Donor Acquisition and Donor Retention Fundraising Training

How to Find New Donors and Retain Them

Do you worry about donor acquisition for your nonprofit organization? Unfortunately, no matter how talented you are in your fundraising role, every year some donors will stop giving. After all, donor attrition is a normal part of fundraising. That’s why your fundraising plans must include donor acquisition strategies.

You need a blueprint to know how to find new donors and build long-term relationships that last a lifetime. When you take Moceanic’s fundraising courses, you will discover the proven strategies and tactics for acquiring new donors and retaining them.

The training is ideal for nonprofits just getting started and those that need to implement donor acquisition strategies on a larger scale. Apply what you’re learning, and you’ll see positive results in your fundraising revenue!

If acquiring new donors and keeping them is important to you, check out the Moceanic extensive training library, including workshops and multi-part courses. We will give you all the tools you need to make finding new donors (and keeping them) simple for you. You’ll get videos, guides, spreadsheets, checklists, and much more.

You can access the entire catalog of fundraising courses, get ongoing support from the experts, and connect with the most generous community of fundraisers. It’s all yours when you become a member of The Fundraisingology Lab by Moceanic.

Get the fundraising training and support you need to connect with your donors, grow your income, and master your career. Check out The Fundraisingology Lab by Moceanic and start reaching your fundraising goals today.

Moceanic DonorAcquisition

Donor Acquisition Made Simple

It’s easy to get donor acquisition wrong. But you don’t have to! In this series of three workshops, you’ll discover donor acquisition secrets to help you make the right decisions for your organization. This fundraising training is ideal for nonprofits that are just getting started with acquisition and those who need to implement it on a larger scale.

You’ll first learn if your organization is ready for donor acquisition. Sean Triner will show you what to do before considering donor acquisition and which type of acquisition is right for you! Plus, you’ll understand the differences between tactical and strategic acquisition… as well as the metrics and measures to use.

Then get ready to find out the ins and outs of donor acquisition, including:

  • How to maximize acquisition results while minimizing time and budget
  • Planning, budgeting and setting targets
  • What channels to use for acquisition
  • How to construct your offers
  • The importance of testing

PLUS — Bonus video and example appeals designed to help you put your knowledge to work right away. Join Sean as he guides you through the maze of donor acquisition!

Get ready to take your fundraising to a new level with Donor Acquisition Made Simple. You can trust Moceanic for superior nonprofit communications and fundraising courses online.

This is a self-paced series of workshops and is exclusively available to members. Get the best fundraising training today. Click the button to check out The Fundraisingology Lab by Moceanic.

Modules: 3
CFRE Points: 3
Beginner-Advanced
sean triner
Moceanic PlanningHub

The Planning Hub

Need help with your fundraising planning? You’ve come to the right place! In the Planning Hub, you’ll find fillable and auto-calculating Excel spreadsheets, communications calendars, handy templates, and more. You’ll also access videos that will take you step-by-step through each of the resources found in the hub.

The Planning Hub is a collection of valuable planning resources for you. Inside, you’ll discover:

  • Your 3D Fundraising Sense-Check that helps you calculate how much money you could realistically raise. This super-useful tool will guide you through researching the fundraising potential for your organization. In a few easy steps, you’ll be able to look at your fundraising in context!
  • Your Communications Calendar helps you know what fundraising pieces you should send to your donors and when — and how it can be sustainable for your workload. The toolkit contains a PDF guide, a fillable Excel spreadsheet, and two short explainer videos to help you make the most of the calendar!

The Planning Hub just keeps growing as more helpful fundraising tools are added. Don’t miss this valuable resource inside The Fundraisingology Lab by Moceanic.

These timesaving tools will help your fundraising planning so you can raise more money for your cause. You can trust Moceanic for excellent nonprofit communications and fundraising courses online.

The Planning Hub is exclusively available to members. Get the best fundraising training today. Click the button to check out The Fundraisingology Lab by Moceanic.

Modules: 1
CFRE Points: 0
Beginner-Advanced
christiana stergiou sean triner
Donor Care Letters With Love Square

Donor Care Letters with Love

This 60-minute workshop will help you get started with donor care letters. In this fundraising training, you’ll find out if these highly personalized direct mail letters are right for you (and your donors). And you’ll have the basics you need to get started with your very own donor care letter. With Sean Triner.

In this workshop, you’ll discover:

  • What a donor care letter is, if you should send one, who to send it to, and how to create one
  • How this tool can raise more money for your cause by increasing the lifetime contributions by the recipient
  • The elements of your donor care letter pack
  • What to say in your letter and how to say it

PLUS — Bonus workbook with a guide and checklists — and many examples of well-executed donor care letters.

