Continuing Education for Certified Fund Raising Executives (CFRE)

Earn CFRE Certification Credits

If you’re a Certified Fund Raising Executive (CFRE) looking to earn CFRE credits, we can help! Training from The Fundraisingology Lab by Moceanic is recognized by CFRE International as qualifying for continuing education credits.

More than 115 CFRE credits are available to you in The Fundraisingology Lab by Moceanic — plus, more credits are added almost every month!

You’ll get lots of experience-based, practical training for your CFRE certification and beyond — from fundraising fundamentals, to training in specific areas of individual giving — all relevant to smart certified fundraising professionals like you.

We know that your CFRE certification is important to you. You want to do the very best fundraising possible. That’s why we offer a wide range of real-world, professional fundraising training that will help you achieve your highest career goals.

When you join The Fundraisingology Lab by Moceanic, you’ll access the full catalog of fundraising courses and workshops. You’ll get ongoing support from the experts — and you’ll connect with the most generous community of fundraisers.

Get the best fundraising training and the support you need to connect with your donors… grow your income… and master your career. Check out The Fundraisingology Lab by Moceanic and start reaching your fundraising goals today.

Moceanic COVID 19 Workshop

COVID-19 and Your Fundraising

This series of 3 workshop will help your fundraising stay strong during the unpredictability of COVID-19. Find out how to unleash the generosity within your donors during a crisis. Guest expert Amy Eisenstein joins one of the workshops to teach how to make effective phone calls to supporters during the pandemic.

In these workshops, you’ll discover:

  • The right strategy and tactics to implement when faced with a crisis such as COVID-19
  • How to evolve your donor communications as the crisis continues
  • How to pick up the phone and video call donors during COVID-19
  • 7 ways the coronavirus can make your fundraising stronger

PLUS — Bonus cheat sheets, crisis email templates, guides, and much, much more.

These workshops are self-paced and are exclusively available to members. Moceanic offers a full catalog of workshops and fundraising courses online. Click the button to check out The Fundraisingology Lab by Moceanic.

Modules: 3
CFRE Points: 3.5
Beginner-Advanced
sean triner
Moceanic Fundraising Arts And Culture

Fundraising For Arts and Culture

This 60-minute workshop is for you if you connect with donors who are passionate about arts and culture — or any cause where you aren’t “rescuing” someone from a bad situation. In this fundraising training, you’ll find out how to motivate donors without “big-eyed puppies” — a challenge you can overcome when you know how! With Jeff Brooks.

In this workshop, you’ll discover:

  • The fundraising “rule” that you MUST break — at least some of the time
  • The five key motivations of arts and culture donors
  • Three must-do ways to really connect with donors

PLUS, you’ll get your very own “puppy meter” — Jeff’s fun (and strangely useful) diagnostic tool for fine-tuning your fundraising message!

This workshop is perfect for anyone who fundraises for the performing arts, museums, arts and historic venues, public broadcasting, education, even houses of worship and local parks and gardens.

This workshop is self-paced and is exclusively available to members. Moceanic offers a full catalog of workshops and fundraising courses. Click the button to check out The Fundraisingology Lab by Moceanic.

Modules: 1
CFRE Points: 1
Beginner-Intermediate
jeff brooks
Metrics and Measures workshop

Metrics and Measures

This series of two 60-minute workshops will give you the metrics and measures you need for your boss and board. This special fundraising training will give you a range of numbers, calculations, and reports in a way that is easy to understand and super useful. For fundraising geeks and non-geeks alike. With Sean Triner.

In this workshop, you’ll discover:

  • Top level numbers to share with your board
  • How to count your donors properly
  • What fundraisers need to focus on more than ROI
  • How to measure the likelihood of someone donating and the likely size of their gift
  • Metrics for key appeals, campaigns, basic digital, donor acquisition, monthly giving retention, major donor, bequests — and much more

PLUS — Bonus “Your Data Snapshot” spreadsheet that helps you calculate the important numbers to present to your boss and board.

This workshop is self-paced and is exclusively available to members. Moceanic offers a full catalog of workshops and fundraising courses online. Click the button to check out The Fundraisingology Lab by Moceanic.

Modules: 2
CFRE Points: 1
Beginner-Advanced
sean triner
Donor Care Letters With Love Square

Donor Care Letters with Love

This 60-minute workshop will help you get started with donor care letters. In this fundraising training, you’ll find out if these highly personalized direct mail letters are right for you (and your donors). And you’ll have the basics you need to get started with your very own donor care letter. With Sean Triner.

In this workshop, you’ll discover:

  • What a donor care letter is, if you should send one, who to send it to, and how to create one
  • How this tool can raise more money for your cause by increasing the lifetime contributions by the recipient
  • The elements of your donor care letter pack
  • What to say in your letter and how to say it

PLUS — Bonus workbook with a guide and checklists — and many examples of well-executed donor care letters.

This workshop is self-paced and is exclusively available to members. Moceanic offers a full catalog of workshops and fundraising courses online. Click the button to check out The Fundraisingology Lab by Moceanic.

Modules: 1
CFRE Points: 1
Beginner-Intermediate
sean triner
Matched Giving Magic

Matched Giving Magic

This 60-minute workshop will help you get started with matched giving for your next appeal or campaign. After this fundraising training, you’ll be ready to create your first matched giving appeal… or improve your existing matched giving projects. And your donors will love the opportunity to create more impact with their donations. With Jeff Brooks.

In this workshop, you’ll discover:

  • What a match offer is and how you get one
  • Four ingredients of a successful match offer
  • How to show donors what the gift does and how it multiplies
  • The ins and outs of a matched offer in a direct mail pack
  • Tactics to improve your matched offer’s success

PLUS — Bonus templates and spreadsheets — and loads of examples of matched giving appeals and results from our members.

This workshop is self-paced and is exclusively available to members. Moceanic offers a full catalog of workshops and fundraising courses online. Click the button to check out The Fundraisingology Lab by Moceanic.

Modules: 1
CFRE Points: 1
Beginner-Intermediate
jeff brooks
Fundraising and Your Board

Fundraising and Your Board: The Right Stuff!

This power-packed series of two 60-minute workshops will help you understand the role of your board and the roles of board members. You’ll learn the right stuff you can do to make the changes you need. And, regardless of the challenges you face, you’ll know how you can start making a difference straight away! With Simone Joyaux.

