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Pop Art Community e1555280209223

Should My Monthly Giving Program Have a Name?

May 27, 2019
Fiona McPhee
Monthly Giving
Giving your monthly giving program a name is a smart move. Unless it isn’t smart. If trying to come up with a name delays starting your Monthly Giving program, don’t name it! Also don’t name it if it becomes a…
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Pop Art Grandma OK sign

VIDEO: Why Your Donors Want to Give Every Month

May 20, 2019
Jeff Brooks
Monthly Giving
Fundraisingologists Fiona McPhee and Jeff Brooks talk about what does — and what does not — motivate donors to be monthly donors. Looking back decades of experience and testing donor communications, they’ll show you some surprising truths about monthly donors,…
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Pop Art Planet Earth in hands e1555454303137

VIDEO: Monthly Giving Hemispheric Showdown! US vs Australia and New Zealand

May 13, 2019
Fiona McPhee
Monthly Giving
Monthly giving is the “sleeping giant” of fundraising. It can help transform your fundraising program into a virtual money machine. We brought together two monthly giving experts: US-based Erica Waasdorp, and Australia/New Zealand-based Fiona McPhee to talk about monthly giving…
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Pop Art High Five e1555281545980

Top 3 Things You Must Have Before You Start Your Monthly Giving Program

May 13, 2019
Fiona McPhee
Monthly Giving
So you have the go-ahead to launch a Monthly Giving program. Excellent! Starting from scratch can feel daunting. That’s why knowing the Must Haves for your new Monthly Giving program can help you prioritise your efforts and ensure the exciting…
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Pop Art Woman Secret Whisper 123rf

Top 3 Reasons You Need a Monthly Giving Program Right Now

May 6, 2019
Fiona McPhee
Fundraising, Monthly Giving
Monthly Giving (called Regular Giving on my side of the globe) is a way for donors to commit to give a set donation amount, each month, on an ongoing basis — usually debited from their bank account or credit card.…
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An Integrated Multichannel Fundraising Campaign Is Easier Than You Think

Here’s One Easy Tool That Transforms Your Fundraising

March 11, 2019
Jeff Brooks
Bequests and Legacies, Major and Mid Value Donors, Monthly Giving
Suppose I told you there’s a fundraising tool you (yes you!) can put to work that will do these things: Gather information on what motivates your best donors to give, so you can speak more personally and relevantly to them.…
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Pop Art Young Man Jumping for Joy

The Amazing “New” Way to Bring in Younger, More Committed Donors

March 4, 2019
Erica Waasdorp
Monthly Giving
Face-to-Face Sustainer Asks Are Growing in the US This week’s guest blogger, Erica Waasdorp, is President of A Direct Solution and is author to the book, Monthly Giving—The Sleeping Giant. In the US, Face-to-Face fundraising often means personal asking, as…
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Get more from your monthly giving program

The Easy Way to Make Your Monthly Giving Program Even Better

February 25, 2019
Jeff Brooks
Monthly Giving
Congratulations! You have a monthly giving program. Donors are joining it, and your organization is reaping the benefits of increased giving and amazing donor retention. There’s something else you can do to make it even more amazing. And I bet…
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Pop Art Surprised woman banknote hundred dollars e1528105619960

The Surprisingly Effective Way to Up Your Fundraising Game and Find Your Most Devoted Donors

March 19, 2018
Harvey McKinnon
Monthly Giving
This may come as a surprise, but one of the most financially significant things any nonprofit activist organization can do is have a monthly giving program. Monthly giving programs are the lifeblood of many of the biggest activist organizations. Amnesty…
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Pop Art Businessman watered money dollars from a watering can e1515052363699

How Can I Get More Monthly Donors Without a Big Budget?

January 8, 2018
Jeff Brooks
Monthly Giving
Christiana Stergiou, Fundraisingologist with Moceanic, and Harvey McKinnon, Harvey McKinnon Associates tackle an important question from blog reader Bec: How can I get more monthly givers without a big budget? You’ll find the answers remarkably helpful. Because a big budget…
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