November week 3 1024x768 1

[Book Review] How to Thank Donors Like a Pro

Books
Thankology: How to keep your donors longer, and giving stronger, through gratitude by Lisa Sargent Fundraisers have a lot of information that help us to be good at asking and avoid response-lowering mistakes. Because we get specific, factual, timely data.…
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September week 1 1024x768 1

3 Easy Ways to Super-Charge Your Year-End Fundraising

Major and Mid Value Donors, Maths of Fundraising
In the USA around 40% of all charitable giving happens in the month of December*. It’s a time when many donors are in a giving mood. You already know that I’m sure. And you already have an awesome year-end campaign…
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Pop Art three

3 Things that Disconnect Donors from Your Cause … and 4 That Connect Them

Donor Love, Stewardship
What does it take for someone to decide to donate to your organisation? Connection. A sense that they are part of something that matters to them. A belief that their giving matters. The knowledge that they are known, appreciated, and…
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How to Handle a “Demanding” Donor

How to Handle a “Demanding” Donor

Donor Care, Donor Love
I used to have a mental picture of “difficult” major donors, based on horror stories I’d heard.  I imagined a cigar-chomping business tycoon who wanted to use large donations to remake a nonprofit to fit his own preferred vision, not…
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Build relationships with webinars

How to Build Lasting Relationships with Your Donors with Webinars

Digital Fundraising, Major and Mid Value Donors
People often ask me, What’s new in fundraising? Every time I hear that, I have the urge to scold: Don’t ask what’s new. Ask what’s working! Because most “new” things in fundraising don’t work very well.  Sometimes they don’t work…
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The Not Really a Newsletter Newsletter That Can Supercharge Your Donor Retention

The Not-Really-a-Newsletter Newsletter That Can Supercharge Your Donor Retention

Donor Care, Newsletters
Almost all fundraisers understand the value of a donor newsletter: They improve donor retention by showing donors that their giving makes a difference. Newsletters can also raise net revenue on their own. It’s a major win-win for fundraisers. Here’s some…
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Pop Art Woman Laptop Excited

7 Boring Ways to Transform Your Fundraising

Fundraising
Fresh out of college in the mid-1990s, I took a traveling sales job. My responsibility was to sell as many industrial tools and supplies as possible. Yes, that’s just as exciting as it sounds.  My liberal arts education hadn’t trained…
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Pop Art Robot Secretary Annual Report1

Is This the Year to Trash that Annual Report?

Annual Reports
I once had a client that was smart, cool-headed, and professional — most of the time. Until “The Twig.” Once a year, they produced an Annual Report. They considered their Annual Report the most important piece of communication they did.…
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Pop Art Thankuary

Thankuary: Donor Love for the Win!

Donor Love
There’s a new word for us fundraisers that I just love.  It’s not in the dictionary (yet), but it can really help you do great work. It’s Thankuary. Thankuary is a period of time when smart fundraisers focus on thanking…
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Things We Are Thankful for This Weird Year

Things We Are Thankful for This Weird Year

Thankfulness
The Thanksgiving holiday (this week in the US, last month in Canada, with other nations and cultures celebrating similar holidays at different times) is a special time for fundraisers. Because we live on thankfulness. Being thankful is good for you.…
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