In this workshop, you’ll discover:

  • What a board exists to do
  • The role of board members
  • The role of individual board members and your CEO/ED
  • How to get fundraising commitment from your board members every year

PLUS — You’ll be equipped to tackle those every-day challenges you have with fundraising and your board.

This workshop is self-paced and is exclusively available to members. Moceanic offers a full catalog of fundraising courses and workshops. Click the button to check out The Fundraisingology Lab by Moceanic.

Modules: 2
CFRE Points: 2
Beginner-Advanced
simone joyaux
Good Better Best Integrated Campaign

Good, Better, Best: Transform Your Best Appeal into a High-Powered Integrated Campaign

This 60-minute how-to workshop will help you boost your appeal by integrating direct mail, email, and telephone fundraising. You’ll even get a campaign timeline that you can use to get started straight away. This fundraising training will help you make the most of each campaign. With Jeff Brooks.

In this workshop, you’ll discover:

  • How to turn a strong direct mail appeal into a powerful integrated campaign
  • A step-by-step plan for your campaign that will help you stay focused
  • What to do — and what not to do — with your integrated campaign
  • Three elements to add to your campaign to make it stronger… more successful!

PLUS — Bonus campaign guide and planner so that you can make sure you stay on track and maximize your results.

This workshop is self-paced and is exclusively available to members. Moceanic offers a full catalog of fundraising courses and workshops. Click the button to check out The Fundraisingology Lab by Moceanic.

Modules: 1
CFRE Points: 1
Beginner-Intermediate
jeff brooks
Donor Love Made Practical Workshop

Donor Love Made Practical

This 90-minute workshop will help you get into the true donor love mindset. Discover what donor love is all about and what you can do in practice to make it real for your donors. This fundraising training will help you connect better with your donors… so that they give joyfully, again and again. With Jeff Brooks.

In this workshop, you’ll discover:

  • What donor love is really all about
  • Three useful approaches to donor love
  • Three donor love tactics you can apply to your fundraising
  • Five donor love killers that you’ll definitely want to avoid

PLUS — Bonus donor love plan and a guide for writing thank-you messages… and lots of donor love examples.

This workshop is self-paced and is exclusively available to members. Moceanic offers a full catalog of fundraising courses and workshops. Click the button to check out The Fundraisingology Lab by Moceanic.

Modules: 1
CFRE Points: 1.5
Beginner-Intermediate
jeff brooks
Recurring Revolution Square

Monthly Giving: The Recurring Revolution

Create consistent income each month with a monthly giving program. Monthly giving can be revolutionary for your fundraising, for your donors, and for your career! This fundraising training course, taught by recurring donations expert Erica Waasdorp, will help you to start, manage, and expand a monthly donor program.

Get a steady stream of recurring donations flowing in every single month, like clockwork! You’ll be on your way to predictable revenue so that you can plan your budgets with more confidence and ease.

You’ll learn how to get started on your monthly giving program — and how to make sure you’ve got all the systems in place for success. Find out how to use direct mail to ask supporters to become monthly donors — and how to use email to boost your results!

Discover tips for retaining your monthly donors. How and when to upgrade your monthly donors. How to reactivate your lapsed monthly donors. And what to do when a donor wants to cancel their monthly gift.

Three practical and actionable workshops to help you get started with your monthly giving fundraising:

  1. Getting Started With Monthly Giving
  2. Asking Your Donors to Give Monthly
  3. Monthly Giving Retention, Upgrades and More

PLUS — Bonuses and extras designed to help you put your knowledge to work right away, including monthly giving program examples.

Get started with your monthly giving fundraising today. You can trust Moceanic for real-world and practical fundraising courses online. For your organization and you!

The Recurring Revolution course is self-paced and is exclusively available to members. Get the best fundraising training today. Click the button to check out The Fundraisingology Lab by Moceanic.

Modules: 3
CFRE Points: 3
Beginner-Intermediate
erica waasdorp
Moceanic raise money change world Activism Course

How to Raise Money and Change the World

Do you do activist fundraising? If so, this fundraising training is just for you! Discover hands-on, easy-to-implement, and proven tactics that can help your progressive activist organization raise a lot more money. Taught by fundraising activist Harvey McKinnon, this course will help you bring campaigning and fundraising together in a new way that super-powers both.

Too many progressive organizations struggle with fundraising. They’re not raising what they need to make meaningful change happen. It’s time to change that. And this course will make change happen. For you and your cause.

You’ll learn how to spot opportunities to outflank your opponents. How to write copy that compels people to make gifts to your cause. How to find the best fundraising channels for your organization. How to make video work to rally people and raise money.

With your improved nonprofit communications, you’ll do amazing things like protect civil liberties and promote justice… save the earth and spread peace — and you’ll be a hero to your family and your community.

Four targeted modules will give you proven strategies and techniques to raise millions and change the world:

  1. Fundraising Myths, Realities, and How to Build a Monthly Giving Program
  2. The Secrets of Copy and Design – Motivating Donors to Take Action and to Donate
  3. Campaigning and Fundraising – How to Run Effective Campaigns, Seize Opportunities and use Special Events to Build Connections and Raise Money
  4. Learning How to Ask for the Big Gifts, How to Use Videos and How You Can Get the Ultimate Gift – a Bequest

PLUS — A wealth of bonuses and extras designed to help you put your knowledge to work right away.

“Harvey McKinnon just may be the smartest person at getting people to give money to good causes in North America. He works from his heart. His values are powerful. He inspires people to give.”

– Paul Loeb, Author, Soul of a Citizen

Get ready to discover how to do activist fundraising the right way. You can trust Moceanic for superior, real-world and practical fundraising courses online.

The course is self-paced and is exclusively available to members. Get the best fundraising training today. Click the button to check out The Fundraisingology Lab by Moceanic.

Modules: 4
CFRE Points: 8
Beginner-Intermediate
harvey mckinnon
Moceanic Storytelling Course

Your Blueprint for Donor-Focused, High-Revenue Fundraising Storytelling

Find and tell the right stories to inspire your donors to give again and again. In this nonprofit storytelling course taught by expert Jeff Brooks, you’ll discover how to spot a great story — and find the workarounds when you don’t have one. You’ll know how to get the right information even when it’s hard to find. Plus, in this fundraising training, you’ll learn the writing tips that bring your stories to life.

