I found two interesting online banner ads. One from Seattle’s Union Gospel Mission, the other from UNICEF USA.
Each ad is half brilliant. And half not-so-brilliant.
Sean and I talked about these ads and the easy step each of them could take to be fully brilliant and connect deeply and meaningfully with donors.
Making your fundraising all-the-way brilliant … aimed directly at the hearts and minds of donors … it’s not easy. But it’s not that hard.
Find out the secret of how you can be brilliant any time you want in this six-minute video.
Please share your thoughts by leaving a reply below. We’d love to learn from your experience.
