for small nonprofits and solo fundraisers.

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Modules: 2
CFRE Points: 2
Beginner-Advanced
various presenters
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Moceanic Brand Workshop Logo

Build A Fundraising Brand That Raises More Money

Learn how to build a donor-focused nonprofit brand that raises more money — and avoid the costly mistakes most rebrands make.

Make your brand a powerful fundraising asset — not a silent income killer. In this practical, myth-busting workshop, Jeff Brooks — author of The Money-Raising Nonprofit Brand — shows you how to build a fundraising brand that boosts revenue instead of draining it.

Branding doesn’t have to be the enemy of fundraising. But too often, nonprofit rebrands lead to confusion, lost donors, and painful drops in income. This training gives you the tools to prevent that — and the mindset to use fundraising brand strategies as a vehicle for donor connection, not slick visuals that push donors away.

Here’s what you’ll learn:

  • What a nonprofit brand really is — and what it isn’t
  • Why most branding rules (logos, fonts, taglines) don’t raise money — and what does
  • The surprising damage rebrands can do — from revenue loss to donor attrition
  • How to use offers as the foundation of your fundraising brand
  • How to build a clear, actionable Fundraising Brand Guide that anyone on your team can follow

PLUS — get the editable Moceanic Fundraising Brand Guide Template so you can build your own donor-first brand strategy right away.
This self-paced workshop is exclusively available to members of The Fundraisingology Lab by Moceanic. Join now for access to the best fundraising training and tools.

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Modules: 1
CFRE Points: 1
Beginner-Advanced
jeff brooks
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Moceanic Course Logo Better Together transparent background

Better Together: Diversity, Equity, Inclusion and Belonging

Unlock the transformative power of donor webinars with this fast-paced 60-minute workshop. As donor webinars grow in popularity and accessibility, there’s never been a better time to deepen donor relationships and motivate actions that can significantly boost your fundraising efforts.

Under the guidance of philanthropy expert Steffi Chang, this workshop will explain:

  • The real-world experiences of DEI in the nonprofit sector, based on the personal journey of a professional fundraiser.
  • The impact and the importance of diversity, inclusion, and equity on an organization’s performance, success, and creativity.
  • The role of unconscious biases, how they influence decisions, and strategies to manage them.
  • The crucial components to consider for building a diverse, inclusive, and equitable workplace.
  • Practical strategies to avoid tokenism and foster genuine engagement with employees across all facets of their identities.

PLUS — an exclusive bonus section with a comprehensive list of resources. Explore videos, books, websites, and podcasts that our team found insightful in our journey to understand DEI and systemic racism.

Additionally, watch the panel discussion “How to Grow Love and Tackle Saviorism in Fundraising Copywriting.” The experts discuss how to craft copy that respects beneficiaries. They also talk about inviting donors to make a meaningful difference, while still using emotion and showing need.

Explore the enriching world of DEI in the nonprofit sector. This self-paced workshop is available exclusively for members of The Fundraisingology Lab by Moceanic. Membership includes access to a broad catalog of fundraising workshops and courses. Click the button to join The Fundraisingology Lab by Moceanic.

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Modules: 1
CFRE Points: 1
Intermediate-Advanced
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Crisis Fundraising in the Face of Inflation, Recession, and Other Storms

Practical crisis fundraising strategies for uncertain times. Includes tools for inflation, crisis fundraising appeals, direct mail decline, and COVID-era emergency donor communications.

Discover practical crisis fundraising strategies that help you stay strong — no matter what’s happening in the world. This practical and timely “super-course” brings together multiple Moceanic workshops and expert voices to help you raise more in the face of economic uncertainty, rapid change, and unexpected global events.

Whether you’re navigating inflation, losing longtime fundraising channels, or recovering from the ripple effects of a crisis like COVID-19 through emergency fundraising efforts, this collection of trainings gives you the tools, clarity, and donor-centered strategy to move forward with confidence.

You’ll get access to:

Fundraising in the Face of Inflation, Recession, and Other Storms — with Sean Triner

Learn how to avoid panic cuts, build resilience, and lead with growth-focused strategies — including crisis fundraising appeals, matching gifts, bequests, and monthly giving.

Panel Discussion: The End of Mail? (New Zealand Edition) — with Robyn Tane, Fiona McPhee, and Sean Triner

Explore the shifting role of direct mail and what it means for donor engagement and income in an evolving media landscape.

The End of Checks/Cheques Workshop — with Fiona McPhee

Get practical advice for transitioning donors away from checks and toward sustainable giving methods, while preserving trust and connection.

COVID-19 and Your Fundraising

Legacy trainings from the early days of the pandemic — still packed with timeless guidance on communicating with donors during a crisis, building trust, and keeping generosity flowing under pressure.

You’ll also get tools and templates, including:

  • A proven crisis fundraising appeal starter template
  • Bonus cheat sheets, donor call tips, and communication guides

This collection of workshops is designed to help you weather any storm — and emerge even stronger.

Whether you’re facing economic uncertainty, a sudden drop in giving, or navigating crisis fundraising, this collection equips you to respond with clarity and confidence.

It’s all self-paced and available exclusively to members of The Fundraisingology Lab by Moceanic. Get the best fundraising training for uncertain times, and be ready for whatever comes next.

