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[VIDEO] How Advertising and Awareness Campaigns Work in Fundraising

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Will a big awareness campaign improve your donor acquisition efforts?

The answer may surprise you.

This short video (13 minutes) will give you some very useful information for what could be one of the most important strategic decisions you make this year!

You’ll also hear how Sean made some board members very happy while accomplishing his goals. 

Want some clarity about the best way forward if you need to get a lot of new donors? Schedule a free 25-minute call with one of our Fundraisingologists. They will give you great free advice, and help you identify which Coaching+ program might be right for you. Click here to book your call.

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Authors

  • Jeff Brooks

    Jeff Brooks is a Fundraisingologist at Moceanic. He has more than 30 years of experience in fundraising, and has worked as a writer and creative director on behalf of top nonprofits around the world, including CARE, St. Jude Children’s Research Hospital, Dana-Farber Cancer Institute, Feeding America, and many others.

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  • Sean Triner

    Sean Triner is a Co-Founder of Moceanic and Pareto Group. With over three decades of experience in fundraising and a Bachelor of Science (Honours) in mathematics, Sean has a wealth of fundraising expertise to share with Moceanic members and blog readers. He is also a coach and available for bookings on the Coaching+ program for fundraisers to help answer your questions and work hands-on directly with you.

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