It’s Not Just You: Why We All Feel So Bad Right Now — and How to Cope

August 3, 2020

Have you had any really stupid fights with people in your life lately? Do you feel like you “run out of gas” much too early in the day? Have you been making bonehead mistakes that you would normally never make?…

Everything You Need to Know About Fundraising in 3 Words

July 6, 2020

Jeff Brooks

Donor Psychology

Here are three words that will transform your fundraising: Belief is enough. A few weeks ago, we posted an article on this blog titled It Takes 2 Cultures to Make a Great Nonprofit — and That Can Be Hard! It’s about…

pop art beautiful black woman angel leading forwards 123rf e1555139979913

The Miracle of Fundraising and How It Changes Everyone’s Life

April 22, 2019

Jeff Brooks

Fundraising

I was standing in the dining room one evening when my cousin called. Bad news. His mother, my Aunt Ginny, was dead. It was completely unexpected. Nothing either of us could say would matter or even make sense, so he…

5 Professional Tips for Making Your Fundraising Stories Sing

April 3, 2018

Jeff Brooks

Storytelling

Jeff Brooks joins long-time friend and colleague, Kristine Poggioli to talk about writing great stories for fundraising — for direct mail, email, or any other medium. Kristine’s tips for fundraising stories that really do the job: Grab the reader’s attention…

The Uncomfortable Blessing of Fundraising

February 19, 2018

Jeff Brooks

Storytelling

I was in Uganda, gathering stories on behalf of a client. At that time, Uganda was Ground Zero of the AIDS epidemic. The disease had devastated parts of the country, killing nearly all adults under 60. The tranquil beauty of…

Pop Art robots and humanity a scene from hamlet 123 RF e1518674179663

You Have No Dramatic Stories to Tell? You’re Looking at it Wrong!

February 19, 2018

Jeff Brooks

Storytelling

We don’t have any dramatic stories to tell! How can we tell great stories? We don’t work with babies or puppies! We have no way to be emotional. Have you heard or said things like this? It’s flat-out wrong. If…

How Dad’s Last Story Changed My Life

February 13, 2018

Jeff Brooks

Storytelling

Like many people, I spent much of my life believing my father was immortal. Then he told me a story that changed that. When dad was diagnosed with cancer, I knew he was going to beat it. The whole family…

Pop Art Baseball player with bat pop art style vector illustration

Why It’s Important to Love Fundraising

September 1, 2017

Jeff Brooks

Donor Love

Like many Americans, I have an inexplicable love for baseball. One of my favorite things about baseball is how the players watch the game. When they aren’t on the field, they line up along the fence between the dugout and…

Six Steps to Make Your Communications Sticky

September 1, 2017

Sean Triner

Donor Love, Branding, Donor Psychology, Storytelling

How do you make sure that everything you write grabs the reader’s attention, engages them and makes something happen? After all, there is no point writing stuff that doesn’t have the desired outcome. Even if that outcome is to help…

How to Prevent the Heartbreak of Boring Fundraising

August 22, 2017

Sheena Greer

Writing

If you think you’re boring your audience, go slower not faster. – Gustav Mahler (20th century Austrian composer) When I come across really boring fundraising copy, I think two things: The writer was rushed. And she doesn’t seem to care.…

Membership is open for a limited time

It’s Not Just You: Why We All Feel So Bad Right Now — and How to Cope

Everything You Need to Know About Fundraising in 3 Words

The Miracle of Fundraising and How It Changes Everyone’s Life

5 Professional Tips for Making Your Fundraising Stories Sing

The Uncomfortable Blessing of Fundraising

You Have No Dramatic Stories to Tell? You’re Looking at it Wrong!

How Dad’s Last Story Changed My Life

Why It’s Important to Love Fundraising

Six Steps to Make Your Communications Sticky

How to Prevent the Heartbreak of Boring Fundraising

SIGNUP FOR E-NEWS AND FREE FUNDRAISING TIPS

Nearly every single email can help you raise more money for your cause. You don't want to miss out.

Topics

Dive Into Smarter Fundraising with Moceanic

Now is the time to jump on board to get even smarter about your fundraising

ABOUT

HOW WE CAN HELP YOU

MORE

SIGN UP FOR REGULAR, USEFUL
FUNDRAISING TIPS FROM MOCEANIC

We are on Climate Strike

On Friday September 20, the Moceanic team is joining students around the world for the Global Climate Strike. We urge you to stand up for our planet and their future by joining the strike and working for change. This does make a difference.

You can close this box to continue to our site. But instead, please find out more about the Global Climate Strike here.

100% FREE ONLINE WORKSHOP

Jeff Brooks’ Webinar: Your Roadmap to Record-Smashing Direct Mail This Year End

SESSION OPTION 1:

New York: 3:30pm Thursday, Aug 23
Los Angeles: 12:30pm Thursday, Aug 23
London: 8:30pm Thursday, Aug 23
Auckland: 7:30am Friday, Aug 24
Times don’t suit? Check out Option 2

REGISTER HERE!

100% FREE ONLINE WORKSHOP

Jeff Brooks’ Webinar: Your Roadmap to Record-Smashing Direct Mail This Year End

SESSION OPTION 2:

New York: 8pm Thursday, Aug 23
Los Angeles: 5pm Thursday, Aug 23
Sydney: 10am Friday, Aug 24
Auckland: 12 Noon Friday, Aug 24
Times don’t suit? Check out Option 1

REGISTER HERE!

SIGN UP FOR FREE FUNDRAISING TIPS

Nearly every single tip we give you could make your cause more money. You don’t want to miss out.

SIGNUP FOR E-NEWS AND FREE FUNDRAISING TIPS

Nearly every single email can help you raise more money for your cause. You don't want to miss out.

Popular Posts

Topics

Tags

Dive Into Smarter Fundraising with Moceanic

Now is the time to jump on board to get even smarter about your fundraising

ABOUT

HOW WE CAN HELP YOU

MORE

SIGN UP FOR REGULAR, USEFUL FUNDRAISING TIPS FROM MOCEANIC

SESSION OPTION 1:

New York: 3:30pm Thursday, Aug 23 Los Angeles: 12:30pm Thursday, Aug 23 London: 8:30pm Thursday, Aug 23 Auckland: 7:30am Friday, Aug 24 Times don’t suit? Check out Option 2

REGISTER HERE!

SIGN UP FOR REGULAR, USEFUL
FUNDRAISING TIPS FROM MOCEANIC

New York: 3:30pm Thursday, Aug 23
Los Angeles: 12:30pm Thursday, Aug 23
London: 8:30pm Thursday, Aug 23
Auckland: 7:30am Friday, Aug 24
Times don’t suit? Check out Option 2