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Modules: 1
CFRE Points: 1
Intermediate-Advanced
sean triner jeff brooks
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Moceanic Course Logo The Digital Fundraising Course

The Digital Fundraising Course

Elevate your nonprofit’s online presence and fundraising outcomes! This course, expertly led by James Herlihy, a digital fundraising and campaigning expert, will guide you through mastering the art of digital fundraising, creating impactful webpages, and designing effective email campaigns.

The Digital Fundraising Course unfolds across three insightful workshops:

  1. “Getting Started with Digital Fundraising” navigates the digital universe to leverage diverse tools and connect meaningfully with your audience. Delve into SEO, email campaigns, digital content creation, and social media use.
  2. “Web Pages that Wow” immerses you in supporter journeys and analytics. Discover how to minimize friction and drive donations by customizing content and leveraging homepage potentials for a smooth supporter experience and higher conversion rates.
  3. “Excellent Email for Fundraising” optimizes your digital fundraising with effective email strategies. Learn to craft compelling email campaigns, grow your email list, and engage your supporters with personalized content and A/B testing.

These distinct yet interconnected workshops are each designed to transform your nonprofit’s digital fundraising.

PLUS, your course includes an array of bonus materials that include an online content calendar template, checklists, examples, an email subject line guide, tutorial videos, and more!

If you’re eager to boost your nonprofit’s online fundraising efforts, The Digital Fundraising Course is just for you! Trust in the experienced guidance of Moceanic for practical and results-driven online fundraising courses. This self-paced course is exclusively available to members. Get the best fundraising training today. Click the button to check out The Fundraisingology Lab by Moceanic today.

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Modules: 3
CFRE Points: 1
Beginner-Advanced
James Herlihy image
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Moceanic FundraisersBlueprint

The Fundraisers Blueprint to Double Year-End Donations Without Spending More Money

Year-end donations are critical for your organization. On average, nonprofits typically bring in over one-third of their revenue during the end of the year. In this workshop, you’ll discover how to maximize gifts without having to find more budget!

You may feel behind, overwhelmed, and unprepared for your year-end fundraising projects. All of this leads to more stress for you. And stress in fundraising makes everything so much harder.

That’s why this workshop will show you exactly where you can be going with your year-end fundraising. It’s the blueprint you need that could change everything for you.

Here’s what this fundraising training workshop will do for you:

  • It will help you discover the 3 strategies used to generate millions in revenue for nonprofits all around the world.
  • It will show you which donors and activities to focus on to transform your fundraising and maximize your results.
  • You’ll see the shockingly easy big picture that will align all your hard work to make the next year-end season your best one ever!

You can trust Moceanic for excellent nonprofit communications and fundraising courses online. This workshop is available exclusively to members. Get the best fundraising training today. Click the button to check out The Fundraisingology Lab by Moceanic.

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Modules: 1
CFRE Points: 1.5
Beginner-Intermediate
sean triner
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Workshop Graphic what fundraising is

What Fundraising Is (And Isn’t): An Introduction for Non-Fundraisers

If your board, boss, and other colleagues don’t quite understand what you’re doing in fundraising, this workshop is for you! You’ll get a presentation you can edit, adapt, and add to, and then you present it yourself to your board, senior managers, volunteers, staff, other non-fundraisers in your organization.

This is not your typical workshop! Christiana Stergiou and Jeff Brooks will guide you through creating your own fundraising presentation for your board, management, and wider team, including:

  • Why we do fundraising
  • That fundraising is a profession
  • Why fundraising is strange

You’ll get a simple and editable MS PowerPoint file with talking points to help you present this fundraising introduction to your team.

And like everything we do at The Fundraisingology Lab, we hope to make things faster and easier for you. You can trust Moceanic for excellent nonprofit communications and fundraising courses online.

This self-paced workshop is exclusively available to members. Get the best fundraising training today. Click the button to check out The Fundraisingology Lab by Moceanic.

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Modules: 1
CFRE Points: 1
Beginner-Intermediate
christiana stergiou jeff brooks
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Moceanic CourseLogos ThankYouLetter

How to Write Your Best Ever Donation Thank You Letter Every Time

You can conquer the craft of great thank-you letter writing with this inspirational workshop. You’ll find no boilerplate or blather here — only practical, proven advice you can use the very same day! Make any donation thank-you stand out and speak to your donor’s heart.

In one single workshop, Lisa Sargent will walk you through all the ingredients you need to build your best-ever donation thank-you letter – every time – by post or by email.
In this workshop, you’ll discover:

  • The 6 building blocks to create a thank-you letter
  • How to make any donation thank-you stand out
  • Easy and meaningful ways to connect to your donors

PLUS — A bonus thank-you letter template, a swipe file of phrases to use, and a checklist for your thank-you letter!

Kindle good feelings by showing how the donor’s gift is helping in emotional, inspiring ways. You can trust Moceanic for superior nonprofit communications and fundraising courses online.

This is a self-paced workshop and is exclusively available to members. Get the best fundraising training today. Click the button to check out The Fundraisingology Lab by Moceanic.

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Modules: 1
CFRE Points: 1
Beginner-Intermediate
lisa sargent
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Fundraising and Your Board

Fundraising and Your Board: The Right Stuff!