Stories have incredible power to move people to action. But not every story does the job. In fact, even well-written and interesting stories can be irrelevant to your donors, leaving them not one bit more likely to give than they were before. Understanding the ins and outs of fundraising stories will give your entire nonprofit communications a boost.

In this fundraising storytelling course, you’ll discover Jeff Brooks’ eye-opening secrets for telling stories that reach donors’ hearts and minds, inspiring them to care and motivating them to give. Even if you think you have no stories to tell, you’ll discover how to encourage the miracle of charitable giving.

Whether you are new to fundraising, an experienced writer, or in charge of approving fundraising writing, this course will equip you to make the right decisions.

Four example-packed modules will show you how to find the right story that moves donors’ hearts and minds and inspires them to give:

  1. What is a Story?
  2. The Donor’s Story
  3. Powerful Copywriting that Makes your Stories Sing
  4. Getting the Story

PLUS — Bonuses, extras, and nonprofit storytelling examples that will help you put your knowledge to work right away finding and telling those winning stories.

“Jeff Brooks is America’s top fundraising writer.”

Tom Ahern

Based on more than 30 years writing fundraising stories, this fundraising training for nonprofits is a true practitioner’s guide to masterful nonprofit storytelling.

You can trust Moceanic for in-depth, real-world and practical fundraising courses online. Get the best fundraising training today. Click the button to check out The Fundraisingology Lab by Moceanic.

Modules: 4
CFRE Points: 12
Beginner-Intermediate
jeff brooks
Bequest Course 600

Your Complete Roadmap to Raising Money with Bequests

You can have a solid, successful bequest fundraising program up and running in fewer than 60 days. This legacy training course — taught by planned giving expert Christiana Stergiou — is your quick path to building a steady stream of legacy gifts that will be coming in for years into the future.

Overcome that sense of overwhelm that stops so many fundraisers from starting. When you take this course, you’ll be confidently building your own planned giving program immediately and raising impressive funds. That’s five and six-figure (and even higher) donations that can change the financial picture of your organization.

Even if your organization is tiny. Even if your budget is maxed out and you’re under-staffed. Even if you are a committed introvert. Even if everyone tells you it can’t be done! When you take this fundraising training course, you’ll start confidently building your bequest program immediately.

Five practical how-to modules will help you set up your bequest program and have it running like a machine in just a couple of months:

  1. Getting Started: The Key Things You Need to Know About Bequests and Donors
  2. 4 Cornerstone Tools to Get Your Organization Ready for Bequest Fundraising
  3. Hands Up, Please! How to Find Your Lovely Bequest Donors
  4. Your 3-Step Mini-Plan to Turn Hand-Raisers into Signers
  5. Life-Long Love for Your Most Important Supporters

PLUS — Bonuses and extras designed to help you put your knowledge to work right away, including video interviews with planned giving experts.

“The knowledge Christiana has given me today will mean our leads are not wasted. It means we’ll know who they are and what their connection with us is. And I know what steps to take to continue building a great bequest program.”

Rebekah King, Fundraising Manager, Australia

Get ready to take your fundraising to a new level with Your Complete Roadmap to Raising Money with Bequests. You can trust Moceanic for superior nonprofit communications and fundraising courses online.
This is a self-paced course and is exclusively available to members. Get the best fundraising training today. Click the button to check out The Fundraisingology Lab by Moceanic.

Modules: 5
CFRE Points: 17
Beginner-Advanced
christiana stergiou
Making Money Donor Newsletter

Making Money With Your Donor Newsletter

This power-packed course will show you the proven secrets that can transform your newsletter — and your entire fundraising program.

Fundraisers around the world use this formula to produce donor-focused newsletters that raise a lot of money. But more importantly, they cement their relationships with donors who will stick around for the long term.

If this formula helps your newsletter produce double, triple, even TEN times the revenue it did in the past, you won’t be the first. Smart fundraisers are putting Tom Ahern’s proven formula to work every day, all over the world — and reaping the benefits.

Four modules will show you how to make your newsletter a money-maker that donors love:

  1. Building Successful Newsletters
  2. Are You Telling All Your Stories?
  3. Donor-Centricity: The Secret Sauce
  4. Making Your Next Issue Great

PLUS — Bonuses and extras that will help you put your knowledge to work right away. You’ll be fully equipped to write, design, and produce a newsletter that does the job!

“Our donor newsletter went from making zero to becoming a license to print money. It now outperforms our appeals.”

Executive Director of a $60 million refugee aid charity

Get ready to take your fundraising to a new level with Making Money With Your Donor Newsletter — one of many fundraising courses online from Moceanic. If you need help with strategic communications for nonprofit organizations, Moceanic can be your guide.

Making Money With Your Donor Newsletter is a self-paced course and is exclusively available to members. Get the best fundraising training today. Click the button to check out The Fundraisingology Lab by Moceanic.

Modules: 4
CFRE Points: 10
Beginner-Intermediate
tom ahern
Direct Mail Course Logo

7 Steps To Creating Record-Smashing Direct Mail

Know the exact steps for creating record-breaking, nonprofit direct mail campaigns that will take your fundraising to a new level. This fundraising training course is your quick path to mastery with solid, real-life tactics and principles for direct mail fundraising that does the job. Taught by Jeff Brooks, who brings his 30-years of experience raising millions through the mail to you!

This course is a step-by-step guide that will make your direct mail appeals easy! Discover the labor-savers and workarounds. Avoid the mistakes that almost everyone makes. From the outer envelope to the most unusual “lift” piece, you’ll know what to do, and how to do it.

You will learn how to create direct mail that will have your donors giving … giving joyfully … and giving again — like never before.

If you’re a beginner… you will learn all the nonprofit communications essentials you need to get started and be successful right away. If you are an experienced fundraiser… you will gain insights that will save you time and money — and boost your results.

Four modules will help to make your direct mail work wonders:

  1. The Foundation of Success: Before You Start
  2. The Heart of Direct Mail: The Letter and Reply Coupon
  3. Everything Else That Makes Your Mail Sing: The Outer Envelope and More
  4. After You Mail: What You Need to Know About Thanking Donors and Other Next Steps

PLUS — Bonuses and extras designed to help you put your knowledge to work right away.

“I thought I was doing pretty well after taking a few courses and reading books, but after training with Jeff everything changed. And when I put my refreshed and much grown knowledge into practice, the result was the best appeal I’ve ever written which raised around $100K in a month from an audience of 9K people.”

