Sean Triner

Co-Founder of Moceanic and Pareto Group

After nearly three decades in the nonprofit trenches, I was struck by a big idea. Smart fundraisers like you need a safety net… a super-charged support system… a path out of the fundraising wilderness. So I co-founded Moceanic to connect smart fundraisers with the best fundraising training and experts on the planet. Life-changing fundraising success awaits. Are you ready for that crucial next step in your journey?

My role at Moceanic is that of a skeleton key. I am here to unlock the doors you need opened — the doors of knowledge, expertise, resources, and peer relationships — in order to keep you moving forward, making great strides, building powerful momentum. I’m here for you as a mentor, a coach, a trainer, and a guide. Your journey with Moceanic will give you the tools you need to raise more money in an impactful and repeatable way.

We stay at the forefront of the science of fundraising by doing constant research. You can benefit from this via membership in The Fundraisingology Lab by Moceanic. There you will find a wealth of practical and useful training through on-demand courses, expert support, and a thriving global community of fundraisers who are determined to do the very best job possible.

I also lead the Moceanic Coaching+ team. Coaching+ is a face-to-face (virtually!) coaching program for charity staff who want more fundraising know-how from proven experts to generate far greater revenue (and a lot of confidence to boot).

If you’re interested in getting to your goals faster and with greater support, you can book a free call with me. I’d love to share how Coaching+ can give you the personalised, tailored support you need for your organisation and for the specific challenges and opportunities you face.

If you’re even a bit like me, you understand that great fundraising comes from the head — knowing and applying the body of tested fundraising knowledge — AND from the heart — loving and respecting donors.

That’s my approach to fundraising, and I hope you’ll join me.

Fundraising legend Roger Craver describes me as a true data-led fundraiser. That means I take a data-driven approach whenever I help fundraisers. Don’t let that scare you off, though. Most people I work with find my approach refreshing and authentic.

Here are just some of the areas I work in and love:

  • Direct Marketing — every facet of it, from direct mail to digital fundraising and beyond
  • Online fundraising — from your website to your Facebook page and beyond
  • Mid value programs — usually a quick and easy way to increase revenue
  • Legacies and bequests — my favourite because of the massive untapped potential
  • Monthly giving programs — my passion since I started fundraising in 1989
  • Supporter connection surveys — the proven method to uncover “hidden” mid-level, major, monthly, and legacy donors, all while raising more money from your entire supporter file

I absolutely love my role here at Moceanic because I have the privilege of finding previously undiscovered (or little known) talented fundraisers with ideas to share. This very well could be you! New fundraisers have been known to achieve great things. And I cherish the chance to help call attention to the work of established fundraisers who might be a little shy about sharing what they’ve done.

If you are looking for the best fundraising training courses and support you need, all in one place, check out The Fundraisingology Lab by Moceanic. Want to take your fundraising to the next level faster? Book a free call with me to talk about how Coaching+ might be a good choice for you and your fundraising.

“Sean has a clarity of thought and depth of knowledge that is invaluable… but his real skill is that he keeps it simple and cuts through the fluff and fakery!”
~Sarah, Cancer Society, New Zealand

Fundraising is all I’ve ever done – professionally I mean. Before smartphones, Facebook, and the internet, I started in fundraising events in 1988 in Yorkshire, England. After moving on to direct marketing and then ‘finishing’ my charity-side work as a marketing and communications director at Mind UK, I left England for Australia in 2002.

In Australia, I co-founded Pareto Fundraising and later a charity call centre, Pareto Phone, and we helped charities raise over $1bn. After selling the business to concentrate on training, I co-founded Moceanic, dedicated to lifting your ability to increase revenue for your charity.

I spend a lot of time speaking at conferences and with boards and non-fundraising senior management on fundraising strategy — all with a view to serious investment in helping charities make the world a safer, fairer, healthier, happier place.

The rest of my time is spent giving back to help make the world a safer, fairer, and healthier place. I do this through speaking at conferences and with senior management and boards on fundraising strategy. I am also a volunteer firefighter and a board member of WWF Australia.

Moceanic fulfills a dream of mine: to help small and large charities, anywhere, grow their in-house technical skills around fundraising. To lift up charities… to lift up the world! I hope you’ll join me.

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Want Sean to help take your fundraising to a new level?