This power-packed series of two 60-minute workshops will help you understand the role of your board and the roles of board members. You’ll learn the right stuff you can do to make the changes you need. And, regardless of the challenges you face, you’ll know how you can start making a difference straight away! With Simone Joyaux.

In this workshop, you’ll discover:

  • What a board exists to do
  • The role of board members
  • The role of individual board members and your CEO/ED
  • How to get fundraising commitment from your board members every year

PLUS — You’ll be equipped to tackle those every-day challenges you have with fundraising and your board.

This workshop is self-paced and is exclusively available to members. Moceanic offers a full catalog of fundraising courses and workshops. Click the button to check out The Fundraisingology Lab by Moceanic.

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Modules: 2
CFRE Points: 2
Beginner-Advanced
simone joyaux
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Your Fundraising Success Path Course Image

Your Fundraising Success Path

This 60-minute workshop is an introduction to a full fundraising training program inside The Fundraisingology Lab by Moceanic. Your Fundraising Success Path will help you get clear on your path, avoid overwhelm, and succeed in your fundraising. Get started on your journey now with this short workshop. With Christiana Stergiou and Julie Cooper.

In this workshop, you’ll discover:

  • Five critical stages of Your Fundraising Success Path
  • Extraordinary things you’ll achieve as you progress through the path
  • Action tasks to achieve the fundraising transformation you need
  • An excellent reading list so you can develop your expertise even further

PLUS — Bonus guides to help you navigate Your Fundraising Success Path.

You can even earn your Fundraising Specialist Certificate upon successful completion of each milestone in Your Fundraising Success Path!

This workshop is self-paced and is exclusively available to members. Moceanic offers a full catalog of fundraising training for nonprofits. Click the button to check out The Fundraisingology Lab by Moceanic.

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Modules: 1
CFRE Points: 1
Beginner-Intermediate
Presenter Image Julie Cooper christiana stergiou
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Hidden Treasure Course Image

The Hidden Treasure of Fundraising

This 90-minute+ workshop is the perfect place to start if you’re new to fundraising or if you’re overworked and under resourced. Learn how to value yourself with a simple calculation. Identify your single most important job — and focus on strategic, sustainable and scalable fundraising with the Ultimate Fundraising Trinity! With Sean Triner.

In this workshop, you’ll discover:

  • The fundraising journey of your nonprofit
  • The cost of fundraising and a new, donor-centric approach for reporting on it
  • The true cost and value of YOU — and how to determine your single most important job
  • Fundraising as an investment strategy
  • The Ultimate Fundraising Trinity: 3 important and practical areas of fundraising you can focus on to align all your hard work and get the best results possible

PLUS — You’ll equip yourself with the facts, figures, and truth to argue your case for effective fundraising.

This workshop is self-paced and is exclusively available to members. Moceanic offers a full catalog of fundraising courses and workshops. Click the button to check out The Fundraisingology Lab by Moceanic.

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Modules: 1
CFRE Points: 1.5
Beginner-Intermediate
sean triner
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Comms Course Logo 600x600 1

Irresistible Communications for Great Nonprofits

Turn your words into money. This hands-on, experience-based fundraising training course will show you how to use field-tested approaches to raise more money and keep your donors. Know what to say and how to say it in your nonprofit communications. This is our most popular course, taught by Jeff Brooks.

Free yourself from the common myths that are hurting your fundraising, holding you back, and putting your career in chains. This is a course for everyone who wants to get it right.

Discover what works to motivate donors to donate. Know how to tell the right story and create the best offer to maximize your fundraising results. You will have the power to transform your fundraising program.

If you’re new to fundraising, this course will jump-start your career. If you are a seasoned pro with years of experience, you’ll benefit from the real-world, practical training that will bring your fundraising to the next level. You’ll also get the ammunition you need to get the good stuff past the gatekeepers. This could be the most important course you’ll ever take.

Four modules will equip you to connect with your donors:

  1. A Step-by-Step Guide for Everyone Who Wants to Get It Right
  2. What All Fundraising Is Always About: ACTION
  3. How to Tell the RIGHT Story to Motivate Your Donors
  4. Deadly Myths in Fundraising, and the Friendly Facts that Actually Matter

PLUS — Bonuses and extras designed to help you put your knowledge to work right away.

“Jeff Brooks gives us the ‘why’ and ‘how’ of creating copy that puts the donor first and foremost.”

– Roger Craver, Author, The Agitator, direct marketing expert

Be more confident in your work, more flexible with new challenges, and ready to take on any fundraising task. You can trust Moceanic for superior fundraising courses online.

This is a self-paced course and is exclusively available to members. Get the best fundraising training today. Click the button to check out The Fundraisingology Lab by Moceanic.

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Modules: 4
CFRE Points: 11.5
Beginner-Intermediate
jeff brooks
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Mid Major Donor Resource Hub 500

The Mid-Value and Major Donor Resource Hub

Find and cultivate the “hidden gold” in your donor file — those mid-level and major donors who are ready to step up and increase their giving. This is practical fundraising training to the quickest, cheapest, and easiest way to radically boost your charity revenue. Featuring fundraising expert Sean Triner and special guests, this resource hub will help with a stewardship plan for mid-level donors and major donors — so you can raise more money for years to come.