Alena Plavsic, Aid Foundation, Russian Orthodox Church Outside Russia

This is a self-paced course and is exclusively available to members. Get the best fundraising training for nonprofits. You can trust Moceanic for superior fundraising courses online. Click the button to check out The Fundraisingology Lab by Moceanic.

Modules: 4
CFRE Points: 10
Beginner-Intermediate
jeff brooks
Supporter Connection Survey Course Logo

Supporter Connection Survey: The Most Powerful Fundraising Tool

Discover mid-level and major donors you didn’t know you had. You will be able to uncover millions worth of legacy, monthly, and major gifts and improve your ability to communicate with each donor. This fundraising training course, taught by Sean Triner, is your hands-on guide to creating a survey that’s proven to dramatically increase revenue.

The Supporter Connection Survey will rock your world! And this course will show you how to produce the survey and put the results to work. It frequently QUADRUPLES the value of donations from donors surveyed. Many of our members tell us this is their favorite appeal they’ve ever worked on.

Find out how to ask the right questions that not only engage donors, but also uncover those who are ready to do MORE with you. You’ll find mid-level and even major donors who have been “hiding in plain sight.” You’ll find donors ready to include your organization in their Wills — if you ask!

You’ll learn what your most loyal donors love about your organization. Knowing this — and using it — is donor-centrism taken to a new level!

Four modules, each designed to put your survey to work:

  1. Planning for Your Supporter Connection Survey
  2. Your Survey Questions
  3. Getting the Survey Out the Door
  4. Making It All Count. Handling Responses and Communicating with Your Donors

PLUS — Bonus material that will help you bring your learnings to life, including lots of examples of our members’ successful surveys.

“As a very small charity with 600 donors and two members of staff, this has been the best value, the best training, and potentially, the best long-term initiative that we have ever done. I would highly recommend the course.”

  • Judy Elliot, National Director, International China Concern, UK

Get ready to take your fundraising to a new level with The Supporter Connection Survey course. You can trust Moceanic for superior nonprofit communications and fundraising courses online.

This is a self-paced course and is exclusively available to members. Get the best fundraising training today. Click the button to check out The Fundraisingology Lab by Moceanic.

Modules: 4
CFRE Points: 13.5
Beginner-Intermediate
sean triner
Your Fundraising Success Path Course Image

Your Fundraising Success Path

This 60-minute workshop is an introduction to a full fundraising training program inside The Fundraisingology Lab by Moceanic. Your Fundraising Success Path will help you get clear on your path, avoid overwhelm, and succeed in your fundraising. Get started on your journey now with this short workshop. With Christiana Stergiou and Sean Triner.

In this workshop, you’ll discover:

  • Five critical stages of Your Fundraising Success Path
  • Extraordinary things you’ll achieve as you progress through the path
  • Action tasks to achieve the fundraising transformation you need
  • An excellent reading list so you can develop your expertise even further

PLUS — Bonus guides to help you navigate Your Fundraising Success Path.

You can even earn your Fundraising Specialist Certificate upon successful completion of each milestone in Your Fundraising Success Path!

This workshop is self-paced and is exclusively available to members. Moceanic offers a full catalog of fundraising training for nonprofits. Click the button to check out The Fundraisingology Lab by Moceanic.

Modules: 1
CFRE Points: 1
Beginner-Intermediate
christiana stergiou
Hidden Treasure Course Image

The Hidden Treasure of Fundraising

This 90-minute+ workshop is the perfect place to start if you’re new to fundraising or if you’re overworked and under resourced. Learn how to value yourself with a simple calculation. Identify your single most important job — and focus on strategic, sustainable and scalable fundraising with the Ultimate Fundraising Trinity! With Sean Triner.

Modules: 1
CFRE Points: 1.5
Beginner-Intermediate
sean triner
Comms Course Logo 600x600 1

Irresistible Communications for Great Nonprofits

Turn your words into money. This hands-on, experience-based fundraising training course will show you how to use field-tested approaches to raise more money and keep your donors. Know what to say and how to say it in your nonprofit communications. This is our most popular course, taught by Jeff Brooks.

Modules: 4
CFRE Points: 11.5
Beginner-Intermediate
jeff brooks
mid value donor super course

Mid Value Donor Super Course

Find and cultivate the “hidden gold” in your donor file — those mid-level donors who are ready to step up and increase their giving. This is practical fundraising training to the quickest, cheapest, and easiest way to radically boost your charity revenue. Taught by fundraising expert Sean Triner, this course will help with a stewardship plan for mid-level donors — so you can raise more money for years to come.

This course is your guide to tapping into the MASSIVE hidden potential in your donor file. Be ready for a couple of things to happen:

  • You’ll know what and where the revenue potential of your donor file is — and you’ll know exactly what to do to unleash the generosity of these supporters.
  • You will rise to a new professional level, equipped to lead your organization to greater growth than ever before — and your skills will stay with you for the rest of your career.

Five modules will give you the tools you need for a mid-level donor program:

  1. The Math of Mid-Value Donors
  2. Release the Explosive Generosity Locked Inside Your $100+ Donors…With These Proven Direct Mail Secrets
  3. Stewardship: Three Easy Steps to Make Your Mid-Value Donors Feel Like the VIPs They Really Are
  4. The Quickest, Cheapest and Easiest Way to Get Extra Cash Now. Turn Mid-Value Donors into Major Gifts in a Week
  5. Top Tips for the Conversation That Gets the BIG Gift From the Mid-Value Donor. How to Make the BIG Ask!

PLUS — Bonus materials and guest appearances with experts like Roger Craver that will help you bring your learnings to life… and bring others in your organization along on this incredible journey.

“Sean provided higher level information for more experienced fundraisers. Very useful, practical information.”
Lori Hutson, Associate Director, President’s Circle, Planned Parenthood Federation of America

Get ready to discover the generosity hiding in your current donor file. You can trust Moceanic for superior, real-world and practical fundraising courses online.

The Mid-Value Donor Super Course is self-paced and is exclusively available to members. Get the best fundraising training today. Click the button to check out The Fundraisingology Lab by Moceanic.

