Maths of Fundraising Archives | Page 4 of 4

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How Many Times Can You Mail Your Donors Before They Rise Up And Kill You?

May 29, 2017

Sean Triner

Benchmarking, Direct Mail, Donor Psychology, Maths of Fundraising

So how often should you mail? Pareto Fundraising, the company I co-founded before Moceanic, looks at data and tries to work out what the optimum communications program should be to maximise lifetime value from donors. Donors are very expensive to…

Beware Don’t Make These Mistakes When Measuring Success Colin Shaw Featured Image e1519875069306

How the Way You Measure Success Can Shape Your Organization’s Future

May 7, 2017

Jeff Brooks

Benchmarking, Maths of Fundraising, Trends

When corporations fail to invest in their future, we shake our heads and wonder why they’re so shortsighted. Think of the once-important ice-delivery companies. They didn’t realize they were in the business of providing ice; they apparently thought they were…

Should My Pareto Score Worry Me?

April 11, 2017

Sean Triner

Trends, Benchmarking, Maths of Fundraising, Monthly Giving

Should you be concerned about your Pareto ‘score’? Following a post on Moceanic Facebook about the Pareto Principle, Daniel Peyton from Habitat for Humanity asked me if there was a Pareto split that a charity fundraiser should be concerned about. For…

Donor Surveys are Great! But Should We Ask for Money?

February 6, 2017

Sean Triner

Donor Love, Donor Psychology, Major and Mid Value Donors, Maths of Fundraising

Genuine donor surveys are the most powerful tool in fundraising. They are effectively a large, technological extension of your ears. And few would argue that listening to individual donors about their motivations, needs and opinions is a bad thing. Whether…

How Accurate is the Pareto Principle?

July 8, 2016

Sean Triner

Maths of Fundraising, Monthly Giving

Hopefully, you know all about the Pareto Principle, also known as the 80/20 rule. In fundraising, it means concentrating more resources on the 20% of people who would, theoretically, give you 80% of your future revenue. Pareto2 (Pareto…

The Pareto Principle – Damian O’Broin’s Latest Blog

July 1, 2016

Sean Triner

Maths of Fundraising

You may like to hear from other fundraisers from time to time, so I’d like to share my friend and fundraising expert, Damian O’Broin’s latest blog on the Pareto Principle. Yes, I know you have heard about this principle a…

Pareto Principle and Direct Mail

May 17, 2016

Sean Triner

Direct Mail, Major and Mid Value Donors, Maths of Fundraising

I’ve reminded you all about the Pareto Principle, and written about Pareto2. It’s all well and good in theory. But how can it be applied in practice? One of the most obvious applications is when targeting and budgeting in direct…

Make More for Your Cause With the Pareto Principle

March 30, 2016

Sean Triner

Maths of Fundraising

When we set up Pareto, my friend Paul and I named it that for a reason: The mathematical concept of the Pareto Principle. Most people in direct marketing understand the principle in general. They get that 80% of your income will…

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How Many Times Can You Mail Your Donors Before They Rise Up And Kill You?

How the Way You Measure Success Can Shape Your Organization’s Future

Should My Pareto Score Worry Me?

Donor Surveys are Great! But Should We Ask for Money?

How Accurate is the Pareto Principle?

The Pareto Principle – Damian O’Broin’s Latest Blog

Pareto Principle and Direct Mail

Make More for Your Cause With the Pareto Principle

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Jeff Brooks’ Webinar: Your Roadmap to Record-Smashing Direct Mail This Year End

SESSION OPTION 1:

New York: 3:30pm Thursday, Aug 23
Los Angeles: 12:30pm Thursday, Aug 23
London: 8:30pm Thursday, Aug 23
Auckland: 7:30am Friday, Aug 24
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Jeff Brooks’ Webinar: Your Roadmap to Record-Smashing Direct Mail This Year End

SESSION OPTION 2:

New York: 8pm Thursday, Aug 23
Los Angeles: 5pm Thursday, Aug 23
Sydney: 10am Friday, Aug 24
Auckland: 12 Noon Friday, Aug 24
Times don’t suit? Check out Option 1

REGISTER HERE!

SIGN UP FOR FREE FUNDRAISING TIPS

Nearly every single tip we give you could make your cause more money. You don’t want to miss out.

SIGNUP FOR E-NEWS AND FREE FUNDRAISING TIPS

Nearly every single email can help you raise more money for your cause. You don't want to miss out.

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Dive Into Smarter Fundraising with Moceanic

Now is the time to jump on board to get even smarter about your fundraising

ABOUT

HOW WE CAN HELP YOU

MORE

SIGN UP FOR REGULAR, USEFUL FUNDRAISING TIPS FROM MOCEANIC

SESSION OPTION 1:

New York: 3:30pm Thursday, Aug 23 Los Angeles: 12:30pm Thursday, Aug 23 London: 8:30pm Thursday, Aug 23 Auckland: 7:30am Friday, Aug 24 Times don’t suit? Check out Option 2

REGISTER HERE!

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FUNDRAISING TIPS FROM MOCEANIC

New York: 3:30pm Thursday, Aug 23
Los Angeles: 12:30pm Thursday, Aug 23
London: 8:30pm Thursday, Aug 23
Auckland: 7:30am Friday, Aug 24
Times don’t suit? Check out Option 2