The Mid-Value and Major Donor Resource Hub is your guide to tapping into the MASSIVE hidden potential in your donor file. Be ready for a couple of things to happen:

  • You’ll know what and where the revenue potential of your donor file is — and you’ll know exactly what to do to unleash the generosity of these supporters.
  • You will rise to a new professional level, equipped to lead your organization to greater growth than ever before — and your skills will stay with you for the rest of your career.

You’ll get the tools you need for a mid-level donor program and major donor program:

  • The Math of Mid-Value Donors
  • Release the Explosive Generosity Locked Inside Your $100+ Donors…With These Proven Direct Mail Secrets
  • Stewardship: Three Easy Steps to Make Your Mid-Value Donors Feel Like the VIPs They Really Are
  • The Quickest, Cheapest and Easiest Way to Get Extra Cash Now. Turn Mid-Value Donors into Major Gifts in a Week
  • Top Tips for the Conversation That Gets the BIG Gift From Mid-Value and Major Donors. How to Make the BIG Ask!

PLUS — Bonus materials and guest appearances with experts like Roger Craver, that will help you bring your learnings to life… and bring others in your organization along on this incredible journey.

 “Sean provided higher level information for more experienced fundraisers. Very useful, practical information.”

Lori Hutson, Associate Director, President’s Circle, Planned Parenthood Federation of America

Get ready to discover the generosity hiding in your current donor file. You can trust Moceanic for superior, real-world, and practical fundraising courses online.

The Mid-Value and Major Donor Resource Hub is exclusively available to members. Get the best fundraising training today. Click the button to check out The Fundraisingology Lab by Moceanic.

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Modules: 5
CFRE Points: 16.5
Beginner-Advanced
sean triner
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Fundraising and Your Board: The Right Stuff was a paradigm shift in how I thought about boards, board members and governance. If you are having issues with your board, take the time to watch this short course.

Lawrence Kasmir
Environmental Organisation - Israel

I just recommended Jeff Brook’s Irresistible Communications course to a colleague! Fundraisers should take this course to learn about (or brush up on) how to write the ask, how to structure the ask letter, what language to use and stay as far away from as possible, what exactly to write the ask about… and that’s all just module 1! Seriously, you will print out some of the slides and put them on your wall, they are that universally applicable.

Christina Hoey
International Aid - New Zealand

Hidden Treasures may be the single most helpful webinar I’ve ever done, and I highly recommend it.

Maree Whybourne
International Aid - Australia

The Supporter Connection Survey Course transformed Judy Elliott’s fundraising and her career:

Sean Triner shares his approach to mid-level donor fundraising and what you’ll learn in the Mid-Value Donor Super Course:

Get the fundamentals of fundraising training you need to succeed! We know fundraising can feel so confusing. So overwhelming. New fundraisers and experienced professionals alike struggle with the fundamentals. When you take our in-depth and experience-based introduction to fundraising courses and workshops, you will be able to build a strong foundation that will give your fundraising activities a boost! You’ll discover the secrets of donor care and the proven strategies that will make your fundraising program scalable and sustainable.

Many go-getters zoom right past the fundraising fundamentals. But that’s a mistake! When you do the basics well and focus on donor care, you will see a big impact on your bottom line. Inside The Fundraisingology Lab by Moceanic, you’ll get all the essential tools right at your fingertips, 24/7.

Access the full catalog of fundraising courses and ongoing support from the experts. Plus: connect with the most generous community of fundraisers.

You’ll get lots of practical training… from introduction to fundraising courses that focus on the fundamentals and best practices, to workshops that dig into more specific topics of nonprofit communications such as metrics and measures, nonprofit storytelling, donor care letters, integrated campaigns, and much, much more! It’s all yours when you become a member of The Fundraisingology Lab by Moceanic.

Get the essential training and support you need to connect with your donors… grow your income… and master your career. Check out The Fundraisingology Lab by Moceanic and start reaching your fundraising goals today.

Courses

Fundraising with AI Logo

AI and Your Fundraising

Master ethical AI fundraising with practical ChatGPT prompts, donor-centric workflows, and time-saving tools—exclusive to The Fundraisingology Lab.

AI fundraising feels like tomorrow, yet it’s already reshaping fundraising today. In this no-coding, no-drama workshop, Sean Triner shows you how to turn large language models and image generators into time-saving AI tools for nonprofits — without losing your warm, donor-centred voice.

You’ll discover:

  • Five high-impact tasks AI can handle in minutes — lightning-fast summaries, outline or idea starters, eye-catching images, and board-ready reports… perfect for small nonprofit teams.
  • Prompt engineering for fundraisers that helps generate donor-loving copy while keeping hallucinations at bay.
  • A repeatable, human-first workflow that adds heart, checks facts, and finishes strong — ethical AI fundraising in action.
  • Fast donor care wins such as thank-you emails, welcome sequences, and social posts — all powered by donor engagement AI and time-saving AI tools.
  • Conversation-starters and checklists you can use with bosses, boards, and colleagues to shape a clear, trusted nonprofit AI policy for your organization.

