Fundraising Archives

Holidays That Boost Donor Giving — and the Rest You Can Ignore

February 11, 2019

I don’t want to dis on Valentine’s Day, but just a week later on February 23, it’s International Dog Biscuit Appreciation Day. And if you can stand all the excitement, February 26 is National Pistachio Day in the US, and…

VIDEO: 6 Big Tips for Big Campaigns

February 4, 2019

Jeff Brooks

Examples of Good Fundraising, Integration, Jeff Brooks, Matching Gifts, Phone, Sean Triner

Want to make an important direct mail campaign stronger? Sean and I have six big tips that can really super-charge response: Mail in a stand-out envelope — bigger, more colourful, not the usual!Use a matching gift offer.Enhance the pack in…

VIDEO: How to Tell Your Donors They’re Changing the World

January 13, 2019

Jeff Brooks

Jeff Brooks, Sean Triner

Sean and I decided to explore the importance of thanking — in life and in fundraising — by looking into our own mailboxes at what some of our favorite charities have done to thank us. Be inspired by some of…

VIDEO: 5 Steps to Your Best Year Ever

November 28, 2018

Sean Triner

Planning, Sean Triner

Are you ready to make the coming year your best fundraising year ever? Now is the time to start, and there are a few things you can do to set up success throughout the coming year — and beyond. This…

How Fundraisers Should to Respond to the Sulawesi Disaster

October 2, 2018

Sean Triner

The videos coming from Indonesia are shattering: The massive angry wave crashing ashore, engulfing buildings and people. The unstoppable surge of black water pushing cars and shattered pieces of buildings through the streets. The rows of body bags. Our thoughts…

VIDEO: Adrian Sargeant on the Most SHOCKING Thing I’ve Learned from Fundraising Testing

September 24, 2018

Sean Triner

Adrian Sargeant, Sean Triner, Testing

No Comments

I asked professor Adrian Sargeant of The Philanthropy Centre about the most shocking thing he’s learned in fundraising testing. Here’s what he told me: Blokes don’t seem to care about morality. I’ll leave it at that because you’ll enjoy what…

VIDEO: Sean Asks Adrian Sargeant: When Is Testing NOT Worthwhile in Fundraising?

September 3, 2018

Sean Triner

Adrian Sargeant, Sean Triner, Testing

I recently had Professor Adrian Sargeant of The Philanthropy Centre on the line, so I asked a quick, but a very important question: When should a fundraiser NOT bother with testing? Really. We go on and on about the importance of…

How to Bulk Up Response to Any Fundraising Ask with Matching Funds

August 27, 2018

Jeff Brooks

Jeff Brooks, Matching Gifts, Offer

I don’t throw around terms like “magic” lightly, because there’s no such thing. But matching funds come close to magic. A match offer can cut through the clutter and encourage more donors to give. In fact, in my experience, a…

VIDEO: How to Feel the Holiday Season When It’s Still Far Off

August 20, 2018

Jeff Brooks

Copywriting, Holidays, Jeff Brooks

No Comments

One of the strange challenges of the serious fundraiser is the long stretch of time between when you should be crafting your messaging and when it finally goes out to donors. And now, the midst of August, is when that…

Here’s How to Start Your Christmas Now

August 14, 2018

Jeff Brooks

No Comments

I know, Christmas marketing starts earlier every year. There’s something just annoying about that, if not actually wrong. What I’m about to tell you might make it even worse. But it will help you raise a lot more money in…

Holidays That Boost Donor Giving — and the Rest You Can Ignore

VIDEO: 6 Big Tips for Big Campaigns

VIDEO: How to Tell Your Donors They’re Changing the World

VIDEO: 5 Steps to Your Best Year Ever

How Fundraisers Should to Respond to the Sulawesi Disaster

VIDEO: Adrian Sargeant on the Most SHOCKING Thing I’ve Learned from Fundraising Testing

VIDEO: Sean Asks Adrian Sargeant: When Is Testing NOT Worthwhile in Fundraising?

How to Bulk Up Response to Any Fundraising Ask with Matching Funds

VIDEO: How to Feel the Holiday Season When It’s Still Far Off

Here’s How to Start Your Christmas Now

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SIGN UP FOR FREE FUNDRAISING TIPS

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SIGNUP FOR E-NEWS AND FREE FUNDRAISING TIPS

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Jeff Brooks’ Webinar: Your Roadmap to Record-Smashing Direct Mail This Year End

SESSION OPTION 2:

New York: 8pm Thursday, Aug 23
Los Angeles: 5pm Thursday, Aug 23
Sydney: 10am Friday, Aug 24
Auckland: 12 Noon Friday, Aug 24
Times don’t suit? Check out Option 1

REGISTER HERE!

100% FREE ONLINE WORKSHOP

Jeff Brooks’ Webinar: Your Roadmap to Record-Smashing Direct Mail This Year End

SESSION OPTION 1:

New York: 3:30pm Thursday, Aug 23
Los Angeles: 12:30pm Thursday, Aug 23
London: 8:30pm Thursday, Aug 23
Auckland: 7:30am Friday, Aug 24
Times don’t suit? Check out Option 2

REGISTER HERE!

SIGNUP FOR E-NEWS AND FREE FUNDRAISING TIPS

Nearly every single email can help you raise more money for your cause. You don't want to miss out.

Dive Into Smarter Fundraising with Moceanic

Now is the time to jump on board to get even smarter about your fundraising

SESSION OPTION 1:

New York: 3:30pm Thursday, Aug 23 Los Angeles: 12:30pm Thursday, Aug 23 London: 8:30pm Thursday, Aug 23 Auckland: 7:30am Friday, Aug 24 Times don’t suit? Check out Option 2

REGISTER HERE!

New York: 3:30pm Thursday, Aug 23
Los Angeles: 12:30pm Thursday, Aug 23
London: 8:30pm Thursday, Aug 23
Auckland: 7:30am Friday, Aug 24
Times don’t suit? Check out Option 2