This workshop is self-paced and is exclusively available to members. Moceanic offers a full catalog of workshops and fundraising courses online. Click the button to check out The Fundraisingology Lab by Moceanic.

Modules: 1
CFRE Points: 1
Beginner-Intermediate
sean triner
Donor Love Made Practical Workshop

Donor Love Made Practical

This 90-minute workshop will help you get into the true donor love mindset. Discover what donor love is all about and what you can do in practice to make it real for your donors. This fundraising training will help you connect better with your donors… so that they give joyfully, again and again. With Jeff Brooks.

In this workshop, you’ll discover:

  • What donor love is really all about
  • Three useful approaches to donor love
  • Three donor love tactics you can apply to your fundraising
  • Five donor love killers that you’ll definitely want to avoid

PLUS — Bonus donor love plan and a guide for writing thank-you messages… and lots of donor love examples.

This workshop is self-paced and is exclusively available to members. Moceanic offers a full catalog of fundraising courses and workshops. Click the button to check out The Fundraisingology Lab by Moceanic.

Modules: 1
CFRE Points: 1.5
Beginner-Intermediate
jeff brooks
Recurring Revolution Square

Monthly Giving: The Recurring Revolution

Create consistent income each month with a monthly giving program. Monthly giving can be revolutionary for your fundraising, for your donors, and for your career! This fundraising training course, taught by recurring donations expert Erica Waasdorp, will help you to start, manage, and expand a monthly donor program.

Get a steady stream of recurring donations flowing in every single month, like clockwork! You’ll be on your way to predictable revenue so that you can plan your budgets with more confidence and ease.

You’ll learn how to get started on your monthly giving program — and how to make sure you’ve got all the systems in place for success. Find out how to use direct mail to ask supporters to become monthly donors — and how to use email to boost your results!

Discover tips for retaining your monthly donors. How and when to upgrade your monthly donors. How to reactivate your lapsed monthly donors. And what to do when a donor wants to cancel their monthly gift.

Three practical and actionable workshops to help you get started with your monthly giving fundraising:

  1. Getting Started With Monthly Giving
  2. Asking Your Donors to Give Monthly
  3. Monthly Giving Retention, Upgrades and More

PLUS — Bonuses and extras designed to help you put your knowledge to work right away, including monthly giving program examples.

Get started with your monthly giving fundraising today. You can trust Moceanic for real-world and practical fundraising courses online. For your organization and you!

The Recurring Revolution course is self-paced and is exclusively available to members. Get the best fundraising training today. Click the button to check out The Fundraisingology Lab by Moceanic.

Modules: 3
CFRE Points: 3
Beginner-Intermediate
erica waasdorp
Supporter Connection Survey Course Logo

Supporter Connection Survey: The Most Powerful Fundraising Tool

Discover mid-level and major donors you didn’t know you had. You will be able to uncover millions worth of legacy, monthly, and major gifts and improve your ability to communicate with each donor. This fundraising training course, taught by Sean Triner, is your hands-on guide to creating a survey that’s proven to dramatically increase revenue.

The Supporter Connection Survey will rock your world! And this course will show you how to produce the survey and put the results to work. It frequently QUADRUPLES the value of donations from donors surveyed. Many of our members tell us this is their favorite appeal they’ve ever worked on.

Find out how to ask the right questions that not only engage donors, but also uncover those who are ready to do MORE with you. You’ll find mid-level and even major donors who have been “hiding in plain sight.” You’ll find donors ready to include your organization in their Wills — if you ask!

You’ll learn what your most loyal donors love about your organization. Knowing this — and using it — is donor-centrism taken to a new level!

Four modules, each designed to put your survey to work:

  1. Planning for Your Supporter Connection Survey
  2. Your Survey Questions
  3. Getting the Survey Out the Door
  4. Making It All Count. Handling Responses and Communicating with Your Donors

PLUS — Bonus material that will help you bring your learnings to life, including lots of examples of our members’ successful surveys.

“As a very small charity with 600 donors and two members of staff, this has been the best value, the best training, and potentially, the best long-term initiative that we have ever done. I would highly recommend the course.”

  • Judy Elliot, National Director, International China Concern, UK

Get ready to take your fundraising to a new level with The Supporter Connection Survey course. You can trust Moceanic for superior nonprofit communications and fundraising courses online.

This is a self-paced course and is exclusively available to members. Get the best fundraising training today. Click the button to check out The Fundraisingology Lab by Moceanic.

Modules: 4
CFRE Points: 13.5
Beginner-Intermediate
sean triner

Do you worry about donor acquisition for your nonprofit organization? Unfortunately, no matter how talented you are in your fundraising role, every year some donors will stop giving. After all, donor attrition is a normal part of fundraising. That’s why your fundraising plans must include donor acquisition strategies.

