Membership is now closed
Join the Waitlist
  • Home
  • COURSES
    • Fundraising Fundamentals Course
    • Nonprofit Storytelling Courses
    • Monthly Giving & Recurring Donations Courses
    • Direct Mail Courses
    • Communications & Marketing Courses
    • Mid-Level Donor & Major Gift Courses
    • Bequests, Legacy and Planned Giving Courses
    • Donor Acquisition and Retention Courses
    • CFRE Certification Courses
    • All Courses
  • COACHING+
  • BLOG
MEMBERSHIP
MEMBERS | LOGIN
Pop art woman ok gesture

How to Build Deep and Long-Lasting Connections with Your Donors

October 18, 2021
Jeff Brooks
Books, Donor Psychology
Book Review: Hooked on a Feeling: How the passion and devotion for good causes become memories and identities by Francesco Ambrogetti Francesco has done it again. He’s written a deeply researched book that helps us understand the sometimes puzzling truth…
Read More
Pop ARt Robot heart

VIDEO – The Power of Emotional Intelligence in Fundraising

July 19, 2021
Jeff Brooks
Donor Psychology
I had a great conversation the other day with one of my favorite fundraising gurus, Jen Love, of Agents of Good. We played a very nerdy game. We challenged each other with some not-so-great fundraising messages and asked how these…
Read More
Why We All Feel So Bad

It’s Not Just You: Why We All Feel So Bad Right Now — and How to Cope

August 3, 2020
Jeff Brooks
Coronavirus
Have you had any really stupid fights with people in your life lately? Do you feel like you “run out of gas” much too early in the day? Have you been making bonehead mistakes that you would normally never make?…
Read More
Pop Art Superhero kid

Everything You Need to Know About Fundraising in 3 Words

July 6, 2020
Jeff Brooks
Donor Psychology
Here are three words that will transform your fundraising: Belief is enough. A few weeks ago, we posted an article on this blog titled It Takes 2 Cultures to Make a Great Nonprofit — and That Can Be Hard! It’s about…
Read More
pop art beautiful black woman angel leading forwards 123rf e1555139979913

The Miracle of Fundraising and How It Changes Everyone’s Life

April 22, 2019
Jeff Brooks
Fundraising
I was standing in the dining room one evening when my cousin called. Bad news. His mother, my Aunt Ginny, was dead. It was completely unexpected. Nothing either of us could say would matter or even make sense, so he…
Read More
Pop Art Sing

5 Professional Tips for Making Your Fundraising Stories Sing

April 3, 2018
Jeff Brooks
Storytelling
Jeff Brooks joins long-time friend and colleague, Kristine Poggioli to talk about writing great stories for fundraising — for direct mail, email, or any other medium. Kristine’s tips for fundraising stories that really do the job: Grab the reader’s attention…
Read More
Pop Art Map of Africa

The Uncomfortable Blessing of Fundraising

February 19, 2018
Jeff Brooks
Storytelling
I was in Uganda, gathering stories on behalf of a client. At that time, Uganda was Ground Zero of the AIDS epidemic. The disease had devastated parts of the country, killing nearly all adults under 60. The tranquil beauty of…
Read More
Pop Art Robot Hamlet

You Have No Dramatic Stories to Tell? You’re Looking at it Wrong!

February 19, 2018
Jeff Brooks
Storytelling
We don’t have any dramatic stories to tell! How can we tell great stories? We don’t work with babies or puppies! We have no way to be emotional. Have you heard or said things like this? It’s flat-out wrong. If…
Read More
Pop Art Father and Son e1518471523916

How Dad’s Last Story Changed My Life

February 13, 2018
Jeff Brooks
Storytelling
Like many people, I spent much of my life believing my father was immortal. Then he told me a story that changed that. When dad was diagnosed with cancer, I knew he was going to beat it. The whole family…
Read More
Pop Art Baseball player with bat pop art style vector illustration

Why It’s Important to Love Fundraising

September 1, 2017
Jeff Brooks
Donor Love
Like many Americans, I have an inexplicable love for baseball. One of my favorite things about baseball is how the players watch the game. When they aren’t on the field, they line up along the fence between the dugout and…
Read More

SIGNUP FOR E-NEWS AND FREE FUNDRAISING TIPS

Nearly every single email can help you raise more money for your cause. You don't want to miss out.

  • The Moceanic team cares about your privacy and your data. We use the information you give us to send you information that is relevant and helpful to you. You can change what we send you or opt out at any time. Find out more here.

