Digital Fundraising Archives | Page 2 of 3

New Digital Workshop Is Taking People to New Places

September 18, 2023

Jeff Brooks

Digital Fundraising, Fundraising Training Needs

You’ve seen this before: The digital hot-shot fires up his pitch for whatever it is he’s selling that promises to change the game for your fundraising. He talks fast and gives a lot of details that can be hard to…

5 Common Mistakes That Can Trip Up Your Digital Fundraising

September 11, 2023

James Herlihy

Digital Fundraising

Here are some extremely common and costly errors nonprofits make in their online fundraising. I’m bringing them up not to call anyone out, but to point out these common traps. They happen to a lot of fundraisers because they’re easy…

How to Succeed in Digital Fundraising: 7 Universal Laws

September 4, 2023

James Herlihy

Digital Fundraising

We often think of “Digital” as a channel, like “direct mail” or “phone.” In reality though, “digital” is a universe of channels with distinct roles and rules. Everything from websites and email to messaging and social platforms, countless apps, different…

How to Build Lasting Relationships with Your Donors with Webinars

April 17, 2023

Jeff Brooks

Digital Fundraising, Major and Mid Value Donors

People often ask me, What’s new in fundraising? Every time I hear that, I have the urge to scold: Don’t ask what’s new. Ask what’s working! Because most “new” things in fundraising don’t work very well. Sometimes they don’t work…

An Integrated Multichannel Fundraising Campaign Is Easier Than You Think

May 23, 2022

Jeff Brooks

Digital Fundraising, Direct Mail, Time Management

I remember that panicked feeling that arose when someone suggested doing an integrated multi-channel fundraising campaign. What it meant to me, the frontline copywriter, was four times as much work crammed into the same amount of time as a “normal”…

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Does It Really Matter If I DON’T Donate?

June 22, 2017

Sean Triner

Digital Fundraising, Direct Mail, Donor Psychology

Fundraisers are doing incredibly important work. You are connecting people who care with people (or environment/animals/causes) in need. Most of us are active in fundraising because we want to change things from bad to good. As Tom Ahern says, donors…

pop art thank you speech bubble from dreamstime

My Thank-You Message Raised Loads of Money! Why Is Sean Complaining?

May 24, 2017

Sean Triner

Donor Love, Digital Fundraising, Major and Mid Value Donors

I got this brilliant message from April Kelsey – a fundraising and communications specialist based in Hampton, VA, USA. Hey, Sean! Today I made about $100k off ONE thank you email, applying techniques I’ve been learning from you and others…

Digital Fundraising Beyond Doggies and Dolphins

March 20, 2017

Sean Triner

Digital Fundraising, Trends

The Soi Dog Foundation and Australia for Dolphins have had enormous success in global fundraising using the digital ‘multi-step’ approach. Although based in Thailand and Australia respectively, the two charities fundraised globally with shocking images, which helped them get traction.…

Loving and Punning on Valentines Day

February 12, 2017

Sean Triner

Digital Fundraising

I got this lovely email from World Animal Protection (WAP). It worked on me. BUT generally, humour is risky in charity direct marketing. I think this is for a few reasons: Not everyone gets the joke! Making light of your serious cause needs…

The Truth Well Told*

December 21, 2016

Sean Triner

Digital Fundraising, Donor Psychology

Many charities shy away from the ‘bad’ their organisation tries to fix. This is not facing reality, not telling the truth and not giving people the opportunity to make bad good. Here is a cracking example from Concern Worldwide of…

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New Digital Workshop Is Taking People to New Places

5 Common Mistakes That Can Trip Up Your Digital Fundraising

How to Succeed in Digital Fundraising: 7 Universal Laws

How to Build Lasting Relationships with Your Donors with Webinars

An Integrated Multichannel Fundraising Campaign Is Easier Than You Think

Does It Really Matter If I DON’T Donate?

My Thank-You Message Raised Loads of Money! Why Is Sean Complaining?

Digital Fundraising Beyond Doggies and Dolphins

Loving and Punning on Valentines Day

The Truth Well Told*

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Jeff Brooks’ Webinar: Your Roadmap to Record-Smashing Direct Mail This Year End

SESSION OPTION 1:

New York: 3:30pm Thursday, Aug 23
Los Angeles: 12:30pm Thursday, Aug 23
London: 8:30pm Thursday, Aug 23
Auckland: 7:30am Friday, Aug 24
Times don’t suit? Check out Option 2

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100% FREE ONLINE WORKSHOP

Jeff Brooks’ Webinar: Your Roadmap to Record-Smashing Direct Mail This Year End

SESSION OPTION 2:

New York: 8pm Thursday, Aug 23
Los Angeles: 5pm Thursday, Aug 23
Sydney: 10am Friday, Aug 24
Auckland: 12 Noon Friday, Aug 24
Times don’t suit? Check out Option 1

REGISTER HERE!

SIGN UP FOR FREE FUNDRAISING TIPS

Nearly every single tip we give you could make your cause more money. You don’t want to miss out.

SIGNUP FOR E-NEWS AND FREE FUNDRAISING TIPS

Nearly every single email can help you raise more money for your cause. You don't want to miss out.

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Dive Into Smarter Fundraising with Moceanic

Now is the time to jump on board to get even smarter about your fundraising

ABOUT

HOW WE CAN HELP YOU

MORE

SIGN UP FOR REGULAR, USEFUL FUNDRAISING TIPS FROM MOCEANIC

SESSION OPTION 1:

New York: 3:30pm Thursday, Aug 23 Los Angeles: 12:30pm Thursday, Aug 23 London: 8:30pm Thursday, Aug 23 Auckland: 7:30am Friday, Aug 24 Times don’t suit? Check out Option 2

REGISTER HERE!

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FUNDRAISING TIPS FROM MOCEANIC

New York: 3:30pm Thursday, Aug 23
Los Angeles: 12:30pm Thursday, Aug 23
London: 8:30pm Thursday, Aug 23
Auckland: 7:30am Friday, Aug 24
Times don’t suit? Check out Option 2