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VIDEO: Stupid Fundraising Sometimes Works

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Jeff dons his “mean teacher” costume to tell the smart fundraisers a secret about how to think about fundraising in a way that will keep you clear-headed, realistic, and open-minded.

Don’t miss this important mini-lecture. It might be on the test!

Please share your thoughts by leaving your reply below. We’d love to learn from your experience.


  • Jeff Brooks

    Jeff Brooks is a Fundraisingologist at Moceanic. He has more than 30 years of experience in fundraising, and has worked as a writer and creative director on behalf of top nonprofits around the world, including CARE, St. Jude Children’s Research Hospital, Dana-Farber Cancer Institute, Feeding America, and many others.

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  • If it ain’t broke, don’t fix it! I’ve always been an out-of-the-box thinker, so I probably would’nt have thought the piece was “stupid/illogical”, I would have approached it with “hmmm…”; my boss has made statement to me that some things I have pursued and have worked, he would not have approached! Touche’ for out-of-the-box thinkers and creativity!


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