Donor Love Archives | Page 5 of 5

Thank You For ‘Hanging Out’ With Me

December 13, 2016

Sean Triner

Trends, Branding, Demographics, Direct Mail, Donor Love

By reading my articles, I guess you care about making the world a better place and raising more money for the causes you care about. I am chuffed by the feedback I get from my updates (please send more –…

Welcoming e-News Subscribers

November 29, 2016

Sean Triner

Digital Fundraising, Donor Love

A friend just asked me about the best practice for welcoming people who sign up for e-news or updates through your website home page. Well, as always, it depends. Is the purpose of the newsletter, information, fundraising or service provision? …

Two Doves Christian images Sean Triner blog e1515396409974

The Odd Line From the Bible Increases Response Rate From Christians, But What About Non-Christians?

September 13, 2016

Sean Triner

Direct Mail, Donor Love, Major and Mid Value Donors

I have read many a post, article or heard words of wisdom that people who partake in religious activities tend to be slightly more generous than those that don’t. It is hard to get concrete data to back that up in…

How Much ‘Relationship’ is Enough?

July 7, 2016

Sean Triner

Donor Love, Donor Psychology, Major and Mid Value Donors

When fundraising is like the gawky guy or gal who just needs to ask for the date! There are lots of books, blogs, webinars and conference sessions about stewardship and building relationships with donors. Most I have seen are good,…

Great Donor Care from Amnesty International

June 24, 2016

Sean Triner

Direct Mail, Donor Love, Major and Mid Value Donors

You know how we all worry about overheads? Well, Josh O’Rourke, a relationship fundraiser from Amnesty International Australia had a good approach with one of his mid-value donors. Having met up with a mid-value donor who had ‘only’ ever given…

TheMostPowerfulToolinFundraising SeanTriner

The Most Powerful Fundraising Tool in the World

June 16, 2016

Sean Triner

Bequests and Legacies, Direct Mail, Donor Love, Major and Mid Value Donors

Understanding Donors The most important asset a fundraising organisation has is its database of supporters. But only if it is actually recording useful information. Luckily, most organisations record main contact details plus transactions. In other words, you know where someone…

Fantastic Donor Care

June 14, 2016

Sean Triner

Direct Mail, Donor Love

Everyone talks about stewardship and donor care, but great examples are actually pretty rare. But it is actually not that hard to ‘do’ great donor care. Nor is it that expensive. Looked at in another way, NOT doing donor care…

Greenpeace Lead the Way

January 4, 2016

Sean Triner

Digital Fundraising, Donor Love, Donor Psychology

We are working on a new thing here in Australia. It doesn’t sound new, but it could have a profound impact on how charities use social media. Visit Greenpeace Australia on Facebook and leave a comment on one of their…

Superb Customer Care: I am Great!

October 2, 2015

Sean Triner

Digital Fundraising, Donor Love

Well, according to Soi Dog Foundation I am – and so are all their other donors. I got this email (click to enlarge) thanking me for my support; it has a lovely video and great copy. And then when I…

How to Write a Thank You Letter

September 27, 2015

Sean Triner

Bequests and Legacies, Direct Mail, Donor Love

First question: should you even bother? The anecdotal evidence for thank you letters is huge – many donors say they like them. Lots of opinion research shows that donors are more likely to give if ‘they know what their money…

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Thank You For ‘Hanging Out’ With Me

Welcoming e-News Subscribers

The Odd Line From the Bible Increases Response Rate From Christians, But What About Non-Christians?

How Much ‘Relationship’ is Enough?

Great Donor Care from Amnesty International

The Most Powerful Fundraising Tool in the World

Fantastic Donor Care

Superb Customer Care: I am Great!

How to Write a Thank You Letter

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