Bonus — the PDF guide “5 Essential Tools for AI-Assisted Fundraising” — packed with practical AI fundraising tips, a prompt library, an ethical-use framework, a fallacy/fail checklist, sample transparency statements, and a quick-start guide to ChatGPT and other AI models for fundraising.

This self-paced workshop is exclusively available to members of The Fundraisingology Lab by Moceanic — home of the world’s best fundraising training.

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Modules: 1
CFRE Points: 1
Beginner-Intermediate
sean triner
JOIN NOW
Moceanic Course Logo Money Mindset

The Money Mindset Workshop

Break through limiting beliefs, build an abundance mindset, and unlock confident fundraising with this psychology-rich workshop.

Fundraising success starts with the way you think about money. In this uplifting and practical workshop, fundraising expert Rhea Wong helps you break through mental barriers that may be quietly holding you back.

If you’ve ever struggled with confidence, discomfort around asking, or a sense that you’re “not good with money,” this course will give you new clarity and control.

You’ll learn how to:

  • Recognize and shift limiting beliefs about money
  • Develop self-coaching habits that build confidence and resilience
  • Understand the emotional patterns behind your fundraising fears
  • Move from scarcity thinking to an abundance mindset
  • Stay grounded and effective no matter the outcome of your ask

Whether you’re cultivating major donors, launching a campaign, or growing your career, this course will help you show up with purpose and power.

PLUS — Bonuses include:

  • Money Mindset Affirmation Cards
  • The Money Mindset Workbook
  • A free chapter from Rhea’s book Get That Money, Honey!

This self-paced course is available exclusively to members of The Fundraisingology Lab by Moceanic. It’s the best fundraising training for fundraisers ready to shift their mindset and raise more with confidence.

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Modules: 1
CFRE Points: 1
Beginner-Advanced
rhea
JOIN NOW
Small Nonprofit Fundraising Hub Logo

Small Nonprofit Fundraising Hub

Practical small nonprofit fundraising training for small shops & solo fundraisers. Learn to win grants, host donor events, and grow income with limited resources.

Small nonprofit fundraising success is possible — even when you’re the entire team. This curated resource hub is designed especially for fundraisers in small nonprofits, solo shops, or one-person development teams. If you’re juggling it all — appeals, grants, events, stewardship, donor care — this hub will give you the skills, structure, and encouragement you need to thrive.

Led by seasoned small nonprofit fundraising experts who’ve walked the same path, this self-paced training offers practical strategies that deliver results without big budgets or big teams.

Here’s what you’ll learn:

  • How to identify and build relationships with the right grant funders
  • Common grant writing mistakes — and how to avoid them
  • Two high-return fundraising activities you can launch right now
  • How to host intimate donor events that grow income and engagement
  • Donor stewardship strategies that build lasting relationships without exhausting your capacity
  • How to tap into skilled volunteers for nonprofits and free local resources to amplify your work without adding to your budget
  • Smart use of tools like case for support templates, grant reporting materials, and mission-driven fundraising goals

Workshops and contributors include:

  • Preparing to Win Grant Awards with Barbara Cecil
  • Elbow Grease: Fundraising on the Smell of an Oily Rag with Dr. Erica Myers-Davis
  • Additional tips, tools, and templates to make your solo fundraising smarter — not harder

PLUS — bonus downloads for small nonprofit fundraising include:

  • 40 Questions to Ask Foundation Staff
  • U.S. 990 Tax Form Analysis
  • Event Planning Template and Debrief Forms

This hub is part of The Fundraisingology Lab by Moceanic. Join now for access to the best fundraising training for small nonprofits and solo fundraisers.

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Modules: 2
CFRE Points: 2
Beginner-Advanced
various presenters
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Build A Fundraising Brand That Raises More Money

Learn how to build a donor-focused nonprofit brand that raises more money — and avoid the costly mistakes most rebrands make.

Make your brand a powerful fundraising asset — not a silent income killer. In this practical, myth-busting workshop, Jeff Brooks — author of The Money-Raising Nonprofit Brand — shows you how to build a fundraising brand that boosts revenue instead of draining it.

Branding doesn’t have to be the enemy of fundraising. But too often, nonprofit rebrands lead to confusion, lost donors, and painful drops in income. This training gives you the tools to prevent that — and the mindset to use fundraising brand strategies as a vehicle for donor connection, not slick visuals that push donors away.

Here’s what you’ll learn:

  • What a nonprofit brand really is — and what it isn’t
  • Why most branding rules (logos, fonts, taglines) don’t raise money — and what does
  • The surprising damage rebrands can do — from revenue loss to donor attrition
  • How to use offers as the foundation of your fundraising brand
  • How to build a clear, actionable Fundraising Brand Guide that anyone on your team can follow

PLUS — get the editable Moceanic Fundraising Brand Guide Template so you can build your own donor-first brand strategy right away.
This self-paced workshop is exclusively available to members of The Fundraisingology Lab by Moceanic. Join now for access to the best fundraising training and tools.

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Modules: 1
CFRE Points: 1
Beginner-Advanced
jeff brooks
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Better Together: Diversity, Equity, Inclusion and Belonging

Unlock the transformative power of donor webinars with this fast-paced 60-minute workshop. As donor webinars grow in popularity and accessibility, there’s never been a better time to deepen donor relationships and motivate actions that can significantly boost your fundraising efforts.

