Sean Triner, Author at Moceanic

Posts by Sean Triner

Co-Founder of Moceanic

Sean Triner is a Co-Founder of Moceanic and Pareto Group. With over three decades of experience in fundraising and a Bachelor of Science (Honours) in mathematics, Sean has a wealth of fundraising expertise to share with Moceanic members and blog readers. He is also a coach and available for bookings on the Coaching+ program for fundraisers to help answer your questions and work hands-on directly with you.

Sorry Darling, Not Everyone Wants a Relationship With You

October 4, 2017

Sean Triner

Donor Love, Major and Mid Value Donors, Maths of Fundraising, Monthly Giving

It’s a question that many fundraisers ask me about mid-value donors. And it’s one of the key things that came up at my webinar All About Mid-Value Donors yesterday: How can I identify those donors ‘worth’ an extra investment in time…

Really Integrating Direct Mail with Major Donors and Bequests

September 26, 2017

Sean Triner

Benchmarking, Bequests and Legacies, Direct Mail, Major and Mid Value Donors, Maths of Fundraising

I believe the new big thing for charities (and something Roger Craver of The Agitator has pointed out) is something really old-fashioned: talking to your donors face to face. Especially mid-value donors and those considering making bequests. The charities that…

Make More for Your Cause with the Pareto Principle

September 26, 2017

Sean Triner

Major and Mid Value Donors, Maths of Fundraising

When we founded Pareto Fundraising, my friend Paul and I named it that for a reason: The mathematical concept of the Pareto Principle. Most people in direct marketing understand the principle in general. They get that 80% of your income will…

Aussie Mid-Value v US Mid-Level Donor Plans

September 25, 2017

Sean Triner

Major and Mid Value Donors

We say tomato, you say tomato. Okay, that doesn’t work in writing. What about colour v color? Elevator v lift, dunny v washroom? You get the picture. There’s more than one way to speak English! Roger Craver told me US…

How Do Disasters Affect Your Charity?

September 18, 2017

Sean Triner

Fundraising, Monthly Giving

My heart and best wishes go out to the victims of the terrible hurricanes that hurtled through Caribbean countries and Gulf states over the past few weeks. In terms of fundraising after the disaster, there are two ‘types’ of charities:…

OK, I Want to Mail More But…

September 6, 2017

Sean Triner

Direct Mail

Sometimes when I tell fundraisers they should be mailing their donors more, they say something like this: “I don’t have the time or bandwidth to create new offers, find more stories, and do all that work needed to get more…

Six Steps to Make Your Communications Sticky

September 1, 2017

Sean Triner

Donor Love, Branding, Donor Psychology, Storytelling

How do you make sure that everything you write grabs the reader’s attention, engages them and makes something happen? After all, there is no point writing stuff that doesn’t have the desired outcome. Even if that outcome is to help…

Save the Snails Hyper-Personalisation In Action

August 16, 2017

Sean Triner

Direct Mail, Donor Love, Major and Mid Value Donors, Writing

Hyper-personalisation is a phrase coined by fundraising author Mal Warwick. He used it to describe going well beyond normal personalisation in direct marketing. It is all about asking donors questions and reflecting their answers back to them. Using this technique…

The Most Crazy Thing I Ever Heard

August 16, 2017

Sean Triner

Maths of Fundraising, Bequests and Legacies

I heard the most crazy thing ever: A frustrated charity fundraiser told me that they had to cancel their annual survey this year. Why? Had it failed to work? Not at all. It was still gathering game-changing data from their…

The Data Does Wonders, But Only If You Use It

August 15, 2017

Sean Triner

Bequests and Legacies, Direct Mail, Donor Love, Major and Mid Value Donors

When I tell people about our Supporter Connection Survey, one of the most common questions I’m asked is this: What exactly do I do with the data we gather? Let me give you a quick look at how to handle…

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Posts by Sean Triner

Sorry Darling, Not Everyone Wants a Relationship With You

Really Integrating Direct Mail with Major Donors and Bequests

Make More for Your Cause with the Pareto Principle

Aussie Mid-Value v US Mid-Level Donor Plans

How Do Disasters Affect Your Charity?

OK, I Want to Mail More But…

Six Steps to Make Your Communications Sticky

Save the Snails Hyper-Personalisation In Action

The Most Crazy Thing I Ever Heard

The Data Does Wonders, But Only If You Use It

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Jeff Brooks’ Webinar: Your Roadmap to Record-Smashing Direct Mail This Year End

SESSION OPTION 1:

New York: 3:30pm Thursday, Aug 23
Los Angeles: 12:30pm Thursday, Aug 23
London: 8:30pm Thursday, Aug 23
Auckland: 7:30am Friday, Aug 24
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Jeff Brooks’ Webinar: Your Roadmap to Record-Smashing Direct Mail This Year End

SESSION OPTION 2:

New York: 8pm Thursday, Aug 23
Los Angeles: 5pm Thursday, Aug 23
Sydney: 10am Friday, Aug 24
Auckland: 12 Noon Friday, Aug 24
Times don’t suit? Check out Option 1

REGISTER HERE!

SIGN UP FOR FREE FUNDRAISING TIPS

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Posts by Sean Triner

SIGNUP FOR E-NEWS AND FREE FUNDRAISING TIPS

Nearly every single email can help you raise more money for your cause. You don't want to miss out.

Popular Posts

Topics

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Dive Into Smarter Fundraising with Moceanic

Now is the time to jump on board to get even smarter about your fundraising

ABOUT

HOW WE CAN HELP YOU

MORE

SIGN UP FOR REGULAR, USEFUL FUNDRAISING TIPS FROM MOCEANIC

SESSION OPTION 1:

New York: 3:30pm Thursday, Aug 23 Los Angeles: 12:30pm Thursday, Aug 23 London: 8:30pm Thursday, Aug 23 Auckland: 7:30am Friday, Aug 24 Times don’t suit? Check out Option 2

REGISTER HERE!

SIGN UP FOR REGULAR, USEFUL
FUNDRAISING TIPS FROM MOCEANIC

New York: 3:30pm Thursday, Aug 23
Los Angeles: 12:30pm Thursday, Aug 23
London: 8:30pm Thursday, Aug 23
Auckland: 7:30am Friday, Aug 24
Times don’t suit? Check out Option 2