Thanking Donors Archives

7 Boring Ways to Transform Your Fundraising

June 14, 2021

Julie Cooper

Fresh out of college in the mid-1990s, I took a traveling sales job. My responsibility was to sell as many industrial tools and supplies as possible. Yes, that’s just as exciting as it sounds. My liberal arts education hadn’t trained…

Is This the Year to Trash that Annual Report?

April 5, 2021

Jeff Brooks

Annual Reports

I once had a client that was smart, cool-headed, and professional — most of the time. Until “The Twig.” Once a year, they produced an Annual Report. They considered their Annual Report the most important piece of communication they did.…

Thankuary: Donor Love for the Win!

December 7, 2020

Jeff Brooks

Donor Love

There’s a new word for us fundraisers that I just love. It’s not in the dictionary (yet), but it can really help you do great work. It’s Thankuary. Thankuary is a period of time when smart fundraisers focus on thanking…

Things We Are Thankful for This Weird Year

November 16, 2020

Jeff Brooks

Thankfulness

The Thanksgiving holiday (this week in the US, last month in Canada, with other nations and cultures celebrating similar holidays at different times) is a special time for fundraisers. Because we live on thankfulness. Being thankful is good for you.…

pop art thank you speech bubble from dreamstime e1558306072415

5 Donor Love Must-Do’s for the COVID-19 Crisis

June 15, 2020

Fiona McPhee

Coronavirus, Donor Love

Think for a moment what it’s like to be a donor right now during this pandemic crisis… You are afraid — for your own health, your economic future, for your family and loved ones, for the world. You want to…

Hurry up and Read This Beautiful Book on Caring for Your Donors

April 14, 2020

Jeff Brooks

Books, Donor Care

Book Review: Donor CARE: How to Keep Donors Coming Back AFTER the First Gift, by John Haydon When you read a book, you often get a sense of the author. It’s so much like they’re in the room with you,…

While You’re Feeling Thankful, Remember Your Donors

November 25, 2019

Jeff Brooks

Donor Love

They say one of the keys to a happy, successful life is to cultivate an attitude of thankfulness. That’s one of the reasons the US holiday of Thanksgiving is so wonderful. Being thankful is good for your personal life ……

Pop Art man jumping with phone e1561507618663

4 Ways to Secure That All-Important Second Gift

September 2, 2019

Fiona McPhee

Direct Mail, Donor Care, Donor Love

I met up with a fundraiser — let’s call him Brian — a couple of years ago to talk about the work my team had been doing for their donor acquisition program. The direct mail acquisition was doing really well.…

5 Tips and Tricks to Loving Your Donors

July 8, 2019

Fiona McPhee

Donor Love

For many years I gave to an organisation that organised an annual fun day for children with disabilities. The kids and their caregivers were hosted at a day-long party with activities, games and entertainment accessible to all. I have no…

Pop Art Businessman watered money dollars from a watering can

The Most Important Gift from Your Donor – It’s the 2nd, Not the 1st!

June 10, 2019

Fiona McPhee

Direct Mail, Donor Care, Donor Love

I started my working life in customer service, selling women’s shoes. This had two major impacts on my life. I have a shoe addiction that appears to be incurable. I have always believed that understanding your customer leads to the best…

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7 Boring Ways to Transform Your Fundraising

Is This the Year to Trash that Annual Report?

Thankuary: Donor Love for the Win!

Things We Are Thankful for This Weird Year

5 Donor Love Must-Do’s for the COVID-19 Crisis

Hurry up and Read This Beautiful Book on Caring for Your Donors

While You’re Feeling Thankful, Remember Your Donors

4 Ways to Secure That All-Important Second Gift

5 Tips and Tricks to Loving Your Donors

The Most Important Gift from Your Donor – It’s the 2nd, Not the 1st!

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Jeff Brooks’ Webinar: Your Roadmap to Record-Smashing Direct Mail This Year End

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