Emergency Fundraising Archives

VIDEO: What’s Next for Fundraisers? We Have Bad News and Good News

September 7, 2020

Jeff Brooks

You might have heard there’s a post-pandemic “slump” coming for fundraisers. Is it going to happen? And what can we do about it? We have two short answers for you: Yes, a slump in giving is almost sure to happen…

Is the Donor Fatigue Monster Hiding under Your Bed?

August 10, 2020

Jeff Brooks

Fundraising, Coronavirus

Most children go through a phase where they believe there’s a monster hiding under their bed. It lives only in their imagination, but it really terrifies them. Why do they do that? In all the history of the world, all…

The One Thing Every Fundraiser Should Be Afraid of Now

June 8, 2020

Jeff Brooks

Coronavirus

It’s March 4, 1933. The Great Depression has been going for three-plus years, and is at its lowest point. People are terrified. Some say it’s the end of the United States, of the whole Western World. A new US president,…

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This Nonprofit Leader Needs to Resign. Do You Have Someone Like That?

June 1, 2020

Jeff Brooks

Boards and Fundraising, Coronavirus

What I’m about to tell you is a true story. In fact, the story is still playing out, which is why I’ve changed some of the details to hide the identity of the players. You’ll see why pretty quickly. A…

[VIDEO] What Fundraisers Should Do — and NOT Do — During the COVID-19 Crisis

April 6, 2020

Sean Triner

Coronavirus

This is a must-see video for everyone wondering what to do next during the coronavirus crisis. Today, I speak with long-time colleague Mary Anne Plummer of Exuberance Unlimited about what fundraisers should be doing — and NOT doing: DO keep…

Pop Art Planet Earth in hands e1555454303137

VIDEO: Fundraiser’s Guide to the Australian Fires — and Other Disasters

January 14, 2020

Sean Triner

Fundraising

The Australian multi-state bushfires are an emergency of mind-boggling proportions. It calls for response. And donors around the world are responding. Emergency fundraising is different. It has its own “rules” and calls for a rather different strategy from normal fundraising.…

Do long letters in fundraising still work?

The Weird Power of Long Fundraising Letters

October 23, 2017

Sean Triner

Direct Mail, Donor Psychology, Major and Mid Value Donors

Long letters work better. But don’t just take it from me. Dr Barnardo wrote a four-page appeal letter in London in the 1880s using classic direct mail techniques: Underlining, urgency, dollar handles, specific ask and a clear reference to what…

How Do Disasters Affect Your Charity?

September 18, 2017

Sean Triner

Fundraising, Monthly Giving

My heart and best wishes go out to the victims of the terrible hurricanes that hurtled through Caribbean countries and Gulf states over the past few weeks. In terms of fundraising after the disaster, there are two ‘types’ of charities:…

Passive-Aggressive Fundraising — Just Stop It!

August 22, 2017

Jeff Brooks

Fundraising

Do you need your donors? It’s a yes-or-no question. There’s no maybe, no degrees of agreement. You need donors to make your work possible, or you have some other source of funding and you don’t need donors. Even if donors…

Finding Committed Donors from Disaster Responders

July 2, 2015

Sean Triner

Digital Fundraising

I wrote this article back in 2015 following the devastating Nepal earthquake. Even though it was a few years ago now, the tactics and strategies on how to find committed donors from disaster responders still very much apply today. A full step by…

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VIDEO: What’s Next for Fundraisers? We Have Bad News and Good News

Is the Donor Fatigue Monster Hiding under Your Bed?

The One Thing Every Fundraiser Should Be Afraid of Now

This Nonprofit Leader Needs to Resign. Do You Have Someone Like That?

[VIDEO] What Fundraisers Should Do — and NOT Do — During the COVID-19 Crisis

VIDEO: Fundraiser’s Guide to the Australian Fires — and Other Disasters

The Weird Power of Long Fundraising Letters

How Do Disasters Affect Your Charity?

Passive-Aggressive Fundraising — Just Stop It!

Finding Committed Donors from Disaster Responders

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Jeff Brooks’ Webinar: Your Roadmap to Record-Smashing Direct Mail This Year End

SESSION OPTION 1:

New York: 3:30pm Thursday, Aug 23
Los Angeles: 12:30pm Thursday, Aug 23
London: 8:30pm Thursday, Aug 23
Auckland: 7:30am Friday, Aug 24
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Jeff Brooks’ Webinar: Your Roadmap to Record-Smashing Direct Mail This Year End

SESSION OPTION 2:

New York: 8pm Thursday, Aug 23
Los Angeles: 5pm Thursday, Aug 23
Sydney: 10am Friday, Aug 24
Auckland: 12 Noon Friday, Aug 24
Times don’t suit? Check out Option 1

REGISTER HERE!

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Dive Into Smarter Fundraising with Moceanic

Now is the time to jump on board to get even smarter about your fundraising

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SESSION OPTION 1:

New York: 3:30pm Thursday, Aug 23 Los Angeles: 12:30pm Thursday, Aug 23 London: 8:30pm Thursday, Aug 23 Auckland: 7:30am Friday, Aug 24 Times don’t suit? Check out Option 2

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New York: 3:30pm Thursday, Aug 23
Los Angeles: 12:30pm Thursday, Aug 23
London: 8:30pm Thursday, Aug 23
Auckland: 7:30am Friday, Aug 24
Times don’t suit? Check out Option 2