Modules: 5
CFRE Points: 16.5
Beginner-Advanced
sean triner

If you’re a Certified Fund Raising Executive (CFRE) looking to earn CFRE credits, we can help! Training from The Fundraisingology Lab by Moceanic is recognized by CFRE International as qualifying for continuing education credits.

More than 115 CFRE credits are available to you in The Fundraisingology Lab by Moceanic — plus, more credits are added almost every month!

You’ll get lots of experience-based, practical training for your CFRE certification and beyond — from fundraising fundamentals, to training in specific areas of individual giving — all relevant to smart certified fundraising professionals like you.

We know that your CFRE certification is important to you. You want to do the very best fundraising possible. That’s why we offer a wide range of real-world, professional fundraising training that will help you achieve your highest career goals.

When you join The Fundraisingology Lab by Moceanic, you’ll access the full catalog of fundraising courses and workshops. You’ll get ongoing support from the experts — and you’ll connect with the most generous community of fundraisers.

Get the best fundraising training and the support you need to connect with your donors… grow your income… and master your career. Check out The Fundraisingology Lab by Moceanic and start reaching your fundraising goals today.

Courses

Moceanic COVID 19 Workshop

COVID-19 and Your Fundraising

This series of 3 workshop will help your fundraising stay strong during the unpredictability of COVID-19. Find out how to unleash the generosity within your donors during a crisis. Guest expert Amy Eisenstein joins one of the workshops to teach how to make effective phone calls to supporters during the pandemic.

In these workshops, you’ll discover:

  • The right strategy and tactics to implement when faced with a crisis such as COVID-19
  • How to evolve your donor communications as the crisis continues
  • How to pick up the phone and video call donors during COVID-19
  • 7 ways the coronavirus can make your fundraising stronger

PLUS — Bonus cheat sheets, crisis email templates, guides, and much, much more.

These workshops are self-paced and are exclusively available to members. Moceanic offers a full catalog of workshops and fundraising courses online. Click the button to check out The Fundraisingology Lab by Moceanic.

Modules: 3
CFRE Points: 3.5
Beginner-Advanced
sean triner
Moceanic Fundraising Arts And Culture

Fundraising For Arts and Culture

This 60-minute workshop is for you if you connect with donors who are passionate about arts and culture — or any cause where you aren’t “rescuing” someone from a bad situation. In this fundraising training, you’ll find out how to motivate donors without “big-eyed puppies” — a challenge you can overcome when you know how! With Jeff Brooks.

In this workshop, you’ll discover:

  • The fundraising “rule” that you MUST break — at least some of the time
  • The five key motivations of arts and culture donors
  • Three must-do ways to really connect with donors

PLUS, you’ll get your very own “puppy meter” — Jeff’s fun (and strangely useful) diagnostic tool for fine-tuning your fundraising message!

This workshop is perfect for anyone who fundraises for the performing arts, museums, arts and historic venues, public broadcasting, education, even houses of worship and local parks and gardens.

This workshop is self-paced and is exclusively available to members. Moceanic offers a full catalog of workshops and fundraising courses. Click the button to check out The Fundraisingology Lab by Moceanic.

Modules: 1
CFRE Points: 1
Beginner-Intermediate
jeff brooks
Metrics and Measures workshop

Metrics and Measures

This series of two 60-minute workshops will give you the metrics and measures you need for your boss and board. This special fundraising training will give you a range of numbers, calculations, and reports in a way that is easy to understand and super useful. For fundraising geeks and non-geeks alike. With Sean Triner.

In this workshop, you’ll discover:

  • Top level numbers to share with your board
  • How to count your donors properly
  • What fundraisers need to focus on more than ROI
  • How to measure the likelihood of someone donating and the likely size of their gift
  • Metrics for key appeals, campaigns, basic digital, donor acquisition, monthly giving retention, major donor, bequests — and much more

PLUS — Bonus “Your Data Snapshot” spreadsheet that helps you calculate the important numbers to present to your boss and board.

This workshop is self-paced and is exclusively available to members. Moceanic offers a full catalog of workshops and fundraising courses online. Click the button to check out The Fundraisingology Lab by Moceanic.

Modules: 2
CFRE Points: 1
Beginner-Advanced
sean triner
Donor Care Letters With Love Square

Donor Care Letters with Love

This 60-minute workshop will help you get started with donor care letters. In this fundraising training, you’ll find out if these highly personalized direct mail letters are right for you (and your donors). And you’ll have the basics you need to get started with your very own donor care letter. With Sean Triner.

In this workshop, you’ll discover:

  • What a donor care letter is, if you should send one, who to send it to, and how to create one
  • How this tool can raise more money for your cause by increasing the lifetime contributions by the recipient
  • The elements of your donor care letter pack
  • What to say in your letter and how to say it

PLUS — Bonus workbook with a guide and checklists — and many examples of well-executed donor care letters.

This workshop is self-paced and is exclusively available to members. Moceanic offers a full catalog of workshops and fundraising courses online. Click the button to check out The Fundraisingology Lab by Moceanic.

Modules: 1
CFRE Points: 1
Beginner-Intermediate
sean triner
Matched Giving Magic

Matched Giving Magic

This 60-minute workshop will help you get started with matched giving for your next appeal or campaign. After this fundraising training, you’ll be ready to create your first matched giving appeal… or improve your existing matched giving projects. And your donors will love the opportunity to create more impact with their donations. With Jeff Brooks.

In this workshop, you’ll discover:

  • What a match offer is and how you get one
  • Four ingredients of a successful match offer
  • How to show donors what the gift does and how it multiplies
  • The ins and outs of a matched offer in a direct mail pack
  • Tactics to improve your matched offer’s success

PLUS — Bonus templates and spreadsheets — and loads of examples of matched giving appeals and results from our members.

This workshop is self-paced and is exclusively available to members. Moceanic offers a full catalog of workshops and fundraising courses online. Click the button to check out The Fundraisingology Lab by Moceanic.

Modules: 1
CFRE Points: 1
Beginner-Intermediate
jeff brooks
Fundraising and Your Board

Fundraising and Your Board: The Right Stuff!

This power-packed series of two 60-minute workshops will help you understand the role of your board and the roles of board members. You’ll learn the right stuff you can do to make the changes you need. And, regardless of the challenges you face, you’ll know how you can start making a difference straight away! With Simone Joyaux.

