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Blithering Nonprofit ExecutivesBequests and Legacies

VIDEO: Blithering Nonprofit Executives Decide: Golf, Not Bequests

Why should you put any time or energy into bequest fundraising? Sure, it means creating a stream of large gifts that will fund your organization for years to come …

But not right now!

And who wants to talk about death? Or focus on older donors, when there are young donors to be cultivated?

The Blithering Nonprofit Executives make it clear: Golf events are where they want to put their emphasis!

Discover how you can master bequest fundraising for your cause and transform your income! Take our online course, Your Complete Roadmap to Raising Money with Bequests. It’s available for members of The Fundraisingology Lab. Check it out.

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Blithering Nonprofit ExecutivesFundraising

VIDEO: Blithering Nonprofit Executives Worry About Canada

What is the deal with Canada?

Specifically, Canadian fundraising?

Which seems to be a generation or so smarter and more donor-focused than US fundraising.

Which has the Blithering Nonprofit Executives worried.

Canada is making us (meaning US fundraisers of a certain approach) look bad! With their usual acuity, they propose some solutions. Check it out.

Discover how you can connect more with your donors, grow your fundraising income, and master your career — no matter what country you’re in. Join The Fundraisingology Lab and you join the thousands of smart fundraisers who are becoming EXTRAORDINARY FUNDRAISERS. Check it out.

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Pop Art Bouncing Ideas
BrandingBlithering Nonprofit Executives

VIDEO: Blithering Nonprofit Executives Consider Re-Branding Their Organization

A new brand will solve all your problems!

The Blithering Nonprofit Executives believe this with all their hearts.

And they’re ready to spend big money on a total brand transformation that will change everything, from the font they use to their target audience of donors.

Have you ever wanted to be a fly on the wall when the bosses discussed re-branding?

Here’s your chance!

Please share your experience on re-branding by leaving your reply below. We’d love to learn from you!

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Pop Art Mail with Wings
Direct MailBlithering Nonprofit Executives

VIDEO: Blithering Nonprofit Executives Discuss Making Direct Mail Great Again

The Blithering Nonprofit Executives decide they can make direct mail a lot better by making a few much-needed “reformations.”

  • Communicate a lot less often!
  • Get rid of all that syrupy emotion and instead use facts and stats!
  • Replace the boring old letter with a cool-looking brochure!
  • Stop communicating with the top donors!

You might recognize these ideas, as they are brought to the table on a regular basis.

Be careful about what the Blithering Nonprofit Executives want to do. They can do deep and long-lasting
damage to your fundraising.

Want to know what really works in direct mail fundraising? Take our online course, 7 Steps to Creating Record-Smashing Direct Mail. It’s your hands-on workshop in what works, how to do it, and how to apply these truths to your cause! It’s available when you join The Fundraisingology Lab.

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Jeff Portrait
NewslettersBlithering Nonprofit Executives

VIDEO: Blithering Nonprofit Executives Brainstorm a Donor Newsletter

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Two Blithering Nonprofit Executives … old farts … excuse me, make that nonprofit leaders — the kind of people who make a lot of decisions in fundraising these days (though not a whole lot of the actual work), brainstorm the content of their donor newsletter.

We at Moceanic managed to record the video of their web conference, and share it with you as a warning:  Don’t let this happen to you and your newsletter!

A well-built donor newsletter can raise a lot of funds — and really improve donor retention.  Because it meets the needs of donors. It makes them glad they gave … and more likely to keep on giving.

But none of this is likely when your newsletter is based on the opinions and likings of people who don’t know the sometimes counterintuitive truths about what makes a donor newsletter work.

You can resist the uninformed direction of Blithering Nonprofit Executives (who can be found in all ages, backgrounds, genders, and IQ levels) by knowing the facts.

This is why you should join The Fundraisingology Lab and get access to Tom Ahern’s powerful Moceanic course, Making Money with Your Donor Newsletter.

It could be one of the most important and impactful decisions you make this year.

And when they see the results, even the Blithering Nonprofit Executives will thank you for doing the right things in your donor newsletter!

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