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Four Ways Nonprofit Bosses Kill Fundraising – and How You Can Fight Back (but Keep Your Job)

Fundraising
One of the more startling things we’ve learned here at Moceanic is how big a problem nonprofit CEOs are for fundraising. Far too many people in the fundraising profession have a significant uphill battle to fight on every project they…
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3 Ways to Find Out More About Your Donors

Fundraising
Sean Triner and Christiana Stergiou, Fundraisingologists at Moceanic, answer a question from Marta, who wants to know how to smartly find out more about her donors when there’s not much transactional information about them. There are three ways: Just wait…
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Fundraising in a Small Town

Fundraising
Christiana Stergiou and Jeff Brooks, Fundraisingologists at Moceanic answer a question from blog reader Louise: “How Do We Raise Funds in a Small Community, where Everyone Wants to Get into the Same Donors’ Pockets” Discover the answer to this thorny question…
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Should I Delay Fundraising Because of an Election?

Should I Delay Fundraising Because of an Election?

Fundraising
Christiana Stergiou and Jeff Brooks, Fundraisingologists at Moceanic answer a question from blog reader Fiona in New Zealand: Should I Delay My Appeal Because of an Election? The answer might surprise you! Please share your thoughts by leaving a reply below.…
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Bad advice charities are given

Crazy Advice Charities Are Given

Fundraising
Sean Triner, Fundraisingologist at Moceanic and Lynne Boardman, Managing Director at Harvey McKinnon Associates tackle some common advice nonprofits receive, including: “Don’t ask your donors to put you in your will. Talking about death will upset them.” “Don’t thank donors…
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But it won't work here, we're different

But It Won’t Work Here

Fundraising
Jeff Brooks and Sean Triner, Fundraisingologists at Moceanic, look at the common belief that fundraising tactics that work won’t work here — our country, culture, region, or cause is just different. Our conclusion — having worked for nonprofits all over…
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5 Kinds of Fundraising Failure and How to Emerge from Them Victorious

5 Kinds of Fundraising Failure and How to Emerge from Them Victorious

Fundraising
Failure is inevitable in fundraising. Show me an organization that never fails, and I’ll show you one that’s not prepared for the future. Even the very near future. Here are five categories of fundraising failure — and how you can…
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Mid-Value Donors: Neglected and Desperate to Help

Fundraising, Major and Mid Value Donors
Harvey McKinnon, Harvey McKinnon Associates, and Sean Triner, Fundraisingologist at Moceanic, discuss that important group of donors who fall between your top donors and your general donors. Learn how to treat them and communicate with them in ways that will…
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How a Smart Fundraiser Turned a $2,000 Donor into a Source of $60,000

How a Smart Fundraiser Turned a $2,000 Donor into a Source of $60,000

Direct Mail, Fundraising, Major and Mid Value Donors
You know how we all worry about overheads? Well, Josh O’Rourke, a relationship fundraiser from Amnesty International Australia, had a good approach with one of his mid-value donors. Having met up with a mid-value donor who had given gifts up…
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Do fundraisers need to tell their story to attract more donors

NO! We Don’t Need to Tell Our Story!

Fundraising
Jeff Brooks and Christiana Stergiou from Moceanic look at the fundamental problem that arises when fundraisers focus on telling “their” story. The story that moves donors to action? Their story — not ours! Deepen your ability to tell their story…
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