Pop Art Halloween

Fundraisers: 3 Surprising Scary Halloween Monsters

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Demographics, Maths of Fundraising
When I was a kid, the main point of your Halloween costume was to be scary. That’s why we were ghosts, vampires, werewolves, and Richard Nixon. The kids showing up at my door on Halloween these days seem to have…
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Things We Are Thankful for This Weird Year

Things We Are Thankful for This Weird Year

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Thankfulness
The Thanksgiving holiday (this week in the US, last month in Canada, with other nations and cultures celebrating similar holidays at different times) is a special time for fundraisers. Because we live on thankfulness. Being thankful is good for you.…
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Pop Art Watch on Mans Hand 123RF

Your Calendar for Successful Year-End Fundraising

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Fundraising
CLICK HERE to download this blog as a PDF: Your Calendar for Successful Year-End Fundraising. It’s time to get on top of your year-end fundraising. For many organizations, December is go big or go home time — the month that…
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Pop Art Woman with Christmas Gift e1510632339324

Almost Everything I Know About Fundraising I Learned from Christmas Carols

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Fundraising
The Holidays are such a fun time of year. One of the best things, as far as I’m concerned, are the songs we sing during the Holidays. Sure, you’re pretty sick of them by the end of December, but they’re…
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Pop Art Valentine

Holidays That Boost Donor Giving — and the Rest You Can Ignore

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Fundraising
I don’t want to dis on Valentine’s Day, but just a week later on February 23, it’s International Dog Biscuit Appreciation Day. And if you can stand all the excitement, February 26 is National Pistachio Day in the US, and…
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Pop Art Children Christmas tree e1534403489644

VIDEO: How to Feel the Holiday Season When It’s Still Far Off

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Fundraising
One of the strange challenges of the serious fundraiser is the long stretch of time between when you should be crafting your messaging and when it finally goes out to donors. And now, the midst of August, is when that…
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Christmas appeal

VIDEO: How to Plan Your Christmas Appeal in Advance for Maximum Impact

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Direct Mail
It’s Christmas in August here at Moceanic, and Sean has a plan for meaningfully improving your Christmas/Holiday/Year-End campaigns. Starting NOW. This very short video will give you a framework that will not only improve your results during the critical last…
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Pop Art Woman with Christmas Gift e1510632339324

Using Christmas or Holiday Campaigns to Deepen Donor Relationships

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Direct Mail, Major and Mid Value Donors
In some countries, and for some charities, Christmas (or Holiday) appeals are the biggest fundraisers of the year. They also offer a wonderful opportunity to strengthen relations with some of your most generous and wonderful donors. Try these ideas for…
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Pop Art Panda Bamboo e1549327934162

Loving and Punning on Valentines Day

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Digital Fundraising
I got this lovely email from World Animal Protection (WAP). It worked on me.  BUT generally, humour is risky in charity direct marketing. I think this is for a few reasons: Not everyone gets the joke! Making light of your serious cause needs…
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