You need a blueprint to know how to find new donors and build long-term relationships that last a lifetime. When you take Moceanic’s fundraising courses, you will discover the proven strategies and tactics for acquiring new donors and retaining them.

The training is ideal for nonprofits just getting started and those that need to implement donor acquisition strategies on a larger scale. Apply what you’re learning, and you’ll see positive results in your fundraising revenue!

If acquiring new donors and keeping them is important to you, check out the Moceanic extensive training library, including workshops and multi-part courses. We will give you all the tools you need to make finding new donors (and keeping them) simple for you. You’ll get videos, guides, spreadsheets, checklists, and much more.

You can access the entire catalog of fundraising courses, get ongoing support from the experts, and connect with the most generous community of fundraisers. It’s all yours when you become a member of The Fundraisingology Lab by Moceanic.

Get the fundraising training and support you need to connect with your donors, grow your income, and master your career. Check out The Fundraisingology Lab by Moceanic and start reaching your fundraising goals today.

Courses

Moceanic DonorAcquisition

Donor Acquisition Made Simple

It’s easy to get donor acquisition wrong. But you don’t have to! In this series of three workshops, you’ll discover donor acquisition secrets to help you make the right decisions for your organization. This fundraising training is ideal for nonprofits that are just getting started with acquisition and those who need to implement it on a larger scale.

You’ll first learn if your organization is ready for donor acquisition. Sean Triner will show you what to do before considering donor acquisition and which type of acquisition is right for you! Plus, you’ll understand the differences between tactical and strategic acquisition… as well as the metrics and measures to use.

Then get ready to find out the ins and outs of donor acquisition, including:

  • How to maximize acquisition results while minimizing time and budget
  • Planning, budgeting and setting targets
  • What channels to use for acquisition
  • How to construct your offers
  • The importance of testing

PLUS — Bonus video and example appeals designed to help you put your knowledge to work right away. Join Sean as he guides you through the maze of donor acquisition!

Get ready to take your fundraising to a new level with Donor Acquisition Made Simple. You can trust Moceanic for superior nonprofit communications and fundraising courses online.

This is a self-paced series of workshops and is exclusively available to members. Get the best fundraising training today. Click the button to check out The Fundraisingology Lab by Moceanic.

Modules: 3
CFRE Points: 3
Beginner-Advanced
sean triner
Moceanic PlanningHub

The Planning Hub

Need help with your fundraising planning? You’ve come to the right place! In the Planning Hub, you’ll find fillable and auto-calculating Excel spreadsheets, communications calendars, handy templates, and more. You’ll also access videos that will take you step-by-step through each of the resources found in the hub.

The Planning Hub is a collection of valuable planning resources for you. Inside, you’ll discover:

  • Your 3D Fundraising Sense-Check that helps you calculate how much money you could realistically raise. This super-useful tool will guide you through researching the fundraising potential for your organization. In a few easy steps, you’ll be able to look at your fundraising in context!
  • Your Communications Calendar helps you know what fundraising pieces you should send to your donors and when — and how it can be sustainable for your workload. The toolkit contains a PDF guide, a fillable Excel spreadsheet, and two short explainer videos to help you make the most of the calendar!

The Planning Hub just keeps growing as more helpful fundraising tools are added. Don’t miss this valuable resource inside The Fundraisingology Lab by Moceanic.

These timesaving tools will help your fundraising planning so you can raise more money for your cause. You can trust Moceanic for excellent nonprofit communications and fundraising courses online.

The Planning Hub is exclusively available to members. Get the best fundraising training today. Click the button to check out The Fundraisingology Lab by Moceanic.

Modules: 1
CFRE Points: 0
Beginner-Advanced
christiana stergiou sean triner
Donor Care Letters With Love Square

Donor Care Letters with Love

This 60-minute workshop will help you get started with donor care letters. In this fundraising training, you’ll find out if these highly personalized direct mail letters are right for you (and your donors). And you’ll have the basics you need to get started with your very own donor care letter. With Sean Triner.

In this workshop, you’ll discover:

  • What a donor care letter is, if you should send one, who to send it to, and how to create one
  • How this tool can raise more money for your cause by increasing the lifetime contributions by the recipient
  • The elements of your donor care letter pack
  • What to say in your letter and how to say it

PLUS — Bonus workbook with a guide and checklists — and many examples of well-executed donor care letters.

This workshop is self-paced and is exclusively available to members. Moceanic offers a full catalog of workshops and fundraising courses online. Click the button to check out The Fundraisingology Lab by Moceanic.

