The Pareto Principle

The Pareto Principle – Damian O’Broin’s Latest Blog

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You may like to hear from other fundraisers from time to time, so I’d like to share my friend and fundraising expert, Damian O’Broin’s latest blog on the Pareto Principle.

Yes, I know you have heard about this principle a million times before, but I believe it is always worth reading others thoughts, particularly if it only takes you 5 minutes, which this will.

Click here to read Damian’s blog:

I am also very proud to be invited to speak at Ask Direct (Damian’s agency)’s Summer School in Sept 2016. Click here to find out more about the event. 

  • Stewardship 3 Easy Steps Presentation Slides
  • Customer Care Feedback Handling Guide Mini Give Away
  • Customer Care Training – Module Overview (Pareto)
  • Donor Feedback Log Template
  • Examples of lovely thank you communications
  • Nice donor cards from Maude at Children of the Street Society
  • Example welcome program
  • Should we thank? Proof in numbers? AND how to construct a thank you test.


  • Sean Triner

    Sean Triner is a Co-Founder of Moceanic and Pareto Group. With over three decades of experience in fundraising and a Bachelor of Science (Honours) in mathematics, Sean has a wealth of fundraising expertise to share with Moceanic members and blog readers. He is also a coach and available for bookings on the Coaching+ program for fundraisers to help answer your questions and work hands-on directly with you.

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