I hate to admit it, but a lot of what it takes to be smart about fundraising means doing mathematics.

Not my best subject.

Fortunately, it’s not super-hard math.

And fortunately, we have math geeks like Sean to help us understand.

In this difficult time, we need all the good math we can get.

Check out our discussion on the danger of relying on Return on Investment (ROI) and its even more evil twin, Cost to Raise a Dollar.

Find out what numbers you should and should not be looking at as you try to understand what’s happening with your fundraising.

Whether it’s the math of fundraising or any other topic, it’s best to equip yourself for success. And that’s what you’ll do when you join The Fundraisingology Lab by Moceanic. It’s a true community, the thing we all need most right now — plus all kinds of courses, templates, checklists, and other resources that can help you go to new places as a fundraiser. More information here.

Related Blog Posts:

• 6 Ways to Measure Your Fundraising to Understand Your Donors
• How Cost-Effectiveness Could Destroy Your Charity
• The Missing Millions in YOUR Charity’s Database