Under the guidance of philanthropy expert Steffi Chang, this workshop will explain:

  • The real-world experiences of DEI in the nonprofit sector, based on the personal journey of a professional fundraiser.
  • The impact and the importance of diversity, inclusion, and equity on an organization’s performance, success, and creativity.
  • The role of unconscious biases, how they influence decisions, and strategies to manage them.
  • The crucial components to consider for building a diverse, inclusive, and equitable workplace.
  • Practical strategies to avoid tokenism and foster genuine engagement with employees across all facets of their identities.

PLUS — an exclusive bonus section with a comprehensive list of resources. Explore videos, books, websites, and podcasts that our team found insightful in our journey to understand DEI and systemic racism.

Additionally, watch the panel discussion “How to Grow Love and Tackle Saviorism in Fundraising Copywriting.” The experts discuss how to craft copy that respects beneficiaries. They also talk about inviting donors to make a meaningful difference, while still using emotion and showing need.

Explore the enriching world of DEI in the nonprofit sector. This self-paced workshop is available exclusively for members of The Fundraisingology Lab by Moceanic. Membership includes access to a broad catalog of fundraising workshops and courses. Click the button to join The Fundraisingology Lab by Moceanic.

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Modules: 1
CFRE Points: 1
Intermediate-Advanced
various presenters
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Crisis Fundraising in the Face of Inflation, Recession, and Other Storms

Practical crisis fundraising strategies for uncertain times. Includes tools for inflation, crisis fundraising appeals, direct mail decline, and COVID-era emergency donor communications.

Discover practical crisis fundraising strategies that help you stay strong — no matter what’s happening in the world. This practical and timely “super-course” brings together multiple Moceanic workshops and expert voices to help you raise more in the face of economic uncertainty, rapid change, and unexpected global events.

Whether you’re navigating inflation, losing longtime fundraising channels, or recovering from the ripple effects of a crisis like COVID-19 through emergency fundraising efforts, this collection of trainings gives you the tools, clarity, and donor-centered strategy to move forward with confidence.

You’ll get access to:

Fundraising in the Face of Inflation, Recession, and Other Storms — with Sean Triner

Learn how to avoid panic cuts, build resilience, and lead with growth-focused strategies — including crisis fundraising appeals, matching gifts, bequests, and monthly giving.

Panel Discussion: The End of Mail? (New Zealand Edition) — with Robyn Tane, Fiona McPhee, and Sean Triner

Explore the shifting role of direct mail and what it means for donor engagement and income in an evolving media landscape.

The End of Checks/Cheques Workshop — with Fiona McPhee

Get practical advice for transitioning donors away from checks and toward sustainable giving methods, while preserving trust and connection.

COVID-19 and Your Fundraising

Legacy trainings from the early days of the pandemic — still packed with timeless guidance on communicating with donors during a crisis, building trust, and keeping generosity flowing under pressure.

You’ll also get tools and templates, including:

  • A proven crisis fundraising appeal starter template
  • Bonus cheat sheets, donor call tips, and communication guides

This collection of workshops is designed to help you weather any storm — and emerge even stronger.

Whether you’re facing economic uncertainty, a sudden drop in giving, or navigating crisis fundraising, this collection equips you to respond with clarity and confidence.

It’s all self-paced and available exclusively to members of The Fundraisingology Lab by Moceanic. Get the best fundraising training for uncertain times, and be ready for whatever comes next.

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Modules: 1
CFRE Points: 1
Intermediate-Advanced
sean triner jeff brooks
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Moceanic Course Logo The Digital Fundraising Course

The Digital Fundraising Course

Elevate your nonprofit’s online presence and fundraising outcomes! This course, expertly led by James Herlihy, a digital fundraising and campaigning expert, will guide you through mastering the art of digital fundraising, creating impactful webpages, and designing effective email campaigns.

The Digital Fundraising Course unfolds across three insightful workshops:

  1. “Getting Started with Digital Fundraising” navigates the digital universe to leverage diverse tools and connect meaningfully with your audience. Delve into SEO, email campaigns, digital content creation, and social media use.
  2. “Web Pages that Wow” immerses you in supporter journeys and analytics. Discover how to minimize friction and drive donations by customizing content and leveraging homepage potentials for a smooth supporter experience and higher conversion rates.
  3. “Excellent Email for Fundraising” optimizes your digital fundraising with effective email strategies. Learn to craft compelling email campaigns, grow your email list, and engage your supporters with personalized content and A/B testing.

These distinct yet interconnected workshops are each designed to transform your nonprofit’s digital fundraising.

PLUS, your course includes an array of bonus materials that include an online content calendar template, checklists, examples, an email subject line guide, tutorial videos, and more!

If you’re eager to boost your nonprofit’s online fundraising efforts, The Digital Fundraising Course is just for you! Trust in the experienced guidance of Moceanic for practical and results-driven online fundraising courses. This self-paced course is exclusively available to members. Get the best fundraising training today. Click the button to check out The Fundraisingology Lab by Moceanic today.

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Modules: 3
CFRE Points: 1
Beginner-Advanced
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Moceanic FundraisersBlueprint

The Fundraisers Blueprint to Double Year-End Donations Without Spending More Money

Year-end donations are critical for your organization. On average, nonprofits typically bring in over one-third of their revenue during the end of the year. In this workshop, you’ll discover how to maximize gifts without having to find more budget!