In this workshop, you’ll discover:

  • What a board exists to do
  • The role of board members
  • The role of individual board members and your CEO/ED
  • How to get fundraising commitment from your board members every year

PLUS — You’ll be equipped to tackle those every-day challenges you have with fundraising and your board.

This workshop is self-paced and is exclusively available to members. Moceanic offers a full catalog of fundraising courses and workshops. Click the button to check out The Fundraisingology Lab by Moceanic.

Modules: 2
CFRE Points: 2
Beginner-Advanced
simone joyaux
Good Better Best Integrated Campaign

Good, Better, Best: Transform Your Best Appeal into a High-Powered Integrated Campaign

This 60-minute how-to workshop will help you boost your appeal by integrating direct mail, email, and telephone fundraising. You’ll even get a campaign timeline that you can use to get started straight away. This fundraising training will help you make the most of each campaign. With Jeff Brooks.

In this workshop, you’ll discover:

  • How to turn a strong direct mail appeal into a powerful integrated campaign
  • A step-by-step plan for your campaign that will help you stay focused
  • What to do — and what not to do — with your integrated campaign
  • Three elements to add to your campaign to make it stronger… more successful!

PLUS — Bonus campaign guide and planner so that you can make sure you stay on track and maximize your results.

This workshop is self-paced and is exclusively available to members. Moceanic offers a full catalog of fundraising courses and workshops. Click the button to check out The Fundraisingology Lab by Moceanic.

Modules: 1
CFRE Points: 1
Beginner-Intermediate
jeff brooks
Donor Love Made Practical Workshop

Donor Love Made Practical

This 90-minute workshop will help you get into the true donor love mindset. Discover what donor love is all about and what you can do in practice to make it real for your donors. This fundraising training will help you connect better with your donors… so that they give joyfully, again and again. With Jeff Brooks.

In this workshop, you’ll discover:

  • What donor love is really all about
  • Three useful approaches to donor love
  • Three donor love tactics you can apply to your fundraising
  • Five donor love killers that you’ll definitely want to avoid

PLUS — Bonus donor love plan and a guide for writing thank-you messages… and lots of donor love examples.

This workshop is self-paced and is exclusively available to members. Moceanic offers a full catalog of fundraising courses and workshops. Click the button to check out The Fundraisingology Lab by Moceanic.

Modules: 1
CFRE Points: 1.5
Beginner-Intermediate
jeff brooks
Recurring Revolution Square

Monthly Giving: The Recurring Revolution

Create consistent income each month with a monthly giving program. Monthly giving can be revolutionary for your fundraising, for your donors, and for your career! This fundraising training course, taught by recurring donations expert Erica Waasdorp, will help you to start, manage, and expand a monthly donor program.

Get a steady stream of recurring donations flowing in every single month, like clockwork! You’ll be on your way to predictable revenue so that you can plan your budgets with more confidence and ease.

You’ll learn how to get started on your monthly giving program — and how to make sure you’ve got all the systems in place for success. Find out how to use direct mail to ask supporters to become monthly donors — and how to use email to boost your results!

Discover tips for retaining your monthly donors. How and when to upgrade your monthly donors. How to reactivate your lapsed monthly donors. And what to do when a donor wants to cancel their monthly gift.

Three practical and actionable workshops to help you get started with your monthly giving fundraising:

  1. Getting Started With Monthly Giving
  2. Asking Your Donors to Give Monthly
  3. Monthly Giving Retention, Upgrades and More

PLUS — Bonuses and extras designed to help you put your knowledge to work right away, including monthly giving program examples.

Get started with your monthly giving fundraising today. You can trust Moceanic for real-world and practical fundraising courses online. For your organization and you!

The Recurring Revolution course is self-paced and is exclusively available to members. Get the best fundraising training today. Click the button to check out The Fundraisingology Lab by Moceanic.

Modules: 3
CFRE Points: 3
Beginner-Intermediate
erica waasdorp
Moceanic raise money change world Activism Course

How to Raise Money and Change the World

Do you do activist fundraising? If so, this fundraising training is just for you! Discover hands-on, easy-to-implement, and proven tactics that can help your progressive activist organization raise a lot more money. Taught by fundraising activist Harvey McKinnon, this course will help you bring campaigning and fundraising together in a new way that super-powers both.

Too many progressive organizations struggle with fundraising. They’re not raising what they need to make meaningful change happen. It’s time to change that. And this course will make change happen. For you and your cause.

You’ll learn how to spot opportunities to outflank your opponents. How to write copy that compels people to make gifts to your cause. How to find the best fundraising channels for your organization. How to make video work to rally people and raise money.

With your improved nonprofit communications, you’ll do amazing things like protect civil liberties and promote justice… save the earth and spread peace — and you’ll be a hero to your family and your community.

Four targeted modules will give you proven strategies and techniques to raise millions and change the world:

  1. Fundraising Myths, Realities, and How to Build a Monthly Giving Program
  2. The Secrets of Copy and Design – Motivating Donors to Take Action and to Donate
  3. Campaigning and Fundraising – How to Run Effective Campaigns, Seize Opportunities and use Special Events to Build Connections and Raise Money
  4. Learning How to Ask for the Big Gifts, How to Use Videos and How You Can Get the Ultimate Gift – a Bequest

PLUS — A wealth of bonuses and extras designed to help you put your knowledge to work right away.

“Harvey McKinnon just may be the smartest person at getting people to give money to good causes in North America. He works from his heart. His values are powerful. He inspires people to give.”

– Paul Loeb, Author, Soul of a Citizen

Get ready to discover how to do activist fundraising the right way. You can trust Moceanic for superior, real-world and practical fundraising courses online.

The course is self-paced and is exclusively available to members. Get the best fundraising training today. Click the button to check out The Fundraisingology Lab by Moceanic.

Modules: 4
CFRE Points: 8
Beginner-Intermediate
harvey mckinnon
Moceanic Storytelling Course

Your Blueprint for Donor-Focused, High-Revenue Fundraising Storytelling

Find and tell the right stories to inspire your donors to give again and again. In this nonprofit storytelling course taught by expert Jeff Brooks, you’ll discover how to spot a great story — and find the workarounds when you don’t have one. You’ll know how to get the right information even when it’s hard to find. Plus, in this fundraising training, you’ll learn the writing tips that bring your stories to life.

Stories have incredible power to move people to action. But not every story does the job. In fact, even well-written and interesting stories can be irrelevant to your donors, leaving them not one bit more likely to give than they were before. Understanding the ins and outs of fundraising stories will give your entire nonprofit communications a boost.

