Pop Art Community e1555280209223

Should My Monthly Giving Program Have a Name?

Monthly Giving
Giving your monthly giving program a name is a smart move. Unless it isn’t smart. If trying to come up with a name delays starting your Monthly Giving program, don’t name it! Also don’t name it if it becomes a…
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VIDEO: Why Your Donors Want to Give Every Month

Monthly Giving
Fundraisingologists Fiona McPhee and Jeff Brooks talk about what does — and what does not — motivate donors to be monthly donors. Looking back decades of experience and testing donor communications, they’ll show you some surprising truths about monthly donors,…
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VIDEO: Monthly Giving Hemispheric Showdown! US vs Australia and New Zealand

Monthly Giving
Monthly giving is the “sleeping giant” of fundraising. It can help transform your fundraising program into a virtual money machine. We brought together two monthly giving experts: US-based Erica Waasdorp, and Australia/New Zealand-based Fiona McPhee to talk about monthly giving…
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Top 3 Things You Must Have Before You Start Your Monthly Giving Program

Monthly Giving
So you have the go-ahead to launch a Monthly Giving program. Excellent! Starting from scratch can feel daunting. That’s why knowing the Must Haves for your new Monthly Giving program can help you prioritise your efforts and ensure the exciting…
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Top 3 Reasons You Need a Monthly Giving Program Right Now

Fundraising, Monthly Giving
Monthly Giving (called Regular Giving on my side of the globe) is a way for donors to commit to give a set donation amount, each month, on an ongoing basis — usually debited from their bank account or credit card.…
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An Integrated Multichannel Fundraising Campaign Is Easier Than You Think

Here’s One Easy Tool That Transforms Your Fundraising

Bequests and Legacies, Major and Mid Value Donors, Monthly Giving
Suppose I told you there’s a fundraising tool you (yes you!) can put to work that will do these things: Gather information on what motivates your best donors to give, so you can speak more personally and relevantly to them.…
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The Amazing “New” Way to Bring in Younger, More Committed Donors

Monthly Giving
Face-to-Face Sustainer Asks Are Growing in the US This week’s guest blogger, Erica Waasdorp, is President of A Direct Solution and is author to the book, Monthly Giving—The Sleeping Giant. In the US, Face-to-Face fundraising often means personal asking, as…
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Get more from your monthly giving program

The Easy Way to Make Your Monthly Giving Program Even Better

Monthly Giving
Congratulations! You have a monthly giving program. Donors are joining it, and your organization is reaping the benefits of increased giving and amazing donor retention. There’s something else you can do to make it even more amazing. And I bet…
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The Surprisingly Effective Way to Up Your Fundraising Game and Find Your Most Devoted Donors

Monthly Giving
This may come as a surprise, but one of the most financially significant things any nonprofit activist organization can do is have a monthly giving program. Monthly giving programs are the lifeblood of many of the biggest activist organizations. Amnesty…
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How Can I Get More Monthly Donors Without a Big Budget?

Monthly Giving
Christiana Stergiou, Fundraisingologist with Moceanic, and Harvey McKinnon, Harvey McKinnon Associates tackle an important question from blog reader Bec: How can I get more monthly givers without a big budget? You’ll find the answers remarkably helpful. Because a big budget…
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