You may feel behind, overwhelmed, and unprepared for your year-end fundraising projects. All of this leads to more stress for you. And stress in fundraising makes everything so much harder.

That’s why this workshop will show you exactly where you can be going with your year-end fundraising. It’s the blueprint you need that could change everything for you.

Here’s what this fundraising training workshop will do for you:

  • It will help you discover the 3 strategies used to generate millions in revenue for nonprofits all around the world.
  • It will show you which donors and activities to focus on to transform your fundraising and maximize your results.
  • You’ll see the shockingly easy big picture that will align all your hard work to make the next year-end season your best one ever!

You can trust Moceanic for excellent nonprofit communications and fundraising courses online. This workshop is available exclusively to members. Get the best fundraising training today. Click the button to check out The Fundraisingology Lab by Moceanic.

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Modules: 1
CFRE Points: 1.5
Beginner-Intermediate
sean triner
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What Fundraising Is (And Isn’t): An Introduction for Non-Fundraisers

If your board, boss, and other colleagues don’t quite understand what you’re doing in fundraising, this workshop is for you! You’ll get a presentation you can edit, adapt, and add to, and then you present it yourself to your board, senior managers, volunteers, staff, other non-fundraisers in your organization.

This is not your typical workshop! Christiana Stergiou and Jeff Brooks will guide you through creating your own fundraising presentation for your board, management, and wider team, including:

  • Why we do fundraising
  • That fundraising is a profession
  • Why fundraising is strange

You’ll get a simple and editable MS PowerPoint file with talking points to help you present this fundraising introduction to your team.

And like everything we do at The Fundraisingology Lab, we hope to make things faster and easier for you. You can trust Moceanic for excellent nonprofit communications and fundraising courses online.

This self-paced workshop is exclusively available to members. Get the best fundraising training today. Click the button to check out The Fundraisingology Lab by Moceanic.

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Modules: 1
CFRE Points: 1
Beginner-Intermediate
christiana stergiou jeff brooks
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Moceanic CourseLogos ThankYouLetter

How to Write Your Best Ever Donation Thank You Letter Every Time

You can conquer the craft of great thank-you letter writing with this inspirational workshop. You’ll find no boilerplate or blather here — only practical, proven advice you can use the very same day! Make any donation thank-you stand out and speak to your donor’s heart.

In one single workshop, Lisa Sargent will walk you through all the ingredients you need to build your best-ever donation thank-you letter – every time – by post or by email.
In this workshop, you’ll discover:

  • The 6 building blocks to create a thank-you letter
  • How to make any donation thank-you stand out
  • Easy and meaningful ways to connect to your donors

PLUS — A bonus thank-you letter template, a swipe file of phrases to use, and a checklist for your thank-you letter!

Kindle good feelings by showing how the donor’s gift is helping in emotional, inspiring ways. You can trust Moceanic for superior nonprofit communications and fundraising courses online.

This is a self-paced workshop and is exclusively available to members. Get the best fundraising training today. Click the button to check out The Fundraisingology Lab by Moceanic.

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Modules: 1
CFRE Points: 1
Beginner-Intermediate
lisa sargent
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Fundraising and Your Board

Fundraising and Your Board: The Right Stuff!

This power-packed series of two 60-minute workshops will help you understand the role of your board and the roles of board members. You’ll learn the right stuff you can do to make the changes you need. And, regardless of the challenges you face, you’ll know how you can start making a difference straight away! With Simone Joyaux.

In this workshop, you’ll discover:

  • What a board exists to do
  • The role of board members
  • The role of individual board members and your CEO/ED
  • How to get fundraising commitment from your board members every year

PLUS — You’ll be equipped to tackle those every-day challenges you have with fundraising and your board.

This workshop is self-paced and is exclusively available to members. Moceanic offers a full catalog of fundraising courses and workshops. Click the button to check out The Fundraisingology Lab by Moceanic.

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Modules: 2
CFRE Points: 2
Beginner-Advanced
simone joyaux
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Your Fundraising Success Path Course Image

Your Fundraising Success Path

This 60-minute workshop is an introduction to a full fundraising training program inside The Fundraisingology Lab by Moceanic. Your Fundraising Success Path will help you get clear on your path, avoid overwhelm, and succeed in your fundraising. Get started on your journey now with this short workshop. With Christiana Stergiou and Julie Cooper.

In this workshop, you’ll discover:

  • Five critical stages of Your Fundraising Success Path
  • Extraordinary things you’ll achieve as you progress through the path
  • Action tasks to achieve the fundraising transformation you need
  • An excellent reading list so you can develop your expertise even further

PLUS — Bonus guides to help you navigate Your Fundraising Success Path.

You can even earn your Fundraising Specialist Certificate upon successful completion of each milestone in Your Fundraising Success Path!

This workshop is self-paced and is exclusively available to members. Moceanic offers a full catalog of fundraising training for nonprofits. Click the button to check out The Fundraisingology Lab by Moceanic.