In this fundraising storytelling course, you’ll discover Jeff Brooks’ eye-opening secrets for telling stories that reach donors’ hearts and minds, inspiring them to care and motivating them to give. Even if you think you have no stories to tell, you’ll discover how to encourage the miracle of charitable giving.

Whether you are new to fundraising, an experienced writer, or in charge of approving fundraising writing, this course will equip you to make the right decisions.

Four example-packed modules will show you how to find the right story that moves donors’ hearts and minds and inspires them to give:

  1. What is a Story?
  2. The Donor’s Story
  3. Powerful Copywriting that Makes your Stories Sing
  4. Getting the Story

PLUS — Bonuses, extras, and nonprofit storytelling examples that will help you put your knowledge to work right away finding and telling those winning stories.

“Jeff Brooks is America’s top fundraising writer.”

Tom Ahern

Based on more than 30 years writing fundraising stories, this fundraising training for nonprofits is a true practitioner’s guide to masterful nonprofit storytelling.

You can trust Moceanic for in-depth, real-world and practical fundraising courses online. Get the best fundraising training today. Click the button to check out The Fundraisingology Lab by Moceanic.

Modules: 4
CFRE Points: 12
Beginner-Intermediate
jeff brooks
Bequest Course 600

Your Complete Roadmap to Raising Money with Bequests

You can have a solid, successful bequest fundraising program up and running in fewer than 60 days. This legacy training course — taught by planned giving expert Christiana Stergiou — is your quick path to building a steady stream of legacy gifts that will be coming in for years into the future.

Overcome that sense of overwhelm that stops so many fundraisers from starting. When you take this course, you’ll be confidently building your own planned giving program immediately and raising impressive funds. That’s five and six-figure (and even higher) donations that can change the financial picture of your organization.

Even if your organization is tiny. Even if your budget is maxed out and you’re under-staffed. Even if you are a committed introvert. Even if everyone tells you it can’t be done! When you take this fundraising training course, you’ll start confidently building your bequest program immediately.

Five practical how-to modules will help you set up your bequest program and have it running like a machine in just a couple of months:

  1. Getting Started: The Key Things You Need to Know About Bequests and Donors
  2. 4 Cornerstone Tools to Get Your Organization Ready for Bequest Fundraising
  3. Hands Up, Please! How to Find Your Lovely Bequest Donors
  4. Your 3-Step Mini-Plan to Turn Hand-Raisers into Signers
  5. Life-Long Love for Your Most Important Supporters

PLUS — Bonuses and extras designed to help you put your knowledge to work right away, including video interviews with planned giving experts.

“The knowledge Christiana has given me today will mean our leads are not wasted. It means we’ll know who they are and what their connection with us is. And I know what steps to take to continue building a great bequest program.”

Rebekah King, Fundraising Manager, Australia

Get ready to take your fundraising to a new level with Your Complete Roadmap to Raising Money with Bequests. You can trust Moceanic for superior nonprofit communications and fundraising courses online.
This is a self-paced course and is exclusively available to members. Get the best fundraising training today. Click the button to check out The Fundraisingology Lab by Moceanic.

Modules: 5
CFRE Points: 17
Beginner-Advanced
christiana stergiou
Making Money Donor Newsletter

Making Money With Your Donor Newsletter

This power-packed course will show you the proven secrets that can transform your newsletter — and your entire fundraising program.

Fundraisers around the world use this formula to produce donor-focused newsletters that raise a lot of money. But more importantly, they cement their relationships with donors who will stick around for the long term.

If this formula helps your newsletter produce double, triple, even TEN times the revenue it did in the past, you won’t be the first. Smart fundraisers are putting Tom Ahern’s proven formula to work every day, all over the world — and reaping the benefits.

Four modules will show you how to make your newsletter a money-maker that donors love:

  1. Building Successful Newsletters
  2. Are You Telling All Your Stories?
  3. Donor-Centricity: The Secret Sauce
  4. Making Your Next Issue Great

PLUS — Bonuses and extras that will help you put your knowledge to work right away. You’ll be fully equipped to write, design, and produce a newsletter that does the job!

“Our donor newsletter went from making zero to becoming a license to print money. It now outperforms our appeals.”

Executive Director of a $60 million refugee aid charity

Get ready to take your fundraising to a new level with Making Money With Your Donor Newsletter — one of many fundraising courses online from Moceanic. If you need help with strategic communications for nonprofit organizations, Moceanic can be your guide.

Making Money With Your Donor Newsletter is a self-paced course and is exclusively available to members. Get the best fundraising training today. Click the button to check out The Fundraisingology Lab by Moceanic.

Modules: 4
CFRE Points: 10
Beginner-Intermediate
tom ahern
Direct Mail Course Logo

7 Steps To Creating Record-Smashing Direct Mail

Know the exact steps for creating record-breaking, nonprofit direct mail campaigns that will take your fundraising to a new level. This fundraising training course is your quick path to mastery with solid, real-life tactics and principles for direct mail fundraising that does the job. Taught by Jeff Brooks, who brings his 30-years of experience raising millions through the mail to you!

This course is a step-by-step guide that will make your direct mail appeals easy! Discover the labor-savers and workarounds. Avoid the mistakes that almost everyone makes. From the outer envelope to the most unusual “lift” piece, you’ll know what to do, and how to do it.

You will learn how to create direct mail that will have your donors giving … giving joyfully … and giving again — like never before.

If you’re a beginner… you will learn all the nonprofit communications essentials you need to get started and be successful right away. If you are an experienced fundraiser… you will gain insights that will save you time and money — and boost your results.

Four modules will help to make your direct mail work wonders:

  1. The Foundation of Success: Before You Start
  2. The Heart of Direct Mail: The Letter and Reply Coupon
  3. Everything Else That Makes Your Mail Sing: The Outer Envelope and More
  4. After You Mail: What You Need to Know About Thanking Donors and Other Next Steps

PLUS — Bonuses and extras designed to help you put your knowledge to work right away.

“I thought I was doing pretty well after taking a few courses and reading books, but after training with Jeff everything changed. And when I put my refreshed and much grown knowledge into practice, the result was the best appeal I’ve ever written which raised around $100K in a month from an audience of 9K people.”

