Let’s say you go to a shoe store and find a perfect pair of shoes: comfortable, great looking, right style. You ask a clerk (“footwear specialists” they’re probably called these days) how much the shoes cost. “You can purchase footwear…
Back in the early 1990s, a fundraising agency based in Seattle called the Domain Group accidentally made an important discovery: You can raise funds with a nonprofit newsletter. At the time, most people in the fundraising industry considered newsletters to…
I’m pretty obsessed with donor newsletters. I’ve planned, written, and directed a lot of them. (A few years back I tried to count how many … it was around a thousand issues at the time. It’s much more today.) There…
EEk!!!!. If you came here expecting to see a video about 6 ways to make a better donor newsletter – the link brought you here by accident. You should go here instead. However – this blog is completely relevant too!…
Moceanic: It’s about love, depth, and how together we are going to change the world by changing the way we do fundraising. I’m really grateful to you for reading my articles. It’s your comments, feedback, and participation that gave me…
Many charities shy away from the ‘bad’ their organisation tries to fix. This is not facing reality, not telling the truth and not giving people the opportunity to make bad good. Here is a cracking example from Concern Worldwide of…