Popular Posts

  • Are You Fundraising in the Right “World”? It Makes All the Difference! 4 comments | by Russell James
  • When Someone in Your Organization HATES Fundraising: 4 Ways to Win Them Over 2 comments | by Jeff Brooks
  • Fundraising Story Goes from Good to GREAT [Case Study] 2 comments | by Jeff Brooks
  • VIDEO: How Much Do YOU Cost Your Organisation? 2 comments | by Sean Triner
  • How Greed Can Undermine Your Monthly Giving Program 2 comments | by Erica Waasdorp

Topics

  • Activism
  • Annual Reports
  • Benchmarking
  • Bequests and Legacies
  • Boards and Fundraising
  • Books
  • Branding
  • Coronavirus
  • Creativity
  • Crises Fundraising
  • Demographics
  • Digital Fundraising
  • Direct Mail
  • Donor Care
  • Donor Love
  • Donor Psychology
  • Financial Emergency
  • Fun
  • Fundraising
  • Fundraising Training Needs
  • Leadership
  • Major and Mid Value Donors
  • Maths of Fundraising
  • Monthly Giving
  • Newsletters
  • Nonprofit Jobs
  • Pro Bono
  • Productivity
  • Self-Care
  • Stewardship
  • Storytelling
  • Strategy
  • Thankfulness
  • Time Management
  • Trends
  • Tribute
  • Uncategorized
  • Workplace
  • Writing

Tags

Adrian Sargeant Amnesty International Arts Fundraising Case for Support Coaching+ Copywriting Cost of Fundraising Creative Dan Pallotta Data Design Donar Retention Donor Retention Emergency Fundraising Emotion Examples of Good Fundraising Harvey McKinnon Holidays Ice Bucket Challenge Integration Jeff Brooks Lynne Boardman Mal Warwick Matching Gifts Moceanic Offer Older Donors Pareto Fundraising Pareto Phone Pareto Principle Pareto Squared Phone Proposition Roger Craver Russell James Soi Dog Stewardship Supporter Care Supporter Connection Survey Telephone Testing Thanking Thanking Donors Training Young Donors

Dive Into Smarter Fundraising with Moceanic

Now is the time to jump on board to get even smarter about your fundraising
GET YOUR FREE TIPS AND MORE NOW

ABOUT

  • About Us
  • Our Team
  • Contact Us

HOW WE CAN HELP YOU

  • Moceanic Blog
  • Membership
  • Members Login
  • Courses
  • COACHING+

MORE

  • Terms Of Use
  • Privacy Policy
  • Your Data Rights
Facebook
Twitter
LinkedIn
YouTube
Instagram
RSS
SIGN UP FOR REGULAR, USEFUL
FUNDRAISING TIPS FROM MOCEANIC
  • The Moceanic team cares about your privacy and your data. We use the information you give us to send you information that is relevant and helpful to you. You can change what we send you or opt out at any time. Find out more here.

© 2023 Moceanic.

We are on Climate Strike

On Friday September 20, the Moceanic team is joining students around the world for the Global Climate Strike. We urge you to stand up for our planet and their future by joining the strike and working for change. This does make a difference.

You can close this box to continue to our site. But instead, please find out more about the Global Climate Strike here.

100% FREE ONLINE WORKSHOP

Jeff Brooks’ Webinar: Your Roadmap to Record-Smashing Direct Mail This Year End

SESSION OPTION 1:

New York:  3:30pm Thursday, Aug 23
Los Angeles:  12:30pm Thursday, Aug 23
London:  8:30pm Thursday, Aug 23 
Auckland:  7:30am Friday, Aug 24
Times don’t suit?  Check out Option 2

REGISTER HERE!





The Moceanic team cares about your privacy and your data. We use the information you give us to send you information that is relevant and helpful to you. You can change what we send you or opt out at any time. Find out more here.

By registering for this webinar you have read and accept the terms and conditions


100% FREE ONLINE WORKSHOP

Jeff Brooks’ Webinar: Your Roadmap to Record-Smashing Direct Mail This Year End

SESSION OPTION 2:

New York:  8pm Thursday, Aug 23
Los Angeles:  5pm Thursday, Aug 23 
Sydney:  10am Friday, Aug 24
Auckland:  12 Noon Friday, Aug 24
Times don’t suit?  Check out Option 1

REGISTER HERE!





The Moceanic team cares about your privacy and your data. We use the information you give us to send you information that is relevant and helpful to you. You can change what we send you or opt out at any time. Find out more here.

By registering for this webinar you have read and accept the terms and conditions


SIGN UP FOR FREE FUNDRAISING TIPS

Nearly every single tip we give you could make your cause more money. You don’t want to miss out.

 
This website uses cookies to improve your experience. If you continue to use this site, you agree with it.