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Modules: 1
CFRE Points: 1
Beginner-Intermediate
Presenter Image Julie Cooper christiana stergiou
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Hidden Treasure Course Image

The Hidden Treasure of Fundraising

This 90-minute+ workshop is the perfect place to start if you’re new to fundraising or if you’re overworked and under resourced. Learn how to value yourself with a simple calculation. Identify your single most important job — and focus on strategic, sustainable and scalable fundraising with the Ultimate Fundraising Trinity! With Sean Triner.

In this workshop, you’ll discover:

  • The fundraising journey of your nonprofit
  • The cost of fundraising and a new, donor-centric approach for reporting on it
  • The true cost and value of YOU — and how to determine your single most important job
  • Fundraising as an investment strategy
  • The Ultimate Fundraising Trinity: 3 important and practical areas of fundraising you can focus on to align all your hard work and get the best results possible

PLUS — You’ll equip yourself with the facts, figures, and truth to argue your case for effective fundraising.

This workshop is self-paced and is exclusively available to members. Moceanic offers a full catalog of fundraising courses and workshops. Click the button to check out The Fundraisingology Lab by Moceanic.

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Modules: 1
CFRE Points: 1.5
Beginner-Intermediate
sean triner
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Irresistible Communications for Great Nonprofits

Turn your words into money. This hands-on, experience-based fundraising training course will show you how to use field-tested approaches to raise more money and keep your donors. Know what to say and how to say it in your nonprofit communications. This is our most popular course, taught by Jeff Brooks.

Free yourself from the common myths that are hurting your fundraising, holding you back, and putting your career in chains. This is a course for everyone who wants to get it right.

Discover what works to motivate donors to donate. Know how to tell the right story and create the best offer to maximize your fundraising results. You will have the power to transform your fundraising program.

If you’re new to fundraising, this course will jump-start your career. If you are a seasoned pro with years of experience, you’ll benefit from the real-world, practical training that will bring your fundraising to the next level. You’ll also get the ammunition you need to get the good stuff past the gatekeepers. This could be the most important course you’ll ever take.

Four modules will equip you to connect with your donors:

  1. A Step-by-Step Guide for Everyone Who Wants to Get It Right
  2. What All Fundraising Is Always About: ACTION
  3. How to Tell the RIGHT Story to Motivate Your Donors
  4. Deadly Myths in Fundraising, and the Friendly Facts that Actually Matter

PLUS — Bonuses and extras designed to help you put your knowledge to work right away.

“Jeff Brooks gives us the ‘why’ and ‘how’ of creating copy that puts the donor first and foremost.”

– Roger Craver, Author, The Agitator, direct marketing expert

Be more confident in your work, more flexible with new challenges, and ready to take on any fundraising task. You can trust Moceanic for superior fundraising courses online.

This is a self-paced course and is exclusively available to members. Get the best fundraising training today. Click the button to check out The Fundraisingology Lab by Moceanic.

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Modules: 4
CFRE Points: 11.5
Beginner-Intermediate
jeff brooks
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Mid Major Donor Resource Hub 500

The Mid-Value and Major Donor Resource Hub

Find and cultivate the “hidden gold” in your donor file — those mid-level and major donors who are ready to step up and increase their giving. This is practical fundraising training to the quickest, cheapest, and easiest way to radically boost your charity revenue. Featuring fundraising expert Sean Triner and special guests, this resource hub will help with a stewardship plan for mid-level donors and major donors — so you can raise more money for years to come.

The Mid-Value and Major Donor Resource Hub is your guide to tapping into the MASSIVE hidden potential in your donor file. Be ready for a couple of things to happen:

  • You’ll know what and where the revenue potential of your donor file is — and you’ll know exactly what to do to unleash the generosity of these supporters.
  • You will rise to a new professional level, equipped to lead your organization to greater growth than ever before — and your skills will stay with you for the rest of your career.

You’ll get the tools you need for a mid-level donor program and major donor program:

  • The Math of Mid-Value Donors
  • Release the Explosive Generosity Locked Inside Your $100+ Donors…With These Proven Direct Mail Secrets
  • Stewardship: Three Easy Steps to Make Your Mid-Value Donors Feel Like the VIPs They Really Are
  • The Quickest, Cheapest and Easiest Way to Get Extra Cash Now. Turn Mid-Value Donors into Major Gifts in a Week
  • Top Tips for the Conversation That Gets the BIG Gift From Mid-Value and Major Donors. How to Make the BIG Ask!

PLUS — Bonus materials and guest appearances with experts like Roger Craver, that will help you bring your learnings to life… and bring others in your organization along on this incredible journey.

 “Sean provided higher level information for more experienced fundraisers. Very useful, practical information.”

Lori Hutson, Associate Director, President’s Circle, Planned Parenthood Federation of America

Get ready to discover the generosity hiding in your current donor file. You can trust Moceanic for superior, real-world, and practical fundraising courses online.

The Mid-Value and Major Donor Resource Hub is exclusively available to members. Get the best fundraising training today. Click the button to check out The Fundraisingology Lab by Moceanic.

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Modules: 5
CFRE Points: 16.5
Beginner-Advanced
sean triner
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Reviews

Videos

The Supporter Connection Survey Course transformed Judy Elliott’s fundraising and her career:

Sean Triner shares his approach to mid-level donor fundraising and what you’ll learn in the Mid-Value Donor Super Course:

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