Moceanic Archives

The Funny Little Robot That Can Help You Raise a Lot More Money

March 31, 2025

Jeff Brooks

If you believe the Frankenstein movies, it seems every Lab comes with a helpful assistant who does all the busy work for you. Their name is Igor (sometimes pronounced “Eye-gore”), and you can count on them when things are difficult.…

Our Readers Speak: the Top 3 Moceanic Blog Posts of All Time

December 2, 2024

Jeff Brooks

Tribute

The Moceanic Blog started posting in 2015. In Blog Years, that’s back in the Jurassic Age. In that time, we’ve published hundreds of posts about all kinds of fundraising topics. We hope every post is super helpful to fundraisers everywhere.…

Last Year’s Appeal: Best Ever. This Year’s Appeal: More Than DOUBLE that!

August 23, 2021

Jeff Brooks

Fundraising Training Needs

Kristen Brown, Associate Director at the Wyoming Outdoor Council, wasn’t sure if joining The Fundraisingology Lab by Moceanic was worthwhile. “I’d tried a few other trainings,” she says, “and I was hesitant to try another resource, so I put it…

How I Succeeded Wildly at My First-Ever Fundraising Campaign

August 16, 2021

Jeff Brooks

Fundraising Training Needs

Your organization has never done a fundraising appeal before. You have a core of supporters who follow and love your work, but you’ve never actually asked them for money. Now you need to ask. Scary? Just ask Patricia Mackenzie, Development…

Shocker: The Biggest Problem in Fundraising

May 2, 2017

Jeff Brooks

Boards and Fundraising, Trends

You spoke, I listened, and you freaked me out a little! I’ve been in the fundraising space for a long time — approaching 30 years. That’s enough time to get married, have a couple of kids, and raise them into…

“Sign the Enclosed Placenta”: The Weird Power of Errors in Fundraising

April 22, 2017

Jeff Brooks

Donor Psychology

Don’t you hate making errors? They make you look and feel stupid. But errors are funny things. It’s impossible to predict what damage they’ll do. Surprisingly often, they hurt your pride a lot more than they hurt anything else. We…

A Moment of Change – From Jeff Brooks

April 11, 2017

Jeff Brooks

Fundraising

Remember that scene in The Wizard of Oz when Dorothy’s house is finally dropped to earth by the tornado, and she cautiously opens the door to see where she is? As the door opens, you see outside — and it’s blazing with saturated, bright…

Digital Fundraising Beyond Doggies and Dolphins

March 20, 2017

Sean Triner

Digital Fundraising, Trends

The Soi Dog Foundation and Australia for Dolphins have had enormous success in global fundraising using the digital ‘multi-step’ approach. Although based in Thailand and Australia respectively, the two charities fundraised globally with shocking images, which helped them get traction.…

Who Needs a Funny New Word? Well, You and I Do!

January 26, 2017

Sean Triner

Fundraising

Moceanic: It’s about love, depth, and how together we are going to change the world by changing the way we do fundraising. I’m really grateful to you for reading my articles. It’s your comments, feedback, and participation that gave me…

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The Funny Little Robot That Can Help You Raise a Lot More Money

Our Readers Speak: the Top 3 Moceanic Blog Posts of All Time

Last Year’s Appeal: Best Ever. This Year’s Appeal: More Than DOUBLE that!

How I Succeeded Wildly at My First-Ever Fundraising Campaign

Shocker: The Biggest Problem in Fundraising

“Sign the Enclosed Placenta”: The Weird Power of Errors in Fundraising

A Moment of Change – From Jeff Brooks

Digital Fundraising Beyond Doggies and Dolphins

Who Needs a Funny New Word? Well, You and I Do!

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Jeff Brooks’ Webinar: Your Roadmap to Record-Smashing Direct Mail This Year End

SESSION OPTION 1:

New York: 3:30pm Thursday, Aug 23
Los Angeles: 12:30pm Thursday, Aug 23
London: 8:30pm Thursday, Aug 23
Auckland: 7:30am Friday, Aug 24
Times don’t suit? Check out Option 2

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100% FREE ONLINE WORKSHOP

Jeff Brooks’ Webinar: Your Roadmap to Record-Smashing Direct Mail This Year End

SESSION OPTION 2:

New York: 8pm Thursday, Aug 23
Los Angeles: 5pm Thursday, Aug 23
Sydney: 10am Friday, Aug 24
Auckland: 12 Noon Friday, Aug 24
Times don’t suit? Check out Option 1

REGISTER HERE!

SIGN UP FOR FREE FUNDRAISING TIPS

Nearly every single tip we give you could make your cause more money. You don’t want to miss out.

SIGNUP FOR E-NEWS AND FREE FUNDRAISING TIPS

Nearly every single email can help you raise more money for your cause. You don't want to miss out.

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Dive Into Smarter Fundraising with Moceanic

Now is the time to jump on board to get even smarter about your fundraising

ABOUT

HOW WE CAN HELP YOU

MORE

SIGN UP FOR REGULAR, USEFUL FUNDRAISING TIPS FROM MOCEANIC

SESSION OPTION 1:

New York: 3:30pm Thursday, Aug 23 Los Angeles: 12:30pm Thursday, Aug 23 London: 8:30pm Thursday, Aug 23 Auckland: 7:30am Friday, Aug 24 Times don’t suit? Check out Option 2

REGISTER HERE!

SIGN UP FOR REGULAR, USEFUL
FUNDRAISING TIPS FROM MOCEANIC

New York: 3:30pm Thursday, Aug 23
Los Angeles: 12:30pm Thursday, Aug 23
London: 8:30pm Thursday, Aug 23
Auckland: 7:30am Friday, Aug 24
Times don’t suit? Check out Option 2