It’s easy to get so caught up in the creativity of a direct mail pack that you forget one of the most fundamental facts about it: It’s a piece of mail that goes through the postal system. And that means…
Every once in a while, I hear from a fundraiser who says something like this: Our direct mail is not at all the way you say it should be. It’s wordy, complicated, and written at a very high reading level….
One of the more startling things we’ve learned here at Moceanic is how big a problem nonprofit CEOs are for fundraising. Far too many people in the fundraising profession have a significant uphill battle to fight on every project they…
One of the first things I learned about when I joined Moceanic a few months ago was an amazing fundraising technique we called the Supporter Connection Survey. I was blown away… But now I’m even more blown away because I’ve…
A proven method for increasing revenue, uncovering legacy donors and improving donor-centricity. With data-led fundraising guru Sean Triner Do you have lots of lovely donors supporting your work? Do you have a direct mail program? Or an online fundraising program?…
Are These Seven Fundraising Woes Yours Too? When Jeff arrived at Moceanic he offered two free ninety-minute Coaching+ sessions for the two ‘best’ 100-word description of the challenges faced by responders. We were quite literally inundated with entries from hundreds…
You spoke, I listened, and you freaked me out a little! I’ve been in the fundraising space for a long time — approaching 30 years. That’s enough time to get married, have a couple of kids, and raise them into…