Alena Plavsic, Aid Foundation, Russian Orthodox Church Outside Russia

This is a self-paced course and is exclusively available to members. Get the best fundraising training for nonprofits. You can trust Moceanic for superior fundraising courses online. Click the button to check out The Fundraisingology Lab by Moceanic.

Modules: 4
CFRE Points: 10
Beginner-Intermediate
jeff brooks
Supporter Connection Survey Course Logo

Supporter Connection Survey: The Most Powerful Fundraising Tool

Discover mid-level and major donors you didn’t know you had. You will be able to uncover millions worth of legacy, monthly, and major gifts and improve your ability to communicate with each donor. This fundraising training course, taught by Sean Triner, is your hands-on guide to creating a survey that’s proven to dramatically increase revenue.

The Supporter Connection Survey will rock your world! And this course will show you how to produce the survey and put the results to work. It frequently QUADRUPLES the value of donations from donors surveyed. Many of our members tell us this is their favorite appeal they’ve ever worked on.

Find out how to ask the right questions that not only engage donors, but also uncover those who are ready to do MORE with you. You’ll find mid-level and even major donors who have been “hiding in plain sight.” You’ll find donors ready to include your organization in their Wills — if you ask!

You’ll learn what your most loyal donors love about your organization. Knowing this — and using it — is donor-centrism taken to a new level!

Four modules, each designed to put your survey to work:

  1. Planning for Your Supporter Connection Survey
  2. Your Survey Questions
  3. Getting the Survey Out the Door
  4. Making It All Count. Handling Responses and Communicating with Your Donors

PLUS — Bonus material that will help you bring your learnings to life, including lots of examples of our members’ successful surveys.

“As a very small charity with 600 donors and two members of staff, this has been the best value, the best training, and potentially, the best long-term initiative that we have ever done. I would highly recommend the course.”

  • Judy Elliot, National Director, International China Concern, UK

Get ready to take your fundraising to a new level with The Supporter Connection Survey course. You can trust Moceanic for superior nonprofit communications and fundraising courses online.

This is a self-paced course and is exclusively available to members. Get the best fundraising training today. Click the button to check out The Fundraisingology Lab by Moceanic.

Modules: 4
CFRE Points: 13.5
Beginner-Intermediate
sean triner
Your Fundraising Success Path Course Image

Your Fundraising Success Path

This 60-minute workshop is an introduction to a full fundraising training program inside The Fundraisingology Lab by Moceanic. Your Fundraising Success Path will help you get clear on your path, avoid overwhelm, and succeed in your fundraising. Get started on your journey now with this short workshop. With Christiana Stergiou and Sean Triner.

In this workshop, you’ll discover:

  • Five critical stages of Your Fundraising Success Path
  • Extraordinary things you’ll achieve as you progress through the path
  • Action tasks to achieve the fundraising transformation you need
  • An excellent reading list so you can develop your expertise even further

PLUS — Bonus guides to help you navigate Your Fundraising Success Path.

You can even earn your Fundraising Specialist Certificate upon successful completion of each milestone in Your Fundraising Success Path!

This workshop is self-paced and is exclusively available to members. Moceanic offers a full catalog of fundraising training for nonprofits. Click the button to check out The Fundraisingology Lab by Moceanic.

Modules: 1
CFRE Points: 1
Beginner-Intermediate
christiana stergiou
Hidden Treasure Course Image

The Hidden Treasure of Fundraising

This 90-minute+ workshop is the perfect place to start if you’re new to fundraising or if you’re overworked and under resourced. Learn how to value yourself with a simple calculation. Identify your single most important job — and focus on strategic, sustainable and scalable fundraising with the Ultimate Fundraising Trinity! With Sean Triner.

Modules: 1
CFRE Points: 1.5
Beginner-Intermediate
sean triner
Comms Course Logo 600x600 1

Irresistible Communications for Great Nonprofits

Turn your words into money. This hands-on, experience-based fundraising training course will show you how to use field-tested approaches to raise more money and keep your donors. Know what to say and how to say it in your nonprofit communications. This is our most popular course, taught by Jeff Brooks.

Modules: 4
CFRE Points: 11.5
Beginner-Intermediate
jeff brooks
mid value donor super course

Mid Value Donor Super Course

Find and cultivate the “hidden gold” in your donor file — those mid-level donors who are ready to step up and increase their giving. This is practical fundraising training to the quickest, cheapest, and easiest way to radically boost your charity revenue. Taught by fundraising expert Sean Triner, this course will help with a stewardship plan for mid-level donors — so you can raise more money for years to come.

This course is your guide to tapping into the MASSIVE hidden potential in your donor file. Be ready for a couple of things to happen:

  • You’ll know what and where the revenue potential of your donor file is — and you’ll know exactly what to do to unleash the generosity of these supporters.
  • You will rise to a new professional level, equipped to lead your organization to greater growth than ever before — and your skills will stay with you for the rest of your career.

Five modules will give you the tools you need for a mid-level donor program:

  1. The Math of Mid-Value Donors
  2. Release the Explosive Generosity Locked Inside Your $100+ Donors…With These Proven Direct Mail Secrets
  3. Stewardship: Three Easy Steps to Make Your Mid-Value Donors Feel Like the VIPs They Really Are
  4. The Quickest, Cheapest and Easiest Way to Get Extra Cash Now. Turn Mid-Value Donors into Major Gifts in a Week
  5. Top Tips for the Conversation That Gets the BIG Gift From the Mid-Value Donor. How to Make the BIG Ask!

PLUS — Bonus materials and guest appearances with experts like Roger Craver that will help you bring your learnings to life… and bring others in your organization along on this incredible journey.

“Sean provided higher level information for more experienced fundraisers. Very useful, practical information.”
Lori Hutson, Associate Director, President’s Circle, Planned Parenthood Federation of America

Get ready to discover the generosity hiding in your current donor file. You can trust Moceanic for superior, real-world and practical fundraising courses online.

The Mid-Value Donor Super Course is self-paced and is exclusively available to members. Get the best fundraising training today. Click the button to check out The Fundraisingology Lab by Moceanic.

Modules: 5
CFRE Points: 16.5
Beginner-Advanced
sean triner

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Get practical training to take your fundraising to the next level.

The Fundraisingology Lab by Moceanic offers smart fundraisers like you training that will help you connect with your donors, increase your income, and master your career.

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