Modules: 1
CFRE Points: 1
Beginner-Intermediate
sean triner
Donor Love Made Practical Workshop

Donor Love Made Practical

This 90-minute workshop will help you get into the true donor love mindset. Discover what donor love is all about and what you can do in practice to make it real for your donors. This fundraising training will help you connect better with your donors… so that they give joyfully, again and again. With Jeff Brooks.

In this workshop, you’ll discover:

  • What donor love is really all about
  • Three useful approaches to donor love
  • Three donor love tactics you can apply to your fundraising
  • Five donor love killers that you’ll definitely want to avoid

PLUS — Bonus donor love plan and a guide for writing thank-you messages… and lots of donor love examples.

This workshop is self-paced and is exclusively available to members. Moceanic offers a full catalog of fundraising courses and workshops. Click the button to check out The Fundraisingology Lab by Moceanic.

Modules: 1
CFRE Points: 1.5
Beginner-Intermediate
jeff brooks
Recurring Revolution Square

Monthly Giving: The Recurring Revolution

Create consistent income each month with a monthly giving program. Monthly giving can be revolutionary for your fundraising, for your donors, and for your career! This fundraising training course, taught by recurring donations expert Erica Waasdorp, will help you to start, manage, and expand a monthly donor program.

Get a steady stream of recurring donations flowing in every single month, like clockwork! You’ll be on your way to predictable revenue so that you can plan your budgets with more confidence and ease.

You’ll learn how to get started on your monthly giving program — and how to make sure you’ve got all the systems in place for success. Find out how to use direct mail to ask supporters to become monthly donors — and how to use email to boost your results!

Discover tips for retaining your monthly donors. How and when to upgrade your monthly donors. How to reactivate your lapsed monthly donors. And what to do when a donor wants to cancel their monthly gift.

Three practical and actionable workshops to help you get started with your monthly giving fundraising:

  1. Getting Started With Monthly Giving
  2. Asking Your Donors to Give Monthly
  3. Monthly Giving Retention, Upgrades and More

PLUS — Bonuses and extras designed to help you put your knowledge to work right away, including monthly giving program examples.

Get started with your monthly giving fundraising today. You can trust Moceanic for real-world and practical fundraising courses online. For your organization and you!

The Recurring Revolution course is self-paced and is exclusively available to members. Get the best fundraising training today. Click the button to check out The Fundraisingology Lab by Moceanic.

Modules: 3
CFRE Points: 3
Beginner-Intermediate
erica waasdorp
Supporter Connection Survey Course Logo

Supporter Connection Survey: The Most Powerful Fundraising Tool

Discover mid-level and major donors you didn’t know you had. You will be able to uncover millions worth of legacy, monthly, and major gifts and improve your ability to communicate with each donor. This fundraising training course, taught by Sean Triner, is your hands-on guide to creating a survey that’s proven to dramatically increase revenue.

The Supporter Connection Survey will rock your world! And this course will show you how to produce the survey and put the results to work. It frequently QUADRUPLES the value of donations from donors surveyed. Many of our members tell us this is their favorite appeal they’ve ever worked on.

Find out how to ask the right questions that not only engage donors, but also uncover those who are ready to do MORE with you. You’ll find mid-level and even major donors who have been “hiding in plain sight.” You’ll find donors ready to include your organization in their Wills — if you ask!

You’ll learn what your most loyal donors love about your organization. Knowing this — and using it — is donor-centrism taken to a new level!

Four modules, each designed to put your survey to work:

  1. Planning for Your Supporter Connection Survey
  2. Your Survey Questions
  3. Getting the Survey Out the Door
  4. Making It All Count. Handling Responses and Communicating with Your Donors

PLUS — Bonus material that will help you bring your learnings to life, including lots of examples of our members’ successful surveys.

“As a very small charity with 600 donors and two members of staff, this has been the best value, the best training, and potentially, the best long-term initiative that we have ever done. I would highly recommend the course.”

  • Judy Elliot, National Director, International China Concern, UK

Get ready to take your fundraising to a new level with The Supporter Connection Survey course. You can trust Moceanic for superior nonprofit communications and fundraising courses online.

This is a self-paced course and is exclusively available to members. Get the best fundraising training today. Click the button to check out The Fundraisingology Lab by Moceanic.

Modules: 4
CFRE Points: 13.5
Beginner-Intermediate
sean triner

Reviews

Videos

The Supporter Connection Survey Course transformed Judy Elliott’s fundraising and her career:

Get practical training to take your fundraising to the next level.

The Fundraisingology Lab by Moceanic offers smart fundraisers like you training that will help you connect with your donors, increase your income, and master your career.

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