Donor Love Archives | Page 4 of 6

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Why It’s Important to Love Fundraising

September 1, 2017

Jeff Brooks

Like many Americans, I have an inexplicable love for baseball. One of my favorite things about baseball is how the players watch the game. When they aren’t on the field, they line up along the fence between the dugout and…

Six Steps to Make Your Communications Sticky

September 1, 2017

Sean Triner

Donor Love, Branding, Donor Psychology, Storytelling

How do you make sure that everything you write grabs the reader’s attention, engages them and makes something happen? After all, there is no point writing stuff that doesn’t have the desired outcome. Even if that outcome is to help…

Save the Snails Hyper-Personalisation In Action

August 16, 2017

Sean Triner

Direct Mail, Donor Love, Major and Mid Value Donors, Writing

Hyper-personalisation is a phrase coined by fundraising author Mal Warwick. He used it to describe going well beyond normal personalisation in direct marketing. It is all about asking donors questions and reflecting their answers back to them. Using this technique…

The Data Does Wonders, But Only If You Use It

August 15, 2017

Sean Triner

Bequests and Legacies, Direct Mail, Donor Love, Major and Mid Value Donors

When I tell people about our Supporter Connection Survey, one of the most common questions I’m asked is this: What exactly do I do with the data we gather? Let me give you a quick look at how to handle…

This Survey Type Is Better Than Almost Anything Else You Can Do in Fundraising

August 1, 2017

Jeff Brooks

Bequests and Legacies, Direct Mail, Donor Love, Major and Mid Value Donors, Monthly Giving

One of the first things I learned about when I joined Moceanic a few months ago was an amazing fundraising technique we called the Supporter Connection Survey. I was blown away… But now I’m even more blown away because I’ve…

The Most Powerful Communication Tool: The Supporter Connection Survey

June 30, 2017

Sean Triner

Fundraising, Donor Love

A proven method for increasing revenue, uncovering legacy donors and improving donor-centricity. With data-led fundraising guru Sean Triner Do you have lots of lovely donors supporting your work? Do you have a direct mail program? Or an online fundraising program?…

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How To Ask Every Donor The Right Amount

June 28, 2017

Jeff Brooks

Direct Mail, Donor Love, Maths of Fundraising

Or: How to Avoid Looking Like You Don’t Know Your Donors In this blog, I refer to the gift ask chart. You can get your own gift ask chart to download as an excel file. Just click here. What’s worse…

How To Break The $100 Logjam

May 30, 2017

Jeff Brooks

Direct Mail, Donor Love, Major and Mid Value Donors

A Way to Cultivate Mid-Value Donors There’s a strange thing that happens on nearly every donor file I’ve looked at. It could be happening on yours: The $100 Logjam. It goes like this: We expect a donor file to be…

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My Thank-You Message Raised Loads of Money! Why Is Sean Complaining?

May 24, 2017

Sean Triner

Donor Love, Digital Fundraising, Major and Mid Value Donors

I got this brilliant message from April Kelsey – a fundraising and communications specialist based in Hampton, VA, USA. Hey, Sean! Today I made about $100k off ONE thank you email, applying techniques I’ve been learning from you and others…

Magical New Survey Type Can Power Fundraising Growth for Years to Come

April 18, 2017

Jeff Brooks

Bequests and Legacies, Direct Mail, Donor Love, Major and Mid Value Donors

Thanks for all the fantastic messages from the Moceanic fundraising community. I’m feeling very welcome — thank you! One of the things I’m most excited about at Moceanic is sharing knowledge and learning even more about fundraising… Moceanic is all…

The Fundraisingology Lab is open this week. Doors close Fri, Feb 20.

Why It’s Important to Love Fundraising

Six Steps to Make Your Communications Sticky

Save the Snails Hyper-Personalisation In Action

The Data Does Wonders, But Only If You Use It

This Survey Type Is Better Than Almost Anything Else You Can Do in Fundraising

The Most Powerful Communication Tool: The Supporter Connection Survey

How To Ask Every Donor The Right Amount

How To Break The $100 Logjam

My Thank-You Message Raised Loads of Money! Why Is Sean Complaining?

Magical New Survey Type Can Power Fundraising Growth for Years to Come

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SIGNUP FOR E-NEWS AND FREE FUNDRAISING TIPS

Nearly every single email can help you raise more money for your cause. You don't want to miss out.

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Dive Into Smarter Fundraising with Moceanic

Now is the time to jump on board to get even smarter about your fundraising

ABOUT

HOW WE CAN HELP YOU

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FUNDRAISING TIPS FROM MOCEANIC