Major and Mid Value Donors Archives

Do I Still Love Premiums!? (2022 update added)

January 4, 2022

Sean Triner

Direct Mail, Bequests and Legacies, Major and Mid Value Donors, Monthly Giving

Are premium direct mails still pulling their weight in donor acquisition? Direct mail, and in particular, premium direct mail, provided the largest source of new ‘one-off’ donors in Australia and New Zealand in 2016. Also, direct mail is also the…

How to Make Super-Successful Mid-Value Donor Calls

December 6, 2021

Sean Triner

Major and Mid Value Donors

Do you ever get the feeling that if you could just talk directly with each of your donors, most of them would gladly give? That is mainly true. Most of your donors want to give. They believe in your cause…

Webinars: The Powerful New Tool for Connecting with Your Donors

November 8, 2021

Jeff Brooks, Sean Triner

Major and Mid Value Donors

One of the unexpected things we’ve learned from the pandemic is how to have amazing online webinars with donors. They can really build donor relationships — and raise funds. I realize by the time you’ve had your fifth Zoom meeting…

The Strange Survey Question that Can Help You Uncover Your “Hidden” Major Donors

July 12, 2021

Jeff Brooks

Major and Mid Value Donors

I could hardly believe it the first time I saw it, but here’s a question that can help you raise a lot of extra money from donors you never knew had the capacity to give large donations. Here’s the question:…

How to Find and Cultivate Your “Hidden” Major Donors

May 10, 2021

Jeff Brooks

Major and Mid Value Donors

It’s strange to think about, but probably true: Hiding in your donor database, there’s someone who has a lot of money and a propensity to make charitable gifts, including to your organization … … but they’ve never made a large…

How to Transform Your Fundraising from a Merry-Go-Round to a Journey

February 22, 2021

Sean Triner

Bequests and Legacies, Major and Mid Value Donors, Monthly Giving

You’ve probably felt this: Year after year, campaign after campaign, you work so hard to do great fundraising. Sometimes it goes great! 😃 Sometimes things don’t work very well. 🙁 You have amazing years and difficult years. 😃 🙁 😃…

An Integrated Multichannel Fundraising Campaign Is Easier Than You Think

Here’s One Easy Tool That Transforms Your Fundraising

March 11, 2019

Jeff Brooks

Bequests and Legacies, Major and Mid Value Donors, Monthly Giving

Suppose I told you there’s a fundraising tool you (yes you!) can put to work that will do these things: Gather information on what motivates your best donors to give, so you can speak more personally and relevantly to them.…

How Much Is Too Much for High-End Direct Mail Packs?

September 10, 2018

Sean Triner

Major and Mid Value Donors

Great question from an alert reader: I was talking about the power of elaborate mid-value direct mail packs. You know, the kind that mails in a special envelope, has a multi-page letter, and all kinds of interesting enclosures. It can…

Pop Art man and woman in panic tax reform crisis e1518767054386

VIDEO: New US Tax Law: For Fundraisers, the Sky Is Not Falling

February 26, 2018

Jeff Brooks

Fundraising, Major and Mid Value Donors

Claire Axelrad of Clairification talked with Jeff about the recent change in tax laws in the US. While many have predicted terrible drops in revenue from some donors because of changes in the tax code — Claire says, Chill out!…

How to Visit Your Best Donors

December 4, 2017

Sean Triner

Major and Mid Value Donors

We know that speaking one-on-one with people who care about our cause is the very best way to build relationships. “Most donors are significantly under-giving,” Amy Eisenstein told me. Amy is one of the most successful major donor fundraisers I…

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Do I Still Love Premiums!? (2022 update added)

How to Make Super-Successful Mid-Value Donor Calls

Webinars: The Powerful New Tool for Connecting with Your Donors

The Strange Survey Question that Can Help You Uncover Your “Hidden” Major Donors

How to Find and Cultivate Your “Hidden” Major Donors

How to Transform Your Fundraising from a Merry-Go-Round to a Journey

Here’s One Easy Tool That Transforms Your Fundraising

How Much Is Too Much for High-End Direct Mail Packs?

VIDEO: New US Tax Law: For Fundraisers, the Sky Is Not Falling

How to Visit Your Best Donors

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Jeff Brooks’ Webinar: Your Roadmap to Record-Smashing Direct Mail This Year End

SESSION OPTION 1:

New York: 3:30pm Thursday, Aug 23
Los Angeles: 12:30pm Thursday, Aug 23
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Auckland: 7:30am Friday, Aug 24
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Jeff Brooks’ Webinar: Your Roadmap to Record-Smashing Direct Mail This Year End

SESSION OPTION 2:

New York: 8pm Thursday, Aug 23
Los Angeles: 5pm Thursday, Aug 23
Sydney: 10am Friday, Aug 24
Auckland: 12 Noon Friday, Aug 24
Times don’t suit? Check out Option 1

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Dive Into Smarter Fundraising with Moceanic

Now is the time to jump on board to get